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    • 3. 发明申请
    • METHOD AND ARRANGEMENT FOR MANAGING PERSONALIZED ADVERTISEMENTS IN A TV SYSTEM
    • 用于管理电视系统中个性化广告的方法和装置
    • WO2008118054A1
    • 2008-10-02
    • PCT/SE2007/050656
    • 2007-09-17
    • TELEFONAKTIEBOLAGET LM ERICSSON (PUBL)LUNDSTRÖM, OlofDAMOLA, Ayodele
    • LUNDSTRÖM, OlofDAMOLA, Ayodele
    • G06Q30/00H04H20/10H04N7/08
    • G06Q30/02G06Q30/0271G06Q30/0275G06Q30/0277H04L67/24H04L67/306H04N7/17318H04N21/25891H04N21/44213H04N21/44218H04N21/6582H04N21/812
    • The invention discloses a method and arrangement of managing personalized advertisement in an TV system including an TV client (103), a User Preference Database (109), an Ad Providers Database (108) and an Advertising Application Server (105). The Advertising Application Server (105) detects that a user (John.Brown@op.net) is present at the TV client. Then the Advertising Application Server (105) receives, from said User Preference Database, preferences of said detected user. Also the Advertising Application Server (105) receives, from the Ad Providers Database, information on advertisements from different Ad providers. The received information is used by the Advertising Application Server (105) to match said received user preferences with received advertisements from the matching it is selected one or more advertisements. If there are Advertisements from more than one Ad Provider selected then there is a connection with a Transaction Broker for performing an auction among the Ad Providers. The Ad Provider with the highest bid will get its advertisement sent to the user.
    • 本发明公开了一种在TV系统中管理个性化广告的方法和装置,包括TV客户端(103),用户偏好数据库(109),广告提供商数据库(108)和广告应用服务器(105)。 广告应用服务器(105)检测到电视客户端上存在用户(John.Brown@op.net)。 然后,广告应用服务器(105)从所述用户偏好数据库接收所述检测到的用户的偏好。 此外,广告应用服务器(105)从广告提供者数据库接收关于来自不同广告提供商的广告的信息。 所接收的信息由广告应用服务器(105)使用,以将所接收到的用户偏好与来自匹配的接收到的广告相匹配,其被选择为一个或多个广告。 如果选择了多个广告提供商的广告,则与交易代理商建立连接,以便在广告供应商之间执行拍卖。 出价最高的广告提供商会将其广告发送给用户。
    • 5. 发明申请
    • METHOD, SYSTEM AND DEVICE FOR PROVIDING LIVE DATA STREAMS TO CONTENT-RENDERING DEVICES
    • 用于向内容呈现设备提供实时数据流的方法,系统和设备
    • WO2016144218A1
    • 2016-09-15
    • PCT/SE2015/050261
    • 2015-03-09
    • TELEFONAKTIEBOLAGET LM ERICSSON (PUBL)
    • HELLKVIST, StefanARNGREN, TommyLUNDSTRÖM, Olof
    • H04N21/60H04L29/00
    • H04L67/141H04L67/22H04L67/306H04N21/21805H04N21/25833H04N21/25891H04N21/2668
    • The invention relates to a network device (10), a system (100) and a method performed by the network device and the system for providing live data streams to content-rendering devices (12a-d). The invention further relates to a computer program (22), and a computer program product (21) comprising computer readable medium having the computer program stored thereon. The network device comprises a processing unit (20) and a memory, which memory contains instructions executable by the processing unit, whereby the network device is operative to monitor data identifying live data streams produced by at least one (13a) of a plurality of content-producing devices (13a-c), acquire at least one preference of a user of at least one of the content- rendering devices (12d), match the acquired user preference with the monitored data identifying produced live data streams, and establish at least one streaming session for the content-rendering device, with at least one communication device (13a, 15) distributing the produced live data streams matching the acquired at least one user preference, wherein the at least one content-rendering device may render the produced live data streams indicated by the acquired at least one user preference.
    • 本发明涉及网络设备(10),系统(100)和由网络设备和系统执行的方法,用于向内容呈现设备(12a-d)提供实时数据流。 本发明还涉及一种计算机程序(22)和包括其上存储有计算机程序的计算机可读介质的计算机程序产品(21)。 网络设备包括处理单元(20)和存储器,该存储器包含可由处理单元执行的指令,由此网络设备可操作以监视识别由多个内容中的至少一个(13a)产生的实时数据流的数据 生成设备(13a-c),获取至少一个内容呈现设备(12d)的用户的至少一个偏好,将所获取的用户偏好与识别所生成的直播数据流的监视数据相匹配,并至少建立 用于内容呈现设备的一个流媒体会话,其中至少一个通信设备(13a,15)分发与所获取的至少一个用户偏好相匹配的所生成的直播数据流,其中所述至少一个内容呈现设备可以呈现所生成的直播 由所获取的至少一个用户偏好指示的数据流。
    • 6. 发明申请
    • MANAGING CONTENT STREAMING REQUESTS
    • 管理内容流程要求
    • WO2016099364A1
    • 2016-06-23
    • PCT/SE2014/051551
    • 2014-12-19
    • TELEFONAKTIEBOLAGET LM ERICSSON (PUBL)
    • HELLKVIST, StefanARNGREN, TommyLUNDSTRÖM, Olof
    • H04L29/06H04L29/08
    • H04L65/4084H04L65/605H04L67/325
    • The invention relates to a network node and a method at the network node in a communications network for managing streaming sessions of a plurality of mobile terminals. The method at a network node (10) in a communications network (11) for managing streaming sessions of a plurality of mobile terminals (12a, 12b, 12c) comprises receiving (S101) a request from at least one (12a) of the plurality of mobile terminals to establish a streaming session, scheduling (S102) the at least one mobile terminal by placing the request of the at least one mobile terminal in at least one scheduling queue comprising requests of at least a subset of the plurality of mobile terminals, and establishing (S103) a streaming session for the at least one of the plurality of mobile terminals with at least one streaming session bridging node (14), when the request of said at least one of the plurality of mobile terminals has a placement in the scheduling queue being due for establishing the streaming session.
    • 本发明涉及用于管理多个移动终端的流传输会话的通信网络中的网络节点处的网络节点和方法。 用于管理多个移动终端(12a,12b,12c)的流传输会话的通信网络(11)中的网络节点(10)处的方法包括:接收(S101)来自多个移动终端中的至少一个(12a)的请求 的移动终端建立流传输会话,通过将至少一个移动终端的请求放置在包括多个移动终端的至少一个子集的请求的至少一个调度队列中来调度(S102)该至少一个移动终端, 以及当所述多个移动终端中的所述至少一个移动终端的请求具有位于所述多个移动终端中的位置时,利用至少一个流式传输会话桥接节点(14)建立(S103)所述多个移动终端中的至少一个移动终端的流传输会话 调度队列正在建立流媒体会话。