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    • 3. 发明申请
    • TERRITORY MAPPING FOR EFFICIENT CONTENT DISTRIBUTION IN WIRELESS NETWORKS USING BROADCAST/MULTICAST
    • 使用广播/多媒体的无线网络中的有效内容分配的区域映射
    • WO2006086059A3
    • 2007-06-14
    • PCT/US2005044874
    • 2005-12-13
    • ROUNDBOX INC
    • JIANG HONGSPECHT DENNIS W JRNELSON JAMES A
    • H04W4/02H04W4/06
    • H04L12/189H04L12/1859H04W4/02H04W4/06H04W72/005
    • A technique for content delivery in wireless networks which associates a desired broadcast/multicast (BCMC) territory (200) with the content, estimate cell sector coverage area (210) from a subscriber location data set, and then identifies a set of cell sectors (210) to be sent the content using a BCMC protocol. The method involves first receiving a description of a designated broadcast/multicast (BCMC) territory in terms of a physical area. Next, a content indicator associated with the BCMC territory (200) is identified. The content indicator identifies content, such as text or image data, that is to be supplied to subscribers located in the territory (200). A cell sector coverage area (210) is then estimated from a subscriber location data set wherein the data set includes at least a geographic location and a cell sector identifier for multiple subscribers. The BCMC territory description and the estimated cell sector coverage areas are then compared against the subscriber location data set to identify a set of targeted cell sectors. Finally, the content indicator is then sent to the set of targeted cell sectors using a BCMC protocol.
    • 一种用于将期望的广播/多播(BCMC)区域(200)与所述内容相关联的无线网络中的内容递送的技术,从用户位置数据集估计小区扇区覆盖区域(210),然后识别一组小区扇区 210)使用BCMC协议发送内容。 该方法首先根据物理区域接收指定的广播/多播(BCMC)领域的描述。 接下来,识别与BCMC区域(200)相关联的内容指示符。 内容指示符识别将被提供给位于该地区(200)中的用户的内容,例如文本或图像数据。 然后从用户位置数据集估计小区扇区覆盖区域(210),其中数据集至少包括多个用户的地理位置和小区扇区标识符。 然后将BCMC区域描述和估计的小区扇区覆盖区域与用户位置数据集进行比较,以识别一组目标小区扇区。 最后,使用BCMC协议将内容指示符发送到目标小区扇区集合。
    • 4. 发明申请
    • TERRITORY MAPPING FOR EFFICIENT CONTENT DISTRIBUTION IN WIRELESS NETWORKS USING BROADCAST/MULTICAST
    • 使用广播/多媒体的无线网络中的有效内容分配的区域映射
    • WO2006086059A2
    • 2006-08-17
    • PCT/US2005/044874
    • 2005-12-13
    • ROUNDBOX, INC.
    • JIANG, HongSPECHT, Dennis, W., Jr.NELSON, James, A.
    • H04J1/00H04J3/26H04Q7/00
    • H04L12/189H04L12/1859H04W4/02H04W4/06H04W72/005
    • A technique for content delivery in wireless networks which associates a desired broadcast/multicast (BCMC) territory with the content, estimates cell sector coverage area from a subscriber location data set, and then identifies a set of cell sectors to be sent the content using a BCMC protocol. The method involves first receiving a description of a designated broadcast/multicast (BCMC) territory in terms of a physical area. Next, a content indicator associated with the BCMC territory is identified. The content indicator identifies content, such as text or image data, that is to be supplied to subscribers located in the territory. A cell sector coverage area is then estimated from a subscriber location data set wherein the data set includes at least a geographic location and a cell sector identifier for multiple subscribers. The BCMC territory description and the estimated cell sector coverage areas are then compared against the subscriber location data set to identify a set of targeted cell sectors. Finally, the content indicator is then sent to the set of targeted cell sectors using a BCMC protocol.
    • 一种用于将期望的广播/多播(BCMC)领域与内容相关联的无线网络中的内容递送的技术,从用户位置数据集估计小区扇区覆盖区域,然后使用以下方式来标识要发送内容的一组小区扇区: BCMC协议。 该方法首先根据物理区域接收指定的广播/多播(BCMC)领域的描述。 接下来,识别与BCMC区域相关联的内容指示符。 内容指示符标识要提供给位于该领土内的用户的内容,例如文本或图像数据。 然后从用户位置数据集估计小区扇区覆盖区域,其中数据集至少包括地理位置和多个订户的小区扇区标识符。 然后将BCMC区域描述和估计的小区扇区覆盖区域与用户位置数据集进行比较,以识别一组目标小区扇区。 最后,使用BCMC协议将内容指示符发送到目标小区扇区集合。
    • 6. 发明申请
    • DISTRIBUTION AND DISPLAY OF ADVERTISING FOR DEVICES IN A NETWORK
    • 网络中设备广告的分发和显示
    • WO2008048738A1
    • 2008-04-24
    • PCT/US2007/075373
    • 2007-08-07
    • ROUNDBOX, INC.KHIVESARA, AmitLEE, Howard Z.MATAGA, Peter A.TORKELSON, CaryVALLOPPILLIL, VinodVILLANUEVA, Edgar
    • KHIVESARA, AmitLEE, Howard Z.MATAGA, Peter A.TORKELSON, CaryVALLOPPILLIL, VinodVILLANUEVA, Edgar
    • G06F7/00
    • G06Q30/02
    • A system and associated apparatus and methods for the distribution, selection and display of advertising content for devices operating in A system and associated apparatus and methods for the distribution, selection and display of advertising content for devices operating in a network. The devices need not initiate a point-to-point communication with an ad server to provide the ability to filter received advertising content and enable the display of advertisements that are targeted to a device's user. The invention enables a service provider or network operator to control the policy used to specify the selection, timing, and display of an advertisement stored in a cache of a client device. A modification to the policy can be broadcast and implemented in real-time by the device. Advertisements stored in the cache may be filtered both by the service provider or network operator and by the device itself so as to provide the best selection of ads tailored to the user of the device. The device implements cache management processes to determine how best to maintain the advertisements of greatest relevance to the user of the device. The invention also provides mechanisms for the reporting of statistics that can be used for billing purposes and to better filter the selection of advertisements cached at each device.
    • 一种用于分发,选择和显示在A系统中运行的设备和相关设备的广告内容的系统及相关设备和方法以及用于在网络中运行的设备的广告内容的分发,选择和显示的方法。 设备不需要发起与广告服务器的点对点通信,以提供过滤接收到的广告内容并使得能够显示针对设备用户的广告的能力。 本发明使得服务提供商或网络运营商能够控制用于指定存储在客户端设备的高速缓存中的广告的选择,定时和显示的策略。 该策略的修改可以由设备实时地广播和实现。 存储在缓存中的广告可以由服务提供商或网络运营商以及设备本身过滤,以便为设备的用户提供定制的广告的最佳选择。 设备实现高速缓存管理过程以确定如何最好地维护与设备的用户最相关的广告。 本发明还提供用于报告可用于计费目的的统计信息的机制,并且更好地过滤在每个设备处缓存的广告的选择。