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1. 发明申请

WO2007037568A1 SYSTEM AND METHOD FOR THE PROVISION OF ADVERTISEMENT COUPLED TO TREATMENT OF VIDEO ON DEMAND THROUGH SET TOP BOX 审中-公开
标题翻译：用于通过设置顶盒提供联合处理视频的广告的系统和方法
公开(公告)号：WO2007037568A1
公开(公告)日：2007-04-05
申请号：PCT/KR2005/003510
申请日：2005-10-21
申请人： HANAROMEDIA CO., LTD. , KIM, Young Min , YANG, Gyung Sueng , KIM, Young Ick
发明人： KIM, Young Min , YANG, Gyung Sueng , KIM, Young Ick
IPC分类号： H04N7/08
CPC分类号： H04N7/17318 , H04N21/23424 , H04N21/4331 , H04N21/44016 , H04N21/4622 , H04N21/812
摘要： The present invention relates to a system and method for providing advertisement at a set top box in connection with processing of video-on-demand (VOD) contents. The system for providing advertisement at a set top box in connection with VOD contents, comprises: a VOD server for providing VOD contents; an advertisement server for providing advertisement data; and a set top box for processing the VOD contents from the VOD server and the advertisement data from the advertisement server to display the VOD contents and the advertisement data on a user's television, wherein the set top box includes: an input/output unit for performing input and output of data transmitted to the set top box; a VOD management application for receiving and processing information of VOD contents orderable for a user, a user interface for expressing the information and an order of the user; a cache memory for buffering the ordered VOD contents; a storage for storing the advertisement data from the advertisement server; an advertisement-data management application for managing the advertisement data; and a buffering monitoring scheduler for monitoring status of buffering VOD contents at the cache memory and controlling the advertisement management application to process the advertisement data during the buffering based on the monitoring result. By implementing the present invention, the advertisement data can be efficiently utilized through a set top box in connection with display of VOD contents.
摘要翻译：本发明涉及一种在与视频点播（VOD）内容的处理相关联的机顶盒中提供广告的系统和方法。用于在与机顶盒相关的VOD内容上提供广告的系统包括：用于提供VOD内容的VOD服务器; 用于提供广告数据的广告服务器; 以及机顶盒，用于处理来自VOD服务器的VOD内容和来自广告服务器的广告数据，以在用户的电视上显示VOD内容和广告数据，其中机顶盒包括：输入/输出单元，用于执行输入和输出数据传输到机顶盒; 用于接收和处理用户可订购的VOD内容的信息的VOD管理应用程序，用于表达所述信息的用户界面和所述用户的订单; 用于缓冲有序VOD内容的缓存存储器; 用于存储来自广告服务器的广告数据的存储器; 用于管理广告数据的广告数据管理应用程序; 以及缓冲监视调度器，用于监视高速缓冲存储器处的缓冲VOD内容的状态，并且基于监视结果控制广告管理应用程序在缓冲期间处理广告数据。通过实施本发明，通过与显示VOD内容相关的机顶盒可以有效地利用广告数据。

2. 发明申请

WO2008013385A1 SYSTEM AND METHOD FOR CONTINUOUS DISPLAY OF GROUPED MULTIPLE INDEPENDENT CONTENTS 审中-公开
标题翻译：用于连续显示分组的多个独立内容的系统和方法
公开(公告)号：WO2008013385A1
公开(公告)日：2008-01-31
申请号：PCT/KR2007/003542
申请日：2007-07-23
申请人： HANAROMEDIA CO., LTD. , YOUN, Taek Hyun , LEE, Byoung Duk , SONG, Eun Ju
发明人： YOUN, Taek Hyun , LEE, Byoung Duk , SONG, Eun Ju
IPC分类号： H04N7/173 , H04N7/16
CPC分类号： H04N7/17318 , H04N21/23109 , H04N21/2393 , H04N21/2407 , H04N21/26258 , H04N21/2668 , H04N21/4331 , H04N21/47202 , H04N21/6581 , H04N21/84 , H04N21/8456
摘要： There is provided a method of continuously receiving and playing multiple contents from a content server through a network. In accordance with the present invention, the set-top box requests a transfer of a first content to a content server and receives a first content from the content server. If the content is one of grouped content, then the set-top box also receives in¬ formation of a second content corresponding to a next episode of the first content among the grouped multiple contents from the content server. If the first content is completely received from the content server, then the set-top box requests a transfer of the second content to the content server without any additional input. A method in accordance with the present invention makes it easy to watch the multiple independent contents produced in series.
摘要翻译：提供了一种通过网络从内容服务器连续接收和播放多个内容的方法。根据本发明，机顶盒请求将第一内容传送到内容服务器，并从内容服务器接收第一内容。如果内容是分组内容之一，则机顶盒还从内容服务器接收对应于分组的多个内容中的第一内容的下一集的第二内容的内容。如果从内容服务器完全接收到第一内容，则机顶盒请求将第二内容传送到内容服务器而没有任何附加的输入。根据本发明的方法使得容易观看串联产生的多个独立内容。

3. 发明申请

WO2008150044A1 METHOD AND SYSTEM FOR PROVIDING ADVERTISEMENT CONTENTS ASSOCIATED WITH VOD CONTENTS 审中-公开
标题翻译：提供与视频内容相关的广告内容的方法和系统
公开(公告)号：WO2008150044A1
公开(公告)日：2008-12-11
申请号：PCT/KR2007/003752
申请日：2007-08-03
申请人： HANAROMEDIA CO., LTD. , CHOI, Yong Tae , KIM, Jeong Hyeon , SUNG, Hee Kyu , LEE, Kang Min
发明人： CHOI, Yong Tae , KIM, Jeong Hyeon , SUNG, Hee Kyu , LEE, Kang Min
IPC分类号： G06Q30/00
CPC分类号： H04N21/2402 , G06Q30/02 , H04N7/17318 , H04N21/4331 , H04N21/47202 , H04N21/812
摘要： The present application discloses a method and system for providing advertisement contents associated with VOD contents. The present invention first receives a request of VOD contents from a user, accesses the service providing system through a network and transfers a download request of the requested VOD contents. In such a case, the service providing system downloads the requested VOD contents from the set-top box in response to the download request of the VOD contents. The set-top box may be operable to detect a download speed of the VOD contents through the network, compare the download speed with a selected reference speed, and, at a comparison result, if the download speed is lower than the selected reference speed, last a play of the advertisement contents maintains for a longer time than a case of that the download speed is higher than the selected reference speed.
摘要翻译：本申请公开了一种用于提供与VOD内容相关联的广告内容的方法和系统。本发明首先从用户接收到VOD内容的请求，通过网络访问服务提供系统，并传送所请求的VOD内容的下载请求。在这种情况下，服务提供系统响应于VOD内容的下载请求，从机顶盒中下载请求的VOD内容。机顶盒可以操作以通过网络检测VOD内容的下载速度，将下载速度与所选择的参考速度进行比较，并且在比较结果中，如果下载速度低于所选择的参考速度，与下载速度高于所选参考速度的情况相比，广告内容的播放持续时间更长。

4. 发明申请

WO2008013387A1 SYSTEM AND METHOD FOR PROVIDING ADVERTISEMENT WITH CONTINUOUS DISPLAY OF GROUPED MULTIPLE INDEPENDENT CONTENTS 审中-公开
标题翻译：连续显示分组多个独立内容的系统和方法提供广告
公开(公告)号：WO2008013387A1
公开(公告)日：2008-01-31
申请号：PCT/KR2007/003545
申请日：2007-07-23
申请人： HANAROMEDIA CO., LTD. , YOUN, Taek Hyun , LEE, Byoung Duk , SONG, Eun Ju
发明人： YOUN, Taek Hyun , LEE, Byoung Duk , SONG, Eun Ju
IPC分类号： G06Q30/00
CPC分类号： H04N21/25891 , G06Q30/02 , H04N7/163 , H04N7/17318 , H04N21/4668 , H04N21/4826 , H04N21/6582 , H04N21/812
摘要： There is provided a method of displaying an advertisement with continuous play of multiple contents. In accordance with the present invention, the set- top box requests a transfer of a first content to a content server and receives a first content from the content server. If the content is one of grouped content, then the set-top box also receives information of a second content having a predetermined relation to the first content. The set-top box starts to play the first content and, if the first content is completely received from the content server, then the set-top box requests a transfer of the second content to the content server without any additional input. The set-top box displays an advertisement selected in association with a play status of the first content. A method in accordance with the present invention makes it easy to watch the multiple independent contents produced in series and efficiently provides the advertisement.
摘要翻译：提供了一种显示具有多个内容的连续播放的广告的方法。根据本发明，机顶盒请求将第一内容传送到内容服务器并从内容服务器接收第一内容。如果内容是分组内容之一，则机顶盒还接收具有与第一内容有预定关系的第二内容的信息。机顶盒开始播放第一内容，如果从内容服务器完全接收到第一内容，则机顶盒请求将第二内容传送到内容服务器，而无需任何其他输入。机顶盒显示与第一内容的播放状态相关联地选择的广告。根据本发明的方法使得容易观看串联产生的多个独立内容并且有效地提供广告。

5. 发明申请

WO2007064055A1 SIMPLE AND EFFICIENT METHOD OF PERFORMING SERVICE CHANGE BETWEEN MULTIPLE SERVICES INCLUDING BROADCAST CHANNEL SERVICES DELIVERED THROUGH BROADCASTING NETWORK AND CONTENTS SERVICES DELIVERED THROUGH INTERNET 审中-公开
标题翻译：通过广播网络提供的广播频道服务和通过互联网传送的内容服务之间的服务更改的简单有效的方法
公开(公告)号：WO2007064055A1
公开(公告)日：2007-06-07
申请号：PCT/KR2005/004235
申请日：2005-12-12
申请人： HANAROMEDIA CO., LTD. , KIM, Young Min , KIM, Young Ick , YANG, Gyung Sueng
发明人： KIM, Young Min , KIM, Young Ick , YANG, Gyung Sueng
IPC分类号： H04N7/173
CPC分类号： H04N7/17318 , H04H60/43 , H04N21/4325 , H04N21/4622 , H04N21/47202 , H04N21/4823
摘要： The present invention relates to a simple and efficient method of performing a service change between multiple services including broadcast channel services delivered through a broadcasting network and content services delivered through the internet. The method of the present invention includes: assigning serial numbers to multiple services including broadcast channel services and content services; recording a mapping table for managing serial numbers assigned to multiple services in a memory of a set-top box; and when a specified channel number is received from an input device by a user, moving to a service having a serial number corresponding to the received channel number from the mapping table. The method of the present invention simply and efficiently performs a service change between broadcast channel services and content services. According to the present invention, service change can be performed between multiple services by simply inputting a channel number. Further, it is possible to reduce the time required for service change between broadcast channel services and content services and the number of pressing buttons.
摘要翻译：本发明涉及一种在包括通过广播网络传送的广播频道服务和通过因特网传递的内容服务的多个服务之间执行服务改变的简单有效的方法。本发明的方法包括：将序列号分配给多个业务，包括广播信道业务和内容业务; 记录用于管理分配给机顶盒的存储器中的多个服务的序列号的映射表; 并且当由用户从输入设备接收到指定的频道号码时，从映射表移动到具有与所接收的频道号码对应的序列号的服务。本发明的方法简单有效地执行广播频道业务和内容业务之间的业务改变。根据本发明，可以通过简单地输入频道号码来在多个服务之间执行服务改变。此外，可以减少广播频道服务和内容服务之间的服务改变所需的时间以及按钮的数量。

6. 发明申请

WO2007037571A1 METHOD FOR THE TREATMENT OF VIDEO ON DEMAND DATA CAPABLE OF COMPATIBLE PERFORMANCE OF STORAGE AND BUFFER PROCESSING OF THE VIDEO ON DEMAND DATA IN VIDEO ON DEMAND SERVICE THROUGH SET TOP BOX AND SET TOP BOX FOR THE SAME 审中-公开
标题翻译：处理视频数据的方法可以通过设置顶盒和设置顶盒来满足存储和缓冲处理视频在视频中的需求数据在需求服务上的需求数据。
公开(公告)号：WO2007037571A1
公开(公告)日：2007-04-05
申请号：PCT/KR2005/003513
申请日：2005-10-21
申请人： HANAROMEDIA CO., LTD. , KIM, Young Min , YANG, Gyung Sueng , KIM, Young Ick
发明人： KIM, Young Min , YANG, Gyung Sueng , KIM, Young Ick
IPC分类号： H04N7/16
CPC分类号： H04N21/47202 , H04N21/4331 , H04N21/44004 , H04N21/44209
摘要： The present invention relates to a method of processing video-on-demand data capable of compatibly storing and buffering the video-on-demand data in video-on-demand service using a set top box. The VOD data processing method of the present invention comprises: monitoring a downloading rate and a buffering rate of the VOD data; storing the downloaded VOD data in a storage prior to buffering if the downloading rate is faster than the buffering rate based on the monitoring results; and buffering the VOD data and then (or at the same time) storing the VOD data in the storage if the buffering rate is same as or faster than the downloading rate. According to the present invention, compared to a conventional streaming method, when the buffering rate is faster than the downloading rate, it provides the effect of downloading the data in the storage in advance. Further, after dividing the data into a plurality of blocks, the blocks can be downloaded at the same time within an allowable load range of the network.
摘要翻译：本发明涉及一种处理视频点播数据的方法，能够使用机顶盒在视频点播服务中兼容地存储和缓冲视频点播数据。本发明的VOD数据处理方法包括：监视VOD数据的下载速率和缓冲率; 如果下载速率比基于监视结果的缓冲速率快，则在缓冲之前将下载的VOD数据存储在存储器中; 并且如果缓冲速率与下载速率相同或更快，则将VOD数据缓存，然后（或同时）将VOD数据存储在存储器中。根据本发明，与传统的流式传输方式相比，当缓冲速度比下载速度快时，提供了在存储器中预先下载数据的效果。此外，在将数据分割成多个块之后，可以在网络的允许负载范围内同时下载块。

7. 发明申请

WO2007037570A1 METHOD AND SYSTEM FOR THE EFFICIENT MANAGEMENT OF VIDEO ON DEMAND SERVICE 审中-公开
标题翻译：有效管理视频服务需求的方法与系统
公开(公告)号：WO2007037570A1
公开(公告)日：2007-04-05
申请号：PCT/KR2005/003512
申请日：2005-10-21
申请人： HANAROMEDIA CO., LTD. , KIM, Young Min , YANG, Gyung Sueng , KIM, Young Ick
发明人： KIM, Young Min , YANG, Gyung Sueng , KIM, Young Ick
IPC分类号： G06F15/16
CPC分类号： H04L29/06027 , H04L65/4084 , H04N7/17336 , H04N21/25891 , H04N21/4331 , H04N21/47202 , H04N21/6405
摘要： The present invention relates to a VOD service operating method and system for providing VOD service through interchange of VOD contents between a VOD server and a set-top box. In accordance with the present invention, a plurality of VOD contents are at least categorized as a first mode and a second mode. The VOD contents included in the first mode store beforehand basic information necessary for selecting the VOD contents in the set-top box by PUSH of the VOD server and provide the stored basic information on a display under the management of the VOD management application when the first mode is activated. Further, the VOD contents included in the second mode transfer a request signal of basic information necessary for selecting the VOD contents from the VOD server to the set-top box according to a user's request. They then display in real time the basic information transferred to the set-top box on a display under the management of the VOD management application. According to the present invention, it becomes possible to reduce the user's waiting time required for selecting the VOD contents and the burden upon the network load so as to provide the VOD service in an efficient manner.
摘要翻译：本发明涉及一种VOD服务操作方法和系统，用于通过VOD服务器和机顶盒之间的VOD内容的交换来提供VOD服务。根据本发明，至少将多个VOD内容分类为第一模式和第二模式。包含在第一模式中的VOD内容预先存储通过VOD服务器的PUSH选择机顶盒中的VOD内容所需的基本信息，并且在VOD管理应用程序的管理下在显示器上提供存储的基本信息，当第一模式被激活。此外，包含在第二模式中的VOD内容根据用户的请求将从VOD服务器选择VOD内容所需的基本信息的请求信号传送到机顶盒。然后，它们在VOD管理应用程序的管理下，在显示器上实时显示传输到机顶盒的基本信息。根据本发明，可以减少用户选择VOD内容所需的等待时间和网络负载的负担，从而以有效的方式提供VOD服务。

8. 发明申请

WO2007037569A1 SIMPLE AND EFFICIENT METHOD FOR SELECTING VIDEO CONTENTS TO BE ORDERED IN VIDEO ON DEMAND SERVICE USING SET TOP BOX 审中-公开
标题翻译：使用设置顶盒选择视频内容在视频服务中的简单有效的方法
公开(公告)号：WO2007037569A1
公开(公告)日：2007-04-05
申请号：PCT/KR2005/003511
申请日：2005-10-21
申请人： HANAROMEDIA CO., LTD. , KIM, Young Min , YANG, Gyung Sueng , KIM, Young Ick
发明人： KIM, Young Min , YANG, Gyung Sueng , KIM, Young Ick
IPC分类号： H04N7/16
CPC分类号： H04N7/17318 , H04N21/4312 , H04N21/4314 , H04N21/4331 , H04N21/4335 , H04N21/47202
摘要： The present invention relates to a simple and efficient method for selecting VOD contents to be ordered in a VOD service using a set top box. The method of the present invention comprises: assigning serial numbers to the VOD contents; displaying basic information of the VOD contents assigned with the serial numbers on a screen; in response to input of a serial number from a user, moving to the basic information of the VOD contents corresponding to the serial number; and according to channel up/down of the user, moving to basic information of a corresponding VOD contents. The VOD contents selection method of the present invention allows a user to easily move to a VOD contents when the user knows the serial number of the VOD contents. Further, the method of the present invention arranges related contents in a consecutive manner to allow the user to select a desired contents in a simple and easy manner through channel up/down operations.
摘要翻译：本发明涉及使用机顶盒在VOD服务中选择要排序的VOD内容的简单有效的方法。本发明的方法包括：向VOD内容分配序列号; 在屏幕上显示分配有序列号的VOD内容的基本信息; 响应于来自用户的序列号的输入，移动到与序列号对应的VOD内容的基本信息; 并根据用户的频道向上/向下移动到对应的VOD内容的基本信息。当用户知道VOD内容的序列号时，本发明的VOD内容选择方法允许用户容易地移动到VOD内容。此外，本发明的方法以连续的方式布置相关内容，以允许用户通过频道上/下操作以简单和容易的方式选择所需的内容。

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