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    • 8. 发明申请
    • SERVING A LIVE STREAM AS AN ADVERTISEMENT
    • 服务一个活跃的流动作为广告
    • WO2015170215A1
    • 2015-11-12
    • PCT/IB2015/052982
    • 2015-04-23
    • GOOGLE INC.
    • JOHNSON, TimGREENE, Kevin
    • H04N21/234H04N21/45G06Q30/02
    • H04N21/812H04N21/2187H04N21/23424H04N21/2343H04N21/2365H04N21/4325H04N21/44218H04N21/44222H04N21/472H04N21/47217H04N21/6581
    • A content server receives live streams from a content distributor to transmit to users of the content server. In one embodiment, the content server promotes the live streams received from the content distributor, by serving portions of the live stream as advertisements (ads) to users of the content server along with videos or digital content requested by the users. The content server buffers the live stream. The content server receives a request for a video from a client device. The content server identifies the video requested by the user and metadata associated with the identified video. The content server, based on the metadata determines whether to serve the client device with a live-stream ad, as a pre-roll ad for example, along with the video requested by the user. The content server then identifies a buffered live- stream ad to transmit to the client device along with the requested video.
    • 内容服务器从内容分发器接收实时流,以传送给内容服务器的用户。 在一个实施例中,内容服务器通过将直播流的一部分作为内容服务器的用户的广告(广告)以及用户请求的视频或数字内容来提供从内容分发器接收的直播流。 内容服务器缓冲直播流。 内容服务器从客户端设备接收视频请求。 内容服务器识别用户请求的视频和与识别的视频相关联的元数据。 内容服务器基于元数据,确定是否将客户端设备与实时流广告一起提供,例如作为前贴片广告,以及用户请求的视频。 然后,内容服务器识别缓冲的实时流广告以便与所请求的视频一起发送到客户端设备。