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    • 6. 发明申请
    • Determining Search Query Statistical Data For An Advertising Campaign Based On User-Selected Criteria
    • 基于用户选择标准确定广告活动的搜索查询统计数据
    • US20110087694A1
    • 2011-04-14
    • US12945254
    • 2010-11-12
    • Frances B. HaugenAbhishek BapnaWeipeng YanOsman Ahmed Osman
    • Frances B. HaugenAbhishek BapnaWeipeng YanOsman Ahmed Osman
    • G06F17/30
    • G06Q30/02G06Q30/0256
    • Techniques for determining search query information for an advertising campaign and communicating the search query information to a sponsor of the advertising campaign are described. The techniques include receiving, from a sponsor of the advertisement, a request for search query information relating to the advertisement having been presented by a search service, identifying previously executed search queries submitted by users of the search service, wherein search results of the identified search queries have been presented with the advertisement to one or more users of the search service, compiling search query information, the search query information including ad performance data associated with the advertisement for the identified search queries, and providing the sponsor with the compiled search query information. A user interface may be generated to receive user input of selection criteria and provide an interface to search query information.
    • 描述了用于确定广告活动的搜索查询信息并将搜索查询信息传送到广告活动的赞助者的技术。 这些技术包括从广告的赞助者接收与由搜索服务呈现的广告相关的搜索查询信息的请求,识别由搜索服务的用户提交的先前执行的搜索查询,其中所识别的搜索的搜索结果 已经向搜索服务的一个或多个用户呈现广告的查询,编译搜索查询信息,搜索查询信息,包括与所识别的搜索查询的广告相关联的广告演出数据,以及向赞助商提供编译的搜索查询信息 。 可以生成用户界面以接收用户输入选择标准并提供搜索查询信息的接口。
    • 8. 发明授权
    • Determining search query statistical data for an advertising campaign based on user-selected criteria
    • 根据用户选择的标准确定广告活动的搜索查询统计数据
    • US08229925B2
    • 2012-07-24
    • US12945254
    • 2010-11-12
    • Frances B. HaugenAbhishek BapnaWeipeng YanOsman Ahmed Osman
    • Frances B. HaugenAbhishek BapnaWeipeng YanOsman Ahmed Osman
    • G06F17/30
    • G06Q30/02G06Q30/0256
    • Techniques for determining search query information for an advertising campaign and communicating the search query information to a sponsor of the advertising campaign are described. The techniques include receiving, from a sponsor of the advertisement, a request for search query information relating to the advertisement having been presented by a search service, identifying previously executed search queries submitted by users of the search service, wherein search results of the identified search queries have been presented with the advertisement to one or more users of the search service, compiling search query information, the search query information including ad performance data associated with the advertisement for the identified search queries, and providing the sponsor with the compiled search query information. A user interface may be generated to receive user input of selection criteria and provide an interface to search query information.
    • 描述了用于确定广告活动的搜索查询信息并将搜索查询信息传送到广告活动的赞助者的技术。 这些技术包括从广告的赞助者接收与由搜索服务呈现的广告相关的搜索查询信息的请求,识别由搜索服务的用户提交的先前执行的搜索查询,其中所识别的搜索的搜索结果 已经向搜索服务的一个或多个用户呈现广告的查询,编译搜索查询信息,搜索查询信息,包括与所识别的搜索查询的广告相关联的广告演出数据,以及向赞助商提供编译的搜索查询信息 。 可以生成用户界面以接收用户输入选择标准并提供搜索查询信息的接口。
    • 9. 发明授权
    • Determining search query statistical data for an advertising campaign based on user-selected criteria
    • 根据用户选择的标准确定广告活动的搜索查询统计数据
    • US07860859B2
    • 2010-12-28
    • US11757125
    • 2007-06-01
    • Frances B. HaugenAbhishek BapnaWeipeng YanOsman Ahmed Osman
    • Frances B. HaugenAbhishek BapnaWeipeng YanOsman Ahmed Osman
    • G06F7/00
    • G06Q30/02G06Q30/0256
    • Techniques for determining search query information for an advertising campaign and communicating the search query information to a sponsor of the advertising campaign are described. The techniques include receiving, from a sponsor of the advertisement, a request for search query information relating to the advertisement having been presented by a search service, identifying previously executed search queries submitted by users of the search service, wherein search results of the identified search queries have been presented with the advertisement to one or more users of the search service, compiling search query information, the search query information including ad performance data associated with the advertisement for the identified search queries, and providing the sponsor with the compiled search query information. A user interface may be generated to receive user input of selection criteria and provide an interface to search query information.
    • 描述了用于确定广告活动的搜索查询信息并将搜索查询信息传送到广告活动的赞助者的技术。 这些技术包括从广告的赞助者接收与由搜索服务呈现的广告相关的搜索查询信息的请求,识别由搜索服务的用户提交的先前执行的搜索查询,其中所识别的搜索的搜索结果 已经向搜索服务的一个或多个用户呈现广告的查询,编译搜索查询信息,搜索查询信息,包括与所识别的搜索查询的广告相关联的广告演出数据,以及向赞助商提供编译的搜索查询信息 。 可以生成用户界面以接收用户输入选择标准并提供搜索查询信息的接口。