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1. 发明授权

US08655864B1 Mobile SiteMaps 有权
标题翻译：移动站点地图
公开(公告)号：US08655864B1
公开(公告)日：2014-02-18
申请号：US13493872
申请日：2012-06-11
申请人： Alan C. Strohm , Feng Hu , Sascha B. Brawer , Maximilian Ibel , Ralph M. Keller , Narayanan Shivakumar , Elad Gil
发明人： Alan C. Strohm , Feng Hu , Sascha B. Brawer , Maximilian Ibel , Ralph M. Keller , Narayanan Shivakumar , Elad Gil
IPC分类号： G06F17/30
CPC分类号： G06F17/30864 , Y10S707/99933
摘要： A method of analyzing documents or relationships between documents includes receiving a notification of an available metadata document containing information about one or more network-accessible documents, obtaining a document format indicator associated with the metadata document, selecting a document crawler using the document format indicator, and crawling at least some of the network-accessible documents using the selected document crawler.
摘要翻译：分析文档或文档之间的关系的方法包括接收包含关于一个或多个网络可访问文档的信息的可用元数据文档的通知，获得与元数据文档相关联的文档格式指示符，使用文档格式指示符选择文档搜索器，并使用所选文档抓取工具至少抓取一些网络可访问文档。

2. 发明申请

US20120303451A1 IDENTIFYING AND/OR BLOCKING ADS SUCH AS DOCUMENT-SPECIFIC COMPETITIVE ADS 有权
标题翻译：识别和/或阻塞ADS如文件特定的竞争ADS
公开(公告)号：US20120303451A1
公开(公告)日：2012-11-29
申请号：US13567833
申请日：2012-08-06
申请人： Brian Axe , Rama Ranganath , Narayanan Shivakumar
发明人： Brian Axe , Rama Ranganath , Narayanan Shivakumar
IPC分类号： G06Q30/02
CPC分类号： G06Q30/0254 , G06Q30/02 , G06Q30/0256
摘要： A content owner partner (e.g., a Website/Web page publisher) can easily block entire broad or narrow categories of ads, and can specify objectionable ad content or targeting. Concepts may be associated with a property and ads related to those concepts may be blocked for the given property. Further, terms may be associated with a property and ads including any of the terms may be blocked for the given property.
摘要翻译：内容所有者合作伙伴（例如，网站/网页发布商）可以轻松地封锁整个广泛或狭窄的广告类别，并可以指定令人反感的广告内容或定位。概念可能与某个属性相关联，并且与该概念相关的广告可能会被阻止给定属性。此外，术语可能与财产相关联，广告包括任何条款可能会被阻止给定的财产。

3. 发明申请

US20050021397A1 Content-targeted advertising using collected user behavior data 审中-公开
标题翻译：使用收集的用户行为数据的针对内容的广告
公开(公告)号：US20050021397A1
公开(公告)日：2005-01-27
申请号：US10649585
申请日：2003-08-27
申请人： Yingwei Cui , Narayanan Shivakumar , Alexander Carobus , Deepak Jindal , Steve Lawrence
发明人： Yingwei Cui , Narayanan Shivakumar , Alexander Carobus , Deepak Jindal , Steve Lawrence
IPC分类号： G06Q30/00 , G06F17/60
CPC分类号： G06Q30/0251 , G06Q30/02 , G06Q30/0243 , G06Q30/0254
摘要： A content-targeting ad system is provided with a user behavior (e.g., selection (e.g., click), conversion, etc.) feedback mechanism. The performance of individual ads, or groups of ads, may be tracked on a per document (e.g. per URL) and/or on a per host (e.g. per Website) basis. The performance of ad targeting functions may also be tracked on a per document, and/or per host basis. Such user behavior feedback data may be processed (e.g., aggregated) into useful data structures. Such user behavior feedback data (raw or processed) may then be used in a content-targeting ad system to improve ad quality, improve user experience, and/or maximize revenue.
摘要翻译：内容定位广告系统具有用户行为（例如，选择（例如，点击），转换等）反馈机制。可以在每个文档（例如每个URL）和/或每个主机（例如，每个网站）的基础上跟踪个体广告或广告组。还可以在每个文档和/或每个主机的基础上跟踪广告定位功能的性能。这样的用户行为反馈数据可以被处理（例如，聚合）成有用的数据结构。然后可以在内容定向广告系统中使用这样的用户行为反馈数据（原始或处理的）来提高广告质量，改善用户体验和/或最大化收入。

4. 发明授权

US08504551B2 Serving advertisements based on content 有权
公开(公告)号：US08504551B2
公开(公告)日：2013-08-06
申请号：US13084332
申请日：2011-04-11
申请人： Darrell Anderson , Paul Buchheit , Alexander Paul Carobus , Yingwei Cui , Jeffrey A. Dean , Georges R. Harik , Deepak Jindal , Narayanan Shivakumar
发明人： Darrell Anderson , Paul Buchheit , Alexander Paul Carobus , Yingwei Cui , Jeffrey A. Dean , Georges R. Harik , Deepak Jindal , Narayanan Shivakumar
IPC分类号： G06F17/30
CPC分类号： G06F17/30864 , G06F17/30454 , G06Q30/02 , G06Q30/0251 , Y10S707/944 , Y10S707/99945 , Y10S707/99948
摘要： Advertisers are permitted to put targeted ads on page on the web (or some other document of any media type). The present invention may do so by (i) obtaining content that includes available spots for ads, (ii) determining ads relevant to content, and/or (iii) combining content with ads determined to be relevant to the content.

5. 发明授权

US08417686B2 Web crawler scheduler that utilizes sitemaps from websites 有权
标题翻译： Web爬网程序调度程序利用网站的站点地图
公开(公告)号：US08417686B2
公开(公告)日：2013-04-09
申请号：US13271160
申请日：2011-10-11
申请人： Sascha B. Brawer , Maximilian Ibel , Ralph Michael Keller , Narayanan Shivakumar
发明人： Sascha B. Brawer , Maximilian Ibel , Ralph Michael Keller , Narayanan Shivakumar
IPC分类号： G06F7/00 , G06F17/30
CPC分类号： G06F17/30864
摘要： Methods and systems for a web crawler scheduler that utilizes sitemaps from websites are described. A web crawler scheduling system receives a notification from a website or web server. In response to the notification, the system accesses one or more sitemap(s) for documents associated with the website or web server. The system schedules crawls of the documents based on information identified from the sitemaps. The system crawls at least a subset of the documents scheduled for crawling.
摘要翻译：描述了利用网站中的站点地图的Web爬网调度程序的方法和系统。网页抓取器调度系统从网站或网络服务器接收通知。响应于通知，系统访问与网站或Web服务器相关联的文档的一个或多个站点地图。系统根据从站点地图中识别的信息调度文档的爬取。系统至少抓取一些计划进行爬网的文档的一部分。

6. 发明申请

US20110093533A1 GENERATING SITE MAPS 审中-公开
标题翻译：生成站点MAPS
公开(公告)号：US20110093533A1
公开(公告)日：2011-04-21
申请号：US12988078
申请日：2008-04-17
申请人： Rupinder Kataria , Maximilian Ibel , Gangjiang Li , Narayanan Shivakumar
发明人： Rupinder Kataria , Maximilian Ibel , Gangjiang Li , Narayanan Shivakumar
IPC分类号： G06F15/173 , G06F15/16
CPC分类号： G06F16/972 , G06F16/958
摘要： Methods, systems, and apparatus, including computer program products, for generating sitemaps. The method includes scanning network traffic between a server and one or more clients requesting resources from the server, the network traffic including resource request messages from the one or more clients and resources served by the server in response to the resource request messages. The method also includes automatically extracting data from the traffic served by the server to the one or more clients, the extracted data including one or more Uniform Resource Locators that identify the resources served by the server to the one or more clients. The method automatically generates a sitemap from the extracted data, and stores the sitemap in a computer-readable memory.
摘要翻译：用于生成站点地图的方法，系统和设备，包括计算机程序产品。该方法包括扫描服务器与从服务器请求资源的一个或多个客户端之间的网络流量，网络流量包括来自一个或多个客户端的资源请求消息和由服务器响应于资源请求消息而服务的资源。该方法还包括从服务器向一个或多个客户端服务的流量自动提取数据，所提取的数据包括一个或多个统一资源定位符，其将服务器所服务的资源标识给一个或多个客户端。该方法会自动从提取的数据生成站点地图，并将该站点地图存储在计算机可读存储器中。

7. 发明授权

US07801881B1 Sitemap generating client for web crawler 有权
标题翻译：网站地图生成网页抓取工具的客户端
公开(公告)号：US07801881B1
公开(公告)日：2010-09-21
申请号：US11172692
申请日：2005-06-30
申请人： Sascha B. Brawer , Maximilian Ibel , Ralph Michael Keller , Narayanan Shivakumar
发明人： Sascha B. Brawer , Maximilian Ibel , Ralph Michael Keller , Narayanan Shivakumar
IPC分类号： G06F7/00 , G06F17/30
CPC分类号： G06F17/30864
摘要： Methods and systems for a sitemap generating client for web crawlers are described. The client accesses one or more sources of document information about the documents available on a website, such as the file system, access logs, or pre-made URL lists. Document information is extracted from the sources and one or more sitemaps are generated based on the extracted document information. A notification is transmitted to a remote computer, informing that the sitemap(s) are available for access and likely have been updated. If the remote computer is associated with a web crawler, the remote computer may access the sitemap(s) and use the sitemaps to schedule a crawl of documents included or available on the website.
摘要翻译：描述用于网页抓取工具的网站地图生成客户端的方法和系统。客户端访问关于网站上可用的文档的文档信息的一个或多个来源，例如文件系统，访问日志或预先制作的URL列表。从源中提取文档信息，并且基于提取的文档信息生成一个或多个站点地图。通知被发送到远程计算机，通知站点地图可用于访问并且可能已被更新。如果远程计算机与网络爬虫相关联，则远程计算机可以访问站点地图，并使用站点地图来安排在网站上包含或可用的文档的爬网。

8. 发明授权

US07734624B2 Serving advertisements based on content 有权
标题翻译：根据内容投放广告
公开(公告)号：US07734624B2
公开(公告)日：2010-06-08
申请号：US11487117
申请日：2006-07-14
申请人： Darrell Anderson , Paul Buchheit , Alexander Paul Carobus , Yingwei Cui , Jeffrey A. Dean , Georges R. Harik , Deepak Jindal , Narayanan Shivakumar
发明人： Darrell Anderson , Paul Buchheit , Alexander Paul Carobus , Yingwei Cui , Jeffrey A. Dean , Georges R. Harik , Deepak Jindal , Narayanan Shivakumar
IPC分类号： G06F17/30
CPC分类号： G06F17/30864 , G06F17/30454 , G06Q30/02 , G06Q30/0251 , Y10S707/944 , Y10S707/99945 , Y10S707/99948
摘要： Advertisers are permitted to put targeted ads on page on the web (or some other document of any media type). The present invention may do so by (i) obtaining content that includes available spots for ads, (ii) determining ads relevant to content, and/or (iii) combining content with ads determined to be relevant to the content.
摘要翻译：允许广告商在网页上放置有针对性的广告（或任何媒体类型的其他文档）。本发明可以通过（i）获得包括广告的可用点的内容，（ii）确定与内容相关的广告，和/或（iii）将内容与确定为与内容相关的广告组合。

9. 发明申请

US20070094073A1 Advertisements for initiating and/or establishing user-advertiser telephone calls 审中-公开
标题翻译：发起和/或建立用户 - 广告客户电话呼叫的广告
公开(公告)号：US20070094073A1
公开(公告)日：2007-04-26
申请号：US11323301
申请日：2005-12-30
申请人： Rohit Dhawan , Kosar Jaff , Scott Ludwig , Ervin Perertz , Narayanan Shivakumar
发明人： Rohit Dhawan , Kosar Jaff , Scott Ludwig , Ervin Perertz , Narayanan Shivakumar
IPC分类号： G06Q30/00
CPC分类号： G06Q30/02 , G06Q30/0273 , G06Q30/0277
摘要： Advertisements that facilitate telephonic communications between users and advertisers, and which avoid perceived problems or limitations of PPC and CTC offerings, are described. These advertisements may include offer information used to score the ad and/or to assess a charge to the advertiser in the event of a call conversion.
摘要翻译：描述了促进用户和广告商之间电话通信的广告，以及避免PPC和CTC产品发现的问题或限制的广告。这些广告可以包括用于对广告进行评分的报价信息和/或在呼叫转换的情况下评估广告商的费用。

10. 发明申请

US20070050338A1 Mobile sitemaps 有权
标题翻译：移动站点地图
公开(公告)号：US20070050338A1
公开(公告)日：2007-03-01
申请号：US11415947
申请日：2006-05-01
申请人： Alan Strohm , Feng Hu , Sascha Brawer , Maximilian Ibel , Ralph Keller , Narayanan Shivakumar , Elad Gil
发明人： Alan Strohm , Feng Hu , Sascha Brawer , Maximilian Ibel , Ralph Keller , Narayanan Shivakumar , Elad Gil
IPC分类号： G06F17/30
CPC分类号： G06F17/30864 , Y10S707/99933
摘要： A method of analyzing documents or relationships between documents includes receiving a notification of an available metadata document containing information about one or more network-accessible documents, obtaining a document format indicator associated with the metadata document, selecting a document crawler using the document format indicator, and crawling at least some of the network-accessible documents using the selected document crawler.
摘要翻译：分析文档或文档之间的关系的方法包括接收包含关于一个或多个网络可访问文档的信息的可用元数据文档的通知，获得与元数据文档相关联的文档格式指示符，使用文档格式指示符选择文档搜索器，并使用所选文档抓取工具至少抓取一些网络可访问文档。

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