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21. 发明授权

US07734624B2 Serving advertisements based on content 有权
标题翻译：根据内容投放广告
公开(公告)号：US07734624B2
公开(公告)日：2010-06-08
申请号：US11487117
申请日：2006-07-14
申请人： Darrell Anderson , Paul Buchheit , Alexander Paul Carobus , Yingwei Cui , Jeffrey A. Dean , Georges R. Harik , Deepak Jindal , Narayanan Shivakumar
发明人： Darrell Anderson , Paul Buchheit , Alexander Paul Carobus , Yingwei Cui , Jeffrey A. Dean , Georges R. Harik , Deepak Jindal , Narayanan Shivakumar
IPC分类号： G06F17/30
CPC分类号： G06F17/30864 , G06F17/30454 , G06Q30/02 , G06Q30/0251 , Y10S707/944 , Y10S707/99945 , Y10S707/99948
摘要： Advertisers are permitted to put targeted ads on page on the web (or some other document of any media type). The present invention may do so by (i) obtaining content that includes available spots for ads, (ii) determining ads relevant to content, and/or (iii) combining content with ads determined to be relevant to the content.
摘要翻译：允许广告商在网页上放置有针对性的广告（或任何媒体类型的其他文档）。本发明可以通过（i）获得包括广告的可用点的内容，（ii）确定与内容相关的广告，和/或（iii）将内容与确定为与内容相关的广告组合。

22. 发明申请

US20100100437A1 Suggesting and/or providing ad serving constraint information 审中-公开
标题翻译：建议和/或提供广告投放约束信息
公开(公告)号：US20100100437A1
公开(公告)日：2010-04-22
申请号：US10389688
申请日：2003-03-14
申请人： Jeffrey A. Dean , Georges R. Harik , Paul Buchheit
发明人： Jeffrey A. Dean , Georges R. Harik , Paul Buchheit
IPC分类号： G06Q30/00 , G06F3/048 , G06F17/30
CPC分类号： G06Q30/0256 , G06F16/24565 , G06Q30/02 , G06Q30/0254 , G06Q30/0261 , G06Q30/0269 , G06Q30/0277
摘要： Targeting information (also referred to as ad “serving constraints”) or candidate targeting information for an advertisement is identified. Targeting information may be identified by extracting topics or concepts from, and/or generating topics or concepts based on, ad information, such as information from a Web page to which an ad is linked (or some other Web page of interest to the ad or advertiser). The topics or concepts may be relevant queries associated with the Web page of interest, clusters, etc.
摘要翻译：识别针对广告的定位信息（也称为“服务约束”）或候选定向信息。定位信息可以通过从广告信息中提取主题或概念，和/或产生主题或概念来识别，诸如广告链接到的网页（或广告感兴趣的某些其他网页）的信息，或者广告客户）。主题或概念可以是与感兴趣的网页，群集等相关联的相关查询。

23. 发明授权

US07548928B1 Data compression of large scale data stored in sparse tables 有权
标题翻译：大量数据的数据压缩存储在稀疏表中
公开(公告)号：US07548928B1
公开(公告)日：2009-06-16
申请号：US11197922
申请日：2005-08-05
申请人： Jeffrey A. Dean , Sanjay Ghemawat
发明人： Jeffrey A. Dean , Sanjay Ghemawat
IPC分类号： G06F17/30
CPC分类号： G06F17/30985 , H03M7/3084 , Y10S707/99942 , Y10S707/99945
摘要： A method of compressing data in a table data structure begins by accessing a data set within the table data structure, the data set having associated therewith a range of rows of the table data structure. Data items in the data set are represented by key-value pairs. The method includes applying a first compression to the values of the key-value pairs in the data set to produce a first compressed output; applying a second compression, distinct from the first compression, to the keys of the key-value pairs in the data set to produce a second compressed output; and applying a third compression to the first compressed output and second compressed output to produce a first compressed output block, wherein the third compression is distinct from the first compression and second compression.
摘要翻译：一种压缩表格数据结构中的数据的方法是通过访问表格数据结构内的数据集开始的，该数据集与表数据结构中的一行行相关联。数据集中的数据项由键值对表示。该方法包括对数据集中的键值对的值应用第一压缩以产生第一压缩输出; 将不同于第一压缩的第二压缩应用于数据集中的键值对的键以产生第二压缩输出; 以及将第三压缩应用于所述第一压缩输出和所述第二压缩输出以产生第一压缩输出块，其中所述第三压缩与所述第一压缩和所述第二压缩不同。

24. 发明授权

US07428524B2 Large scale data storage in sparse tables 有权
标题翻译：稀疏表中的大规模数据存储
公开(公告)号：US07428524B2
公开(公告)日：2008-09-23
申请号：US11197925
申请日：2005-08-05
申请人： Michael Burrows , Fay Wen Chang , Jeffrey A. Dean , Andrew B. Fikes , Sanjay Ghemawat , Wilson C. Hsieh , Deborah Anne Wallach
发明人： Michael Burrows , Fay Wen Chang , Jeffrey A. Dean , Andrew B. Fikes , Sanjay Ghemawat , Wilson C. Hsieh , Deborah Anne Wallach
IPC分类号： G06F17/30
CPC分类号： G06F17/30212 , G06F17/30085 , Y10S707/99932 , Y10S707/99939 , Y10S707/99942
摘要： Each of a plurality of data items is stored in a table data structure. A row identifier and column identifier are associated with each respective data item, and each respective item is stored at a logical location in the table data structure specified by its row identifier and column identifier. A plurality of data items is stored in a cell of the table data structure, and a timestamp is associated with each of the plurality of data items stored in the cell. Each of the data items stored in the cell has the same row identifier, the same column identifier, and a distinct timestamp. In some embodiments, each row identifier is a string of arbitrary length and arbitrary value. Similarly, in some embodiments each column identifier is a string of arbitrary length and arbitrary value.
摘要翻译：多个数据项中的每一个被存储在表数据结构中。行标识符和列标识符与每个相应的数据项相关联，并且每个相应的项目被存储在由其行标识符和列标识符指定的表数据结构中的逻辑位置处。多个数据项被存储在表数据结构的单元中，并且时间戳与存储在单元中的多个数据项中的每一个相关联。存储在单元中的每个数据项具有相同的行标识符，相同的列标识符和不同的时间戳。在一些实施例中，每个行标识符是任意长度和任意值的串。类似地，在一些实施例中，每个列标识符是任意长度和任意值的串。

25. 发明申请

US20120303622A1 Efficient Indexing of Documents with Similar Content 有权
标题翻译：具有相似内容的文件的高效索引
公开(公告)号：US20120303622A1
公开(公告)日：2012-11-29
申请号：US13571316
申请日：2012-08-09
申请人： Jeffrey A. Dean , Sanjay Ghemawat , Gautham Thambidorai
发明人： Jeffrey A. Dean , Sanjay Ghemawat , Gautham Thambidorai
IPC分类号： G06F17/30
CPC分类号： G06F17/3071
摘要： A computer system comprising one or more processors and memory groups a set of documents into a plurality of clusters. Each cluster includes one or more documents of the set of documents and a respective cluster of documents of the plurality of clusters includes respective cluster data corresponding to a plurality of documents including a first document and a second document. The computer system determines that the second document includes duplicate data that is duplicative of corresponding data in the first document, identifies a respective subset of the respective cluster data that excludes at least a subset of the duplicate data, and generates an index of the respective subset of the respective cluster data.
摘要翻译：一种包括一个或多个处理器和存储器组的计算机系统，一组文档成为多个集群。每个集群包括文档集合中的一个或多个文档，并且多个集群的相应文档集合包括对应于包括第一文档和第二文档的多个文档的相应集群数据。计算机系统确定第二文档包括与第一文档中的对应数据重复的重复数据，识别排除重复数据的至少一个子集的相应集群数据的相应子集，并且生成相应子集的索引的各个集群数据。

26. 发明授权

US08175875B1 Efficient indexing of documents with similar content 有权
公开(公告)号：US08175875B1
公开(公告)日：2012-05-08
申请号：US11419423
申请日：2006-05-19
申请人： Jeffrey A. Dean , Sanjay Ghemawat , Gautham Thambidorai
发明人： Jeffrey A. Dean , Sanjay Ghemawat , Gautham Thambidorai
IPC分类号： G10L15/06
CPC分类号： G06F17/3071
摘要： A set of documents may be stored and indexed as a compressed sequence of tokens. A set of documents are grouped into clusters. Sequences of tokens representing the clusters of documents are encoded to elide some repeating instances of tokens. A compressed sequence of tokens is generated from the compressed cluster sequences of tokens. Queries on the compressed sequence are performed by identifying cluster sequences within the compressed sequence that are likely to have documents that satisfy the query and then identifying, within these identified clusters, the documents that actually satisfies the query.

27. 发明授权

US08171034B2 Methods and apparatus for serving relevant advertisements 有权
标题翻译：服务相关广告的方法和设备
公开(公告)号：US08171034B2
公开(公告)日：2012-05-01
申请号：US12729054
申请日：2010-03-22
申请人： Jeffrey A. Dean , Georges R. Harik , Paul Bucheit
发明人： Jeffrey A. Dean , Georges R. Harik , Paul Bucheit
IPC分类号： G06F17/30
CPC分类号： G06Q30/0256 , G06F17/30705 , G06F17/30864 , G06Q30/02 , G06Q30/0242 , G06Q30/0251 , G06Q30/0263 , Y10S707/944
摘要： The relevance of advertisements to a user's interests is improved. In one implementation, the content of a web page is analyzed to determine a list of one or more topics associated with that web page. An advertisement is considered to be relevant to that web page if it is associated with keywords belonging to the list of one or more topics. One or more of these relevant advertisements may be provided for rendering in conjunction with the web page or related web pages.
摘要翻译：广告与用户兴趣的相关性得到改善。在一个实现中，分析网页的内容以确定与该网页相关联的一个或多个主题的列表。如果广告与属于一个或多个主题列表的关键字相关联，则该广告被认为与该网页相关。可以提供这些相关广告中的一个或多个，以便与网页或相关网页一起呈现。

28. 发明授权

US08156100B2 Methods and apparatus for employing usage statistics in document retrieval 有权
标题翻译：在文件检索中采用使用统计的方法和装置
公开(公告)号：US08156100B2
公开(公告)日：2012-04-10
申请号：US13034000
申请日：2011-02-24
申请人： Jeffrey A. Dean , Benedict A. Gomes , Krishna Bharat , Georges Harik , Monika H. Henzinger
发明人： Jeffrey A. Dean , Benedict A. Gomes , Krishna Bharat , Georges Harik , Monika H. Henzinger
IPC分类号： G06F17/00
CPC分类号： G06F17/30864
摘要： Methods and apparatus consistent with the invention provide improved organization of documents responsive to a search query. In one embodiment, a search query is received and a list of responsive documents is identified. The responsive documents are organized based in whole or in part on usage statistics.
摘要翻译：与本发明一致的方法和装置提供响应于搜索查询的文档的改进组织。在一个实施例中，接收到搜索查询，并且识别响应文档的列表。响应文件全部或部分基于使用统计信息进行组织。

29. 发明授权

US08001118B2 Methods and apparatus for employing usage statistics in document retrieval 有权
标题翻译：在文件检索中采用使用统计的方法和装置
公开(公告)号：US08001118B2
公开(公告)日：2011-08-16
申请号：US09797754
申请日：2001-03-02
申请人： Jeffrey A. Dean , Benedict Gomes , Krishna Bharat , Georges Harik , Monika H. Henzinger
发明人： Jeffrey A. Dean , Benedict Gomes , Krishna Bharat , Georges Harik , Monika H. Henzinger
IPC分类号： G06F17/00
CPC分类号： G06F17/30864
摘要： Methods and apparatus consistent with the invention provide improved organization of documents responsive to a search query. In one embodiment, a search query is received and a list of responsive documents is identified. The responsive documents are organized based in whole or in part on usage statistics.
摘要翻译：与本发明一致的方法和装置提供响应于搜索查询的文档的改进组织。在一个实施例中，接收到搜索查询，并且识别响应文档的列表。响应文件全部或部分基于使用统计信息进行组织。

30. 发明申请

US20110191309A1 SERVING ADVERTISEMENTS BASED ON CONTENT 有权
标题翻译：根据内容服务广告
公开(公告)号：US20110191309A1
公开(公告)日：2011-08-04
申请号：US13084332
申请日：2011-04-11
申请人： Darrell Anderson , Paul Buchheit , Alexander Paul Carobus , Yingwei Cui , Jeffrey A. Dean , Georges R. Harik , Deepak Jindal , Narayanan Shivakumar
发明人： Darrell Anderson , Paul Buchheit , Alexander Paul Carobus , Yingwei Cui , Jeffrey A. Dean , Georges R. Harik , Deepak Jindal , Narayanan Shivakumar
IPC分类号： G06F17/30
CPC分类号： G06F17/30864 , G06F17/30454 , G06Q30/02 , G06Q30/0251 , Y10S707/944 , Y10S707/99945 , Y10S707/99948
摘要： Advertisers are permitted to put targeted ads on page on the web (or some other document of any media type). The present invention may do so by (i) obtaining content that includes available spots for ads, (ii) determining ads relevant to content, and/or (iii) combining content with ads determined to be relevant to the content.
摘要翻译：允许广告商在网页上放置有针对性的广告（或任何媒体类型的其他文档）。本发明可以通过（i）获得包括广告的可用点的内容，（ii）确定与内容相关的广告，和/或（iii）将内容与确定为与内容相关的广告组合。

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