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    • 4. 发明授权
    • Using social-network data for identification and ranking of URLs
    • 使用社交网络数据来识别和排名网址
    • US09292607B2
    • 2016-03-22
    • US13196008
    • 2011-08-02
    • Sasi ParthasarathyJunaid AhmedWalter SunJingfeng LiPaul Alexander DowYajie Siamwalla
    • Sasi ParthasarathyJunaid AhmedWalter SunJingfeng LiPaul Alexander DowYajie Siamwalla
    • G06F17/30
    • G06F17/30867G06F17/30876
    • Methods, systems, and computer-readable media are provided for updating a search index with new uniform resource locators (URLs) and with metadata for new and known URLs. Data associated with communications made by users using a social network is received. The communications include a URL therein that a user has shared, posted, or otherwise communicated to one or more other users using the social network. When the URL is not found in a search index it is identified as a new URL and is added to the search index. A measure of a trending interest, or virality, of the URL is determined from the data. The determined virality is associated with the URL in a search index as metadata. The virality is useable to inform a ranking of the URL against a plurality of other URLs for identification and presentation as a search result in a search engine results page.
    • 提供了方法,系统和计算机可读介质,用于使用新的统一资源定位符(URL)更新搜索索引,并为新的和已知的URL使用元数据。 收到与使用社交网络的用户进行通信相关联的数据。 通信包括其中用户已经使用社交网络共享,发布或以其他方式传送给一个或多个其他用户的URL。 当搜索索引中找不到该URL时,将其标识为新的URL,并将其添加到搜索索引中。 从数据中确定URL的趋势兴趣或病毒的度量。 确定的病毒与搜索索引中的URL作为元数据相关联。 所述病毒可用于在搜索引擎结果页面中将用于识别和呈现的URL的排序通知给多个其他URL作为搜索结果。