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1. 发明授权

US09424342B1 Geographically local query detection 有权
标题翻译：地理位置查询检测
公开(公告)号：US09424342B1
公开(公告)日：2016-08-23
申请号：US12708583
申请日：2010-02-19
申请人： Deepak Ravichandran , Dandapani Sivakumar , Rohan Seth , Shumeet Baluja
发明人： Deepak Ravichandran , Dandapani Sivakumar , Rohan Seth , Shumeet Baluja
IPC分类号： G06F17/30
CPC分类号： G06F17/30637 , G06F17/3087
摘要： Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for detecting local search queries. In one aspect, a method includes accessing a search query log that includes data specifying search queries corresponding to particular geographic regions and for at least one of the search queries corresponding to the particular geographic region generating a geo-query count that represents a total number of times that the search query was received over a specified period. The geo-query count is compared to a corresponding expected query count for the search query, where the expected query count is a baseline number of times that the query is expected to be received. In response to determining that the search query has a geo-query count that exceeds the corresponding expected query count by at least a threshold amount, the particular query is classified as a local query for the particular geographic region.
摘要翻译：方法，系统和装置，包括在计算机存储介质上编码的计算机程序，用于检测本地搜索查询。一方面，一种方法包括访问包括指定与特定地理区域相对应的搜索查询的数据的搜索查询日志，以及对应于特定地理区域的搜索查询中的至少一个生成地理查询计数，所述地理查询计数表示总数在指定时间段内收到搜索查询的时间。将地理查询计数与搜索查询的相应预期查询计数进行比较，其中预期查询计数是希望接收查询的基准次数。响应于确定搜索查询具有超过相应的预期查询计数至少阈值量的地理查询计数，特定查询被分类为特定地理区域的本地查询。

2. 发明授权

US08572096B1 Selecting keywords using co-visitation information 有权
标题翻译：使用共同访问信息选择关键字
公开(公告)号：US08572096B1
公开(公告)日：2013-10-29
申请号：US13297544
申请日：2011-11-16
申请人： Rohan Seth , Shumeet Baluja , Dandapani Sivakumar , Deepak Ravichandran
发明人： Rohan Seth , Shumeet Baluja , Dandapani Sivakumar , Deepak Ravichandran
IPC分类号： G06F17/30
CPC分类号： G06F17/30867 , G06Q10/10
摘要： Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for selecting keywords for resources. In one aspect, a method includes identifying a particular online resource that includes non-text content. Co-visitation data are obtained for the particular resource. The co-visitation data specify one or more co-requested online resources for the particular online resource. Each of the co-requested online resources were requested by a user device within a threshold period of the request for the particular online resource by the user device. Keywords are identified for each of the co-requested online resources, and can include keywords that were selected based on text content of the co-requested online resource. One or more of the identified keywords are selected as keywords for the particular resource.
摘要翻译：方法，系统和装置，包括在计算机存储介质上编码的计算机程序，用于选择资源的关键字。一方面，一种方法包括识别包括非文本内容的特定在线资源。获取特定资源的共访问数据。共同访问数据指定特定在线资源的一个或多个共同请求的在线资源。在用户设备对特定在线资源的请求的阈值期间内，由用户设备请求每个共同请求的在线资源。针对每个共同请求的在线资源标识关键字，并且可以包括基于共同请求的在线资源的文本内容而选择的关键字。选择一个或多个所识别的关键词作为特定资源的关键字。

3. 发明授权

US09098529B1 Determining content for delivery based on imagery 有权
标题翻译：根据图像确定交付的内容
公开(公告)号：US09098529B1
公开(公告)日：2015-08-04
申请号：US13115438
申请日：2011-05-25
申请人： Rohan Seth , Joshua J. Sacks , Michele Covell , Michael Chu , Shumeet Baluja , David Marwood
发明人： Rohan Seth , Joshua J. Sacks , Michele Covell , Michael Chu , Shumeet Baluja , David Marwood
IPC分类号： G06F17/30
CPC分类号： G06F17/30241 , G06F17/30247 , G06F17/30265
摘要： Methods, systems, and computer program products are provided for determining content items for delivery to users based on imagery. One example method includes determining a location of a user or a location associated with a query submitted by the user, identifying imagery associated with the determined location, and determining one or more content items for delivery to the user based at least in part on the imagery.
摘要翻译：提供了方法，系统和计算机程序产品，用于基于图像确定用于传递给用户的内容项目。一个示例性方法包括确定用户的位置或与由用户提交的查询相关联的位置，识别与所确定的位置相关联的图像，以及至少部分地基于图像来确定用于递送给用户的一个或多个内容项目。

4. 发明授权

US09824372B1 Associating advertisements with videos 有权
公开(公告)号：US09824372B1
公开(公告)日：2017-11-21
申请号：US12029140
申请日：2008-02-11
申请人： Rohan Seth , Shumeet Baluja
发明人： Rohan Seth , Shumeet Baluja
IPC分类号： G06Q30/00 , G06Q30/02
CPC分类号： G06Q30/0241 , G06Q30/0251
摘要： The subject matter of this specification can be embodied in, among other things, a method that includes identifying web pages that embed a selected video, aggregating content derived from the identified web pages, and transmitting one or more advertisements (ads) that are targeted to the aggregated content for presentation with the selected video embedded on the identified web pages.

5. 发明申请

US20150371269A1 PROVIDING CONTENT BASED ON GEOGRAPHIC LOCATION DATA 审中-公开
标题翻译：基于地理位置数据提供内容
公开(公告)号：US20150371269A1
公开(公告)日：2015-12-24
申请号：US13598929
申请日：2012-08-30
申请人： Rohan Seth , Joshua J. Sacks , Michele Covell , Michael Chu , David Marwood , Shumeet Baluja
发明人： Rohan Seth , Joshua J. Sacks , Michele Covell , Michael Chu , David Marwood , Shumeet Baluja
IPC分类号： G06Q30/02 , G06F17/30
CPC分类号： G06Q30/0261 , G06F16/9537
摘要： Methods, system, and apparatus, including computer programs are encoded on a computer storage medium, for providing content based on geographic location data. In one aspect, a method includes receiving a request from a website for a map segment corresponding to a particular location. Keywords are extracted from the website as targeting criteria for the particular location. The targeting criteria is associated with the particular location. A subsequent request for advertising content associated with the particular location is received. One or more advertising content items are selected based on the targeting criteria. The selected advertising content items are provided responsive to the subsequent request.
摘要翻译：包括计算机程序的方法，系统和装置在计算机存储介质上编码，用于基于地理位置数据提供内容。一方面，一种方法包括从网站接收对应于特定位置的地图段的请求。将关键字从网站提取为特定位置的定位条件。定位条件与特定位置相关联。接收与特定位置相关联的广告内容的后续请求。基于目标标准来选择一个或多个广告内容项目。响应于后续请求提供所选择的广告内容项目。

6. 发明授权

US08909631B1 Creating targeting information for a user 有权
标题翻译：为用户创建定位信息
公开(公告)号：US08909631B1
公开(公告)日：2014-12-09
申请号：US13217605
申请日：2011-08-25
申请人： Rohan Seth , Joshua J. Sacks , Michele Covell , Michael Chu , Shumeet Baluja , David Marwood
发明人： Rohan Seth , Joshua J. Sacks , Michele Covell , Michael Chu , Shumeet Baluja , David Marwood
IPC分类号： G06F7/00 , G06F17/30
CPC分类号： G06F17/3087 , G06Q30/02
摘要： Methods, systems, and computer program products, including computer programs encoded on a computer readable storage medium, for providing content to a user based on the mode of the user. A method includes: providing a data structure that includes query logs; processing query logs to determine candidate queries that satisfy a criteria, the processing including determining a location of interest, if any, for each query log entry and where the criteria requires an entry to have been submitted from a location that is different from a location of interest associated with the entry; evaluating the candidate queries to determine targeting information for the location of interest; receiving a request for content from a user that is proximate to the location of interest or has expressed an interest in the location of interest; and providing content to the user based at least in part on the targeting information.
摘要翻译：方法，系统和计算机程序产品，包括在计算机可读存储介质上编码的计算机程序，用于基于用户的模式向用户提供内容。一种方法包括：提供包括查询日志的数据结构; 处理查询日志以确定满足条件的候选查询，所述处理包括为每个查询日志条目确定感兴趣的位置（如果有的话），并且其中标准要求从不同于位置的位置提交条目与入场有关的利息; 评估候选查询以确定感兴趣的位置的目标信息; 接收来自接近感兴趣位置的用户的内容请求，或者对感兴趣的位置表示兴趣; 以及至少部分地基于所述目标信息向所述用户提供内容。

7. 发明申请

US20110214148A1 Interactive Media Display Across Devices 有权
标题翻译：跨设备的交互式媒体显示
公开(公告)号：US20110214148A1
公开(公告)日：2011-09-01
申请号：US13106587
申请日：2011-05-12
申请人： Richard C. Gossweiler, III , Rohan Seth , Shumeet Baluja
发明人： Richard C. Gossweiler, III , Rohan Seth , Shumeet Baluja
IPC分类号： H04N5/445
CPC分类号： H04N21/4755 , H04N21/235 , H04N21/262 , H04N21/4147 , H04N21/4312 , H04N21/435 , H04N21/4402 , H04N21/44222 , H04N21/4621 , H04N21/4668 , H04N21/4786 , H04N21/4826 , H04N21/6125 , H04N21/6175 , H04N21/6581 , H04N21/6587 , H04N21/8173 , H04N21/8193 , H04N21/84 , H04N21/8549 , H04N21/8586
摘要： A computer-implemented method includes identifying a computer-based portable program module, automatically altering code in the portable program module to permit display of the module on a television-based display so that the displayed module has a substantially similar appearance on the television-based display as on a computer display, and providing the altered code for execution on a processor connected to a television-based display.
摘要翻译：计算机实现的方法包括识别基于计算机的便携式程序模块，自动改变便携式程序模块中的代码以允许在基于电视的显示器上显示模块，使得所显示的模块在基于电视的显示器上具有基本相似的外观显示在计算机显示器上，并且在连接到基于电视的显示器的处理器上提供用于执行的改变的代码。

8. 发明申请

US20080276279A1 Interactive Media Display Across Devices 有权
标题翻译：跨设备的交互式媒体显示
公开(公告)号：US20080276279A1
公开(公告)日：2008-11-06
申请号：US12059245
申请日：2008-03-31
申请人： Richard C. Gossweiler , Rohan Seth , Shumeet Baluja
发明人： Richard C. Gossweiler , Rohan Seth , Shumeet Baluja
IPC分类号： G06F3/00
CPC分类号： H04N21/4755 , H04N21/235 , H04N21/262 , H04N21/4147 , H04N21/4312 , H04N21/435 , H04N21/4402 , H04N21/44222 , H04N21/4621 , H04N21/4668 , H04N21/4786 , H04N21/4826 , H04N21/6125 , H04N21/6175 , H04N21/6581 , H04N21/6587 , H04N21/8173 , H04N21/8193 , H04N21/84 , H04N21/8549 , H04N21/8586
摘要： A computer-implemented method includes identifying a computer-based portable program module, automatically altering code in the portable program module to permit display of the module on a television-based display so that the displayed module has a substantially similar appearance on the television-based display as on a computer display, and providing the altered code for execution on a processor connected to a television-based display.
摘要翻译：计算机实现的方法包括识别基于计算机的便携式程序模块，自动改变便携式程序模块中的代码以允许在基于电视的显示器上显示模块，使得所显示的模块在基于电视的显示器上具有基本相似的外观显示在计算机显示器上，并且在连接到基于电视的显示器的处理器上提供用于执行的改变的代码。

9. 发明授权

US09177069B1 Determining labels from similar geographic features 有权
标题翻译：确定类似地理特征的标签
公开(公告)号：US09177069B1
公开(公告)日：2015-11-03
申请号：US13111459
申请日：2011-05-19
申请人： Rohan Seth , Joshua J. Sacks , Michele Covell , Michael Chu , Shumeet Baluja , David Marwood
发明人： Rohan Seth , Joshua J. Sacks , Michele Covell , Michael Chu , Shumeet Baluja , David Marwood
IPC分类号： G06F17/30
CPC分类号： G06F17/3087 , G06F17/30241 , G06F17/30333
摘要： Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, including a method that comprises: determining a target geographic feature that has insufficient targeting information associated therewith, the target geographic feature defining a location; determining one or more similar geographic features to the target geographic feature, each geographic feature including targeting information, the determining based on shared excess queries that are shared between geographic features that are determined to be similar to the target geographic feature, wherein each excess query is a query associated with and exceeds an expected query count for each of the similar geographic features and the target geographic feature; attributing targeting information associated with at least one of the one or more similar geographic features to the target geographic feature; and serving content responsive to queries that relate to the target geographic feature based at least in part on the attributed targeting information.
摘要翻译：方法，系统和装置，包括在计算机存储介质上编码的计算机程序，包括一种方法，其包括：确定与其相关联的目标信息不足的目标地理特征，所述目标地理特征定义位置; 将目标地理特征确定一个或多个相似的地理特征，每个地理特征包括目标信息，基于被确定为类似于目标地理特征的地理特征之间共享的共享超额查询的确定，其中每个过量查询是与每个相似地理特征和目标地理特征相关联并且超过预期查询计数的查询; 将与所述一个或多个相似地理特征中的至少一个相关联的定向信息归因于所述目标地理特征; 以及至少部分地基于归因的定位信息来响应于与目标地理特征相关的查询来服务内容。

10. 发明授权

US09031951B1 Associating interest and disinterest keywords with similar and dissimilar users 有权
标题翻译：将兴趣和不感兴趣的关键字与类似和不同的用户相关联
公开(公告)号：US09031951B1
公开(公告)日：2015-05-12
申请号：US13437572
申请日：2012-04-02
申请人： Shumeet Baluja , Michele Covell , Rohan Seth
发明人： Shumeet Baluja , Michele Covell , Rohan Seth
IPC分类号： G06F7/00 , G06F17/30
CPC分类号： G06F17/30861 , G06F17/30035
摘要： Methods, systems, and apparatus, including computer programs encoded on a computer-readable storage medium, including a method for propagating labels. The method comprises determining a set of labels to be associated with users of a social network, the labels including one or more designators for specifying areas of interest and areas of disinterest for a user. The method further comprises associating nodes in a graph representing the social network, where the users are represented by user nodes in the graph, and determining that a user is similar or dissimilar to another user in the social network. The method further comprises determining weights for the labels, each weight reflecting a magnitude of a contribution of an associated label to a characterization of the respective node, and propagating labels to other nodes that are related to the respective node by a relationship, including propagating labels in accordance with the determined similarity or dissimilarity.
摘要翻译：方法，系统和装置，包括在计算机可读存储介质上编码的计算机程序，包括传播标签的方法。所述方法包括确定要与社交网络的用户相关联的一组标签，所述标签包括用于指定感兴趣区域和用户不感兴趣区域的一个或多个指示符。该方法还包括将表示社交网络的图中的节点相关联，其中用户由图中的用户节点表示，并且确定用户与社交网络中的另一用户相似或不相似。所述方法还包括确定所述标签的权重，每个权重反映相关标签对相应节点的表征的贡献的大小，以及通过关系将标签传播到与相应节点相关的其他节点，包括传播标签根据确定的相似性或不相似性。

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