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    • 5. 发明授权
    • Media toolbar and aggregated/distributed media ecosystem
    • 媒体工具栏和聚合/分布式媒体生态系统
    • US08375131B2
    • 2013-02-12
    • US11962747
    • 2007-12-21
    • Ian C. RogersMatthew Kozlov
    • Ian C. RogersMatthew Kozlov
    • G06F15/16
    • H04L67/025G06F17/30867G06Q30/02H04L29/08099
    • A method and network architecture through which user-specific media profile data can be made available to third parties. A browser is optionally enhanced to facilitate playback and control of one or more media players, thereby allowing the user to play content via the browser. As the user plays content in the browser or any of the media players, information is collected about the content and stored in a database. By monitoring all media-related interactions made by the user within the browser, the collected content information can encompass information from a wide range of sources. User-specific profile data is then determined based on the collected data and such user-specific profile data is made available to third parties. The user-specific profile data can be used, for example, for social networking purposes, and may also be used to drive advertisements or other content to the user.
    • 可以向第三方提供用户特定媒体简档数据的方法和网络架构。 可选地增强浏览器以便于播放和控制一个或多个媒体播放器,从而允许用户通过浏览器播放内容。 当用户在浏览器或任何媒体播放器中播放内容时,收集关于内容并存储在数据库中的信息。 通过监视用户在浏览器内进行的所有媒体相关的交互,所收集的内容信息可以包含来自广泛来源的信息。 然后基于收集的数据确定用户特定的简档数据,并且向第三方提供这种用户特定的简档数据。 用户特定的简档数据可以用于例如用于社交网络的目的,并且还可以用于向用户驱动广告或其他内容。