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    • 4. 发明申请
    • SYSTEM AND METHOD FOR DYNAMIC PRICING OF MOBILE TV CONTENT
    • 移动电视内容的动态定价系统与方法
    • WO2010017402A2
    • 2010-02-11
    • PCT/US2009/053020
    • 2009-08-06
    • QUALCOMM INCORPORATEDLO, Charles, N.GILLIES, Donald, W.
    • LO, Charles, N.GILLIES, Donald, W.
    • H04N7/173G06Q30/00
    • H04N7/17327H04N7/17336H04N21/25435H04N21/41407H04N21/47211
    • Methods and systems enable mobile TV broadcast service providers to allow dynamic pricing for access to broadcast programs. A server within a mobile TV broadcast network may negotiate the price for accessing a broadcast program with individual users via their mobile devices. The server may receive requests to access broadcast programs with price offers from mobile devices. The server may respond to price offers by accepting the price offer or by making a counter offer until a mutually agreeable price is identified. Alternatively, the server may implement any of a number of types of auctions for access rights to broadcast programs. Similar to negotiable dynamic pricing methods, once purchase requests for viewing access to broadcast content programs at current asking prices are accepted, the mobile TV broadcast service provider may transmit the appropriate decryption keys to the users who made accepted offers or bids.
    • 方法和系统使移动电视广播服务提供商允许动态定价以访问广播节目。 移动电视广播网络内的服务器可以通过他们的移动设备协商个人用户访问广播节目的价格。 服务器可以接收来自移动设备的价格报价来访问广播节目的请求。 服务器可以通过接受价格报价或通过提出反提议来响应价格报价,直到确定相互同意的价格。 或者,服务器可以实现用于广播节目​​的访问权限的多种类型的拍卖中的任何一种。 与可协议的动态定价方法类似,一旦接收到以当前要价价格查看访问广播内容节目的请求,移动TV广播服务提供商可以向接受的提议或出价的用户发送适当的解密密钥。
    • 8. 发明申请
    • DELIVERY OF SELECTIVE CONTENT TO CLIENT APPLICATIONS BY MOBILE BROADCAST DEVICE WITH CONTENT FILTERING CAPABILITY
    • 通过具有内容过滤功能的移动广播设备向客户应用提供选择性内容
    • WO2010135461A2
    • 2010-11-25
    • PCT/US2010035463
    • 2010-05-19
    • QUALCOMM INCLO CHARLES NGILLIES DONALD WSTASKAUSKAS MARK G
    • LO CHARLES NGILLIES DONALD WSTASKAUSKAS MARK G
    • H04L29/08
    • H04L67/26G06Q20/123G06Q20/32G06Q30/02H04L12/189H04L12/1895H04L67/04Y02D30/40
    • Methods and systems enable application content for use by an application running on a receiver device to be broadcast by a mobile multimedia broadcast network for energy-efficient reception and use by receiver devices. Information about application content that will be broadcast is broadcast in application metadata messages. Receiver devices may receive such application metadata messages in a broadcast receiver client which passes the information to the application. The application may inform the broadcast receiver client of particular application content or filtering attributes to use in selecting application content to be received. The broadcast receiver client receives the indicated application content at the designated broadcast time and passes the received content to the application for processing. In an embodiment the application is a Mobile Billboard Advertising (MobAd) application, the application metadata includes attributes about ad content and the broadcast application content includes ad content.
    • 方法和系统使得运动在接收机设备上的应用能够由移动多媒体广播网络广播的应用内容用于由接收机设备进行节能接收和使用。 将要广播的应用内容的信息在应用程序元数据消息中广播。 接收机设备可以在将信息传递给应用的广播接收机客户端中接收这样的应用元数据消息。 应用程序可以向广播接收方客户通知特定应用内容或过滤属性,以用于选择要接收的应用内容。 广播接收机客户端在指定的广播时间接收所指示的应用内容,并将接收到的内容传递给应用程序进行处理。 在一个实施例中,应用是移动广告牌广告(MobAd)应用,应用元数据包括关于广告内容的属性,并且广播应用内容包括广告内容。
    • 9. 发明申请
    • SYSTEM AND METHOD FOR DYNAMIC PRICING OF MOBILE TV CONTENT
    • 用于移动电视内容的动态定价的系统和方法
    • WO2010017402A3
    • 2010-04-01
    • PCT/US2009053020
    • 2009-08-06
    • QUALCOMM INCLO CHARLES NGILLIES DONALD W
    • LO CHARLES NGILLIES DONALD W
    • G06Q30/00H04N7/173
    • H04N7/17327H04N7/17336H04N21/25435H04N21/41407H04N21/47211
    • Methods and systems enable mobile TV broadcast service providers to allow dynamic pricing for access to broadcast programs. A server within a mobile TV broadcast network may negotiate the price for accessing a broadcast program with individual users via their mobile devices. The server may receive requests to access broadcast programs with price offers from mobile devices. The server may respond to price offers by accepting the price offer or by making a counter offer until a mutually agreeable price is identified. Alternatively, the server may implement any of a number of types of auctions for access rights to broadcast programs. Similar to negotiable dynamic pricing methods, once purchase requests for viewing access to broadcast content programs at current asking prices are accepted, the mobile TV broadcast service provider may transmit the appropriate decryption keys to the users who made accepted offers or bids.
    • 方法和系统使移动电视广播服务提供商能够允许动态定价访问广播节目。 移动电视广播网络内的服务器可以通过他们的移动设备与单个用户协商访问广播节目的价格。 服务器可以接收来自移动设备的价格优惠访问广播节目的请求。 服务器可以通过接受价格报价或者通过提出还价来对价格报价作出响应,直到识别出双方都同意的价格。 或者,服务器可以实施许多类型的拍卖中的任何一种拍卖广播节目的访问权。 类似于可协商的动态定价方法,一旦接受以当前要价观看对广播内容节目的访问的购买请求,移动电视广播服务提供商可以将适当的解密密钥发送给进行接受的优惠或投标的用户。