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    • 1. 发明申请
    • TASTE SAMPLING PROCESS AND PRODUCT
    • 品尝采样过程和产品
    • WO2006086560A2
    • 2006-08-17
    • PCT/US2006004598
    • 2006-02-08
    • FIRST FLAVOR INCAZIZ ADNAN AKOPELMAN JOSHUA MMINKOFF JAY B
    • AZIZ ADNAN AKOPELMAN JOSHUA MMINKOFF JAY B
    • A21D10/02
    • G06Q30/0251A23L27/79A23L29/206G06Q30/0207
    • A method for marketing a target product having a flavor to a consumer. A consumable film that is distinct from the target product is provided to the consumer using at least one of the following channels: a print advertisement of the target product, a direct mail advertisement of the target product, a print media insert advertising the target product, a dispenser located at a point-of-purchase of the consumer, a display located at the point-of-purchase of the consumer, a coupon for the target product, a channel for test marketing the target product, an advertisement of the target product contained within a package that includes a product different from the product, or an advertisement of the target product attached to the exterior of a package that contains a different product. The consumable film contains at least one water soluble polymer. The consumable film adheres and dissolves in the mouth of the consumer and thereby renders a likeness of the flavor of the target product to the consumer.
    • 用于向消费者销售具有风味的目标产品的方法。 使用以下通道中的至少一个向消费者提供与目标产品不同的消耗品薄膜:目标产品的打印广告,目标产品的直接邮件广告,广告目标产品的打印介质插页, 位于消费者购买点的分配器,位于消费者购买点的显示器,目标产品的优惠券,用于测试营销目标产品的渠道,目标产品的广告 包含在包括与产品不同的产品的包装内,或者包含附接到包含不同产品的包装的外部的目标产品的广告。 消耗性膜含有至少一种水溶性聚合物。 消耗性膜粘附并溶解在消费者的口中,从而使目标产品的味道与消费者相似。