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    • 5. 发明申请
    • INTERNET-BASED BRAND MARKETING COMMUNICATION NETWORK
    • 基于互联网的品牌营销通信网络
    • WO2008002649A2
    • 2008-01-03
    • PCT/US2007015058
    • 2007-06-28
    • IPF INCPERKOWSKI THOMAS PMUCHHAL VAIBHAVA
    • PERKOWSKI THOMAS PMUCHHAL VAIBHAVA
    • G06Q30/00
    • G06Q30/02G06Q30/0241G06Q30/0253G06Q30/0274G06Q30/0277
    • Internet-based enterprise-level Brand Marketing Communication and E-Commerce Enabling Network which provides brand owners command and control over the wide range of brand-building assets, messaging and promotions scattered throughout the Web, and how they are communicated to directly consumers at diverse Web touch points, using server-side driven Multi-Mode Virtual Kiosks (MMVKs) having client/brand/agency and consumer programmable modes of display, as well as transaction tracking and commission-earning services, so as to provide better ways of and means for brand marketers and their agencies to reach empowered consumers, involving and enaging them with the client's brand in new ways, so as to create value and build loyalty, in a participatory manner.
    • 基于互联网的企业级品牌营销传播和电子商务促成网络,为品牌所有者指挥和控制分散在整个网络中的广泛的品牌建设资产,消息和促销活动,以及它们如何直接与消费者沟通 Web触点,使用具有客户/品牌/代理和消费者可编程显示模式的服务器端驱动的多模式虚拟信息亭(MMVK),以及交易跟踪和佣金收入服务,以提供更好的方式和手段 让品牌营销人员和他们的代理商联系到授权的消费者,以新的方式与客户的品牌进行接触和联系,从而以参与的方式创造价值并建立忠诚。
    • 6. 发明申请
    • SYSTEM AND METHOD FOR MANAGING AND SERVING CONSUMER PRODUCT RELATED INFORMATION OVER THE INTERNET
    • 在互联网上管理和服务消费者产品相关信息的系统和方法
    • WO1998019259A1
    • 1998-05-07
    • PCT/US1997019227
    • 1997-10-27
    • IPF, INC.PERKOWSKI, Thomas, J.
    • IPF, INC.
    • G06F17/60
    • G06F17/30876G06Q30/02G06Q30/0601G06Q30/0625G07F17/16H04W4/00
    • A system and method for finding and serving consumer product-related information over the Internet (10) to consumers. The system includes Internet Information servers (33) which store information pertaining to Universal Product Number (e.g. UPC number) preassigned to each consumer product registered with the system, along with a list of Uniform Resource Locators (URLs) that point to the location of one or more information resources on the Internet, e.g. World Wide Web-sites, which are related to such registered consumer products. Upon entering the UPC number into the system using a conventional Internet browser program (13), the menu of URLs associated with the entered UPC number is automatically displayed for user selection. The displayed menu of URLs are categorically arranged according to specific types of product information.
    • 一种用于通过互联网(10)向消费者查找和提供消费者产品相关信息的系统和方法。 该系统包括互联网信息服务器(33),其存储预先分配给在系统中注册的每个消费者产品的通用产品号(例如UPC号)的信息,以及指向一个位置的统一资源定位符(URL)的列表 或更多信息资源,例如 与这些注册消费者产品相关的万维网站点。 在使用传统的因特网浏览器程序(13)将UPC号码输入到系统中时,自动显示与输入的UPC号码相关联的URL的菜单以供用户选择。 显示的URL菜单根据特定类型的产品信息进行分类排列。