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    • 3. 发明授权
    • Message providing apparatus
    • 消息提供设备
    • US06717522B1
    • 2004-04-06
    • US09596061
    • 2000-06-16
    • Hideo NagatomoToshihiko Kobayashi
    • Hideo NagatomoToshihiko Kobayashi
    • G08B500
    • G09F27/00G06Q20/105G06Q20/204G09F3/208
    • A message providing apparatus according to one embodiment is apparently a small-sized (for sample, screen size of about 3.5 inches) flat display (for example, LCD), wherein a speaker is provided at a cabinet, and a memory card that is a message data storage medium is inserted into the cabinet. Advertisement display data is stored to be classified into a moving image layer indicating a landscape, a still image layer indicating a commodity, a graphic (POP) layer indicating a price, a character layer indicating a catch phrase, and a sound layer which are displayed to be superimposed as required. BGM music data is also stored as the sound layer, and is reproduced in synchronism with a display. Advertisement characters are printed at the cabinet. When power is supplied, the apparatus automatically starts data reproduction of the memory card (by using a power on play function), and when all the data has been reproduced, the apparatus automatically restarts reproduction (by using an auto replay function). The message providing apparatus can be disposed on a commodity display shelf in place of a conventional advertisement providing apparatus so that image or sound information such as television commercial message popular among consumers can be distributed near commodities.
    • 根据一个实施例的消息提供装置显然是小尺寸(用于样本,大约3.5英寸的屏幕尺寸)平面显示器(例如LCD),其中扬声器设置在机柜处,并且存储卡是 消息数据存储介质插入机柜。 广告显示数据被存储为被分类为指示景观的运动图像层,指示商品的静止图像层,指示价格的图形(POP)层,指示抓取短语的字符层和显示的声音层 根据需要叠加。 BGM音乐数据也被存储为声音层,并且与显示器同步再现。 广告字符在橱柜上打印。 当提供电源时,设备自动开始存储卡的数据再现(通过使用上电功能),并且当所有数据已被再现时,设备自动重新开始再现(通过使用自动重放功能)。 消息提供装置可以放置在商品展示架上,而不是传统的广告提供装置,使得消费者中广泛流行的诸如电视商业消息的图像或声音信息可以分布在商品附近。