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1. 发明授权

US09043830B2 Adlite rich media solutions without presentation requiring use of a video player 有权
标题翻译： Adlite富媒体解决方案，无需使用视频播放器
公开(公告)号：US09043830B2
公开(公告)日：2015-05-26
申请号：US13186347
申请日：2011-07-19
申请人： Suhas Sadanandan , Sudharsan Vasudevan , Sudha Mahajan
发明人： Suhas Sadanandan , Sudharsan Vasudevan , Sudha Mahajan
IPC分类号： H04N21/81 , H04N21/2343 , H04N21/44 , H04N21/262 , G06Q30/02
CPC分类号： H04N21/262 , G06Q30/0241 , H04N21/23439 , H04N21/44016 , H04N21/812
摘要： The present invention provides techniques relating to rich media advertising. Techniques are provided in which an advertiser-provided image-based component of an advertisement creative is matched with an advertiser-provided audio component of the advertisement creative. A rich media advertisement may be served that includes the image-based component and a synchronously presented audio component. Presentation of the rich media advertisement on a user computer may not require downloading or utilization of a video player.
摘要翻译：本发明提供了与富媒体广告相关的技术。提供了技术，其中广告主提供的广告创意的基于图像的组件与广告主提供的广告创意的音频组件相匹配。可以提供富媒体广告，其包括基于图像的组件和同步呈现的音频组件。在用户计算机上呈现富媒体广告可能不需要下载或使用视频播放器。

2. 发明申请

US20130024887A1 USING COMPANION ADS IN ADLITE RICH MEDIA 有权
标题翻译：在广告媒体中使用公司广告
公开(公告)号：US20130024887A1
公开(公告)日：2013-01-24
申请号：US13186300
申请日：2011-07-19
申请人： Sudharsan Vasudevan , Suhas Sadanandan
发明人： Sudharsan Vasudevan , Suhas Sadanandan
IPC分类号： H04N7/10
CPC分类号： H04N21/262 , G06Q30/0241 , G11B27/034 , H04N21/23439 , H04N21/2402 , H04N21/242 , H04N21/2662 , H04N21/44016 , H04N21/812 , H04N21/854
摘要： The present invention provides techniques relating to rich media advertising. Techniques are provided in which an advertiser-provided image-based component of an advertisement creative is matched with an advertiser-provided audio component of the advertisement creative. A rich media advertisement may be served that includes the image-based component and a synchronously presented audio component. The image-based component and the audio-based component may be elements of a companion advertisement.
摘要翻译：本发明提供了与富媒体广告相关的技术。提供了技术，其中广告主提供的广告创意的基于图像的组件与广告主提供的广告创意的音频组件相匹配。可以提供富媒体广告，其包括基于图像的组件和同步呈现的音频组件。基于图像的组件和基于音频的组件可以是伴随广告的元素。

3. 发明申请

US20130024278A1 LOWER BANDWIDTH SOLUTIONS USING ADLITE RICH MEDIA 有权
标题翻译：使用ADLITE RICH MEDIA的较低带宽解决方案
公开(公告)号：US20130024278A1
公开(公告)日：2013-01-24
申请号：US13186330
申请日：2011-07-19
申请人： Sudha Mahajan , Sudharsan Vasudevan , Suhas Sadanandan
发明人： Sudha Mahajan , Sudharsan Vasudevan , Suhas Sadanandan
IPC分类号： G06Q30/00
CPC分类号： H04N21/262 , G06Q30/0241 , H04N21/23439 , H04N21/44016 , H04N21/812
摘要： The present invention provides techniques relating to rich media advertising. Techniques are provided in which an advertiser-provided image-based component of an advertisement creative is matched with an advertiser-provided audio component of the advertisement creative. A rich media advertisement may be served that includes the image-based component and a synchronously presented audio component. Utilization of the rich media advertisement may be provided as an option to an advertiser to advertising utilizing a video advertisement, such as an option that may be used to target lower bandwidth users.
摘要翻译：本发明提供了与富媒体广告相关的技术。提供了技术，其中广告主提供的广告创意的基于图像的组件与广告主提供的广告创意的音频组件相匹配。可以提供富媒体广告，其包括基于图像的组件和同步呈现的音频组件。富媒体广告的使用可以作为广告商选择使用视频广告进行广告的选项，诸如可用于定向较低带宽用户的选项。

4. 发明授权

US09078026B2 Lower bandwidth solutions using adlite rich media 有权
标题翻译：使用adlite富媒体的低带宽解决方案
公开(公告)号：US09078026B2
公开(公告)日：2015-07-07
申请号：US13186330
申请日：2011-07-19
申请人： Sudha Mahajan , Sudharsan Vasudevan , Suhas Sadanandan
发明人： Sudha Mahajan , Sudharsan Vasudevan , Suhas Sadanandan
IPC分类号： H04N21/81 , H04N21/2343 , H04N21/44 , H04N21/262 , G06Q30/02
CPC分类号： H04N21/262 , G06Q30/0241 , H04N21/23439 , H04N21/44016 , H04N21/812
摘要： The present invention provides techniques relating to rich media advertising. Techniques are provided in which an advertiser-provided image-based component of an advertisement creative is matched with an advertiser-provided audio component of the advertisement creative. A rich media advertisement may be served that includes the image-based component and a synchronously presented audio component. Utilization of the rich media advertisement may be provided as an option to an advertiser to advertising utilizing a video advertisement, such as an option that may be used to target lower bandwidth users.
摘要翻译：本发明提供了与富媒体广告相关的技术。提供了技术，其中广告主提供的广告创意的基于图像的组件与广告主提供的广告创意的音频组件相匹配。可以提供富媒体广告，其包括基于图像的组件和同步呈现的音频组件。富媒体广告的利用可以作为广告商选择使用视频广告进行广告的选项，诸如可用于定向较低带宽用户的选项。

5. 发明申请

US20130024279A1 ADLITE RICH MEDIA SOLUTIONS WITHOUT PRESENTATION REQUIRING USE OF A VIDEO PLAYER 有权
标题翻译：广播媒体解决方案，无需演示，需要使用视频播放器
公开(公告)号：US20130024279A1
公开(公告)日：2013-01-24
申请号：US13186347
申请日：2011-07-19
申请人： Suhas Sadanandan , Sudharsan Vasudevan , Sudha Mahajan
发明人： Suhas Sadanandan , Sudharsan Vasudevan , Sudha Mahajan
IPC分类号： G06Q30/00
CPC分类号： H04N21/262 , G06Q30/0241 , H04N21/23439 , H04N21/44016 , H04N21/812
摘要： The present invention provides techniques relating to rich media advertising. Techniques are provided in which an advertiser-provided image-based component of an advertisement creative is matched with an advertiser-provided audio component of the advertisement creative. A rich media advertisement may be served that includes the image-based component and a synchronously presented audio component. Presentation of the rich media advertisement on a user computer may not require downloading or utilization of a video player.
摘要翻译：本发明提供了与富媒体广告相关的技术。提供了技术，其中广告主提供的广告创意的基于图像的组件与广告主提供的广告创意的音频组件相匹配。可以提供富媒体广告，其包括基于图像的组件和同步呈现的音频组件。在用户计算机上呈现富媒体广告可能不需要下载或使用视频播放器。

6. 发明授权

US09078025B2 Using companion ads in adlite rich media 有权
标题翻译：在adlite富媒体中使用随播广告
公开(公告)号：US09078025B2
公开(公告)日：2015-07-07
申请号：US13186300
申请日：2011-07-19
申请人： Sudharsan Vasudevan , Suhas Sadanandan
发明人： Sudharsan Vasudevan , Suhas Sadanandan
IPC分类号： H04N21/81 , H04N21/2343 , H04N21/44 , H04N21/262 , G06Q30/02 , G11B27/034 , H04N21/854 , H04N21/24 , H04N21/242 , H04N21/2662
CPC分类号： H04N21/262 , G06Q30/0241 , G11B27/034 , H04N21/23439 , H04N21/2402 , H04N21/242 , H04N21/2662 , H04N21/44016 , H04N21/812 , H04N21/854
摘要： The present invention provides techniques relating to rich media advertising. Techniques are provided in which an advertiser-provided image-based component of an advertisement creative is matched with an advertiser-provided audio component of the advertisement creative. A rich media advertisement may be served that includes the image-based component and a synchronously presented audio component. The image-based component and the audio-based component may be elements of a companion advertisement.
摘要翻译：本发明提供了与富媒体广告相关的技术。提供了技术，其中广告主提供的广告创意的基于图像的组件与广告主提供的广告创意的音频组件相匹配。可以提供富媒体广告，其包括基于图像的组件和同步呈现的音频组件。基于图像的组件和基于音频的组件可以是伴随广告的元素。

7. 发明申请

US20130282808A1 System and Method for Generating Contextual User-Profile Images 审中-公开
标题翻译：用于生成上下文用户配置文件图像的系统和方法
公开(公告)号：US20130282808A1
公开(公告)日：2013-10-24
申请号：US13452808
申请日：2012-04-20
申请人： Suhas Sadanandan , Sudharsan Vasudevan , Hemanth Sambrani
发明人： Suhas Sadanandan , Sudharsan Vasudevan , Hemanth Sambrani
IPC分类号： G06F15/16
CPC分类号： G06Q10/10
摘要： Methods and systems for generating contextual user-profile image on a webpage include capturing textual content provided by a user at the webpage. The textual content is parsed to identify keywords related to context. The keywords are contextually analyzed to identify one or more mood indicators. Current mood of the user is identified based on the one or more mood indicators. One or more modifiers for applying to the user-profile image are determined. The user-profile image is updated to incorporate the modifiers so as to reflect the current mood of the user. The updated user-profile image is returned to the webpage for rendering, in response to the textual content received from the user.
摘要翻译：用于在网页上生成上下文用户简档图像的方法和系统包括捕获用户在网页上提供的文本内容。解析文本内容以识别与上下文相关的关键字。关键词被上下文分析以识别一个或多个心情指标。基于一个或多个情绪指示符来识别用户的当前心情。确定用于应用于用户简档图像的一个或多个修饰符。用户配置文件图像被更新以包含修饰符，以便反映用户的当前心情。响应于从用户接收的文本内容，更新的用户简档图像被返回到网页以进行渲染。

8. 发明申请

US20140019460A1 TARGETED SEARCH SUGGESTIONS 审中-公开
标题翻译：目标搜索建议
公开(公告)号：US20140019460A1
公开(公告)日：2014-01-16
申请号：US13592402
申请日：2012-08-23
申请人： Hemanth Sambrani , Sudharsan Vasudevan , Caridy Patino , Ethan Batraski , Jeremy Anderson
发明人： Hemanth Sambrani , Sudharsan Vasudevan , Caridy Patino , Ethan Batraski , Jeremy Anderson
IPC分类号： G06F17/30
CPC分类号： G06F16/3322 , G06F16/24578 , G06F16/951
摘要： Methods and systems for providing search suggestions are disclosed. A webpage is analyzed. Terms from the webpage are extracted based on analyzing the webpage. At least one suggestions is generated based on the extracted terms, wherein each of the at least one suggestion is actionable.
摘要翻译：公开了提供搜索建议的方法和系统。分析一个网页。基于分析网页，提取网页中的条款。基于所提取的术语生成至少一个建议，其中所述至少一个建议中的每一个都是可操作的。

9. 发明授权

US08886623B2 Large scale concept discovery for webpage augmentation using search engine indexers 有权
标题翻译：使用搜索引擎索引器进行网页扩充的大规模概念发现
公开(公告)号：US08886623B2
公开(公告)日：2014-11-11
申请号：US12755652
申请日：2010-04-07
申请人： Priyank Shanker Garg , Rohan Monga , Hemanth Sambrani , Sudharsan Vasudevan
发明人： Priyank Shanker Garg , Rohan Monga , Hemanth Sambrani , Sudharsan Vasudevan
IPC分类号： G06F7/00 , G06F17/30
CPC分类号： G06F17/30864 , G06F17/30705
摘要： Disclosed is a method and system for retrieving data; extracting information from the data; learning to disambiguate the extracted information such that a particular sense of each phrase within the extracted information is determined; generating a disambiguation classifier from the learning to disambiguate step, the disambiguation classifier configured to determine a sense of a phrase within a document; learning to select a portion of the information as being relevant to a theme of the data; generating a selection classifier from the learning to select step, the selection classifier configured to select a topic in a document that is relevant to a theme of the document; and using the disambiguation classifier and the selection classifier by an indexing computer to determine a set of topics from a web document retrieved by the indexing computer.
摘要翻译：公开了一种用于检索数据的方法和系统; 从数据中提取信息; 学习消除所提取的信息，使得确定提取的信息内的每个短语的特定感觉; 从消除歧义的步骤中产生消歧分类器，消歧分类器被配置为确定文档内的短语感; 学习选择一部分信息与数据的主题相关; 从所述学习选择步骤生成选择分类器，所述选择分类器被配置为选择文档中与所述文档的主题相关的主题; 以及由索引计算机使用消歧分类器和选择分类器来从由索引计算机检索的web文档中确定一组主题。

10. 发明申请

US20120117050A1 CREATION AND ENRICHMENT OF SEARCH BASED TAXONOMY FOR FINDING INFORMATION FROM SEMISTRUCTURED DATA 审中-公开
标题翻译：基于搜索的TAXONOMY的创建和增强，用于从半结构数据中发现信息
公开(公告)号：US20120117050A1
公开(公告)日：2012-05-10
申请号：US13353187
申请日：2012-01-18
申请人： Sudharsan Vasudevan , Rohan Monga , Hemanth Sambrani , N. S. Sekar
发明人： Sudharsan Vasudevan , Rohan Monga , Hemanth Sambrani , N. S. Sekar
IPC分类号： G06F17/30
CPC分类号： G06F16/367
摘要： Techniques are provided for creating and updating a entity hierarchy (taxonomy) based on information captured about user interaction with a system. Techniques are also provided for using the taxonomy to determine the nature of entities represented by terms submitted to a search engine. Search logs analyzed for related sets of entities, and used to improve the taxonomy for storing information. Once the taxonomy is created, information across data sources are fetched and aggregated based on the taxonomy. When the system is queried, the query is modified to a predefined template, and the best fit result is promptly returned. A feedback mechanism is also provided to enhance taxonomy and entity data based on search volumes. This system enables search engines to provide accurate answers when entities, their attributes and relationships are involved.
摘要翻译：提供了基于用于与系统的用户交互捕获的信息来创建和更新实体层次（分类法）的技术。还提供了使用分类法来确定由提交给搜索引擎的条款表示的实体的性质的技术。搜索日志分析了相关的实体集，并用于改进存储信息的分类法。一旦创建了分类法，数据源之间的信息将根据分类法获取和聚合。查询系统时，查询被修改为预定义的模板，并且最终合适的结果被及时返回。还提供反馈机制，以增强基于搜索量的分类法和实体数据。当涉及实体，其属性和关系时，该系统使搜索引擎能够提供准确的答案。

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