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    • 3. 发明授权
    • Advertisements on mobile devices using integrations with mobile applications
    • 移动设备上使用与移动应用集成的广告
    • US08583188B2
    • 2013-11-12
    • US13598062
    • 2012-08-29
    • Subash SundaresanRamesh SarukkaiSam P. HamiltonJulie Wan-Chi Cheng
    • Subash SundaresanRamesh SarukkaiSam P. HamiltonJulie Wan-Chi Cheng
    • H04M1/00H04B1/38
    • G06Q30/02G06Q30/0204G06Q30/0207G06Q30/0277
    • A server for delivering advertisements to mobile devices includes an application programming interface executable by a processor and configured to: receive an ad call over a network from an application of a mobile device to deliver an advertisement to an ad position on a small screen thereof, the ad position located at a fixed location of the application, the fixed location having a fixed height and a fixed width as viewed by a user of the mobile device throughout use of the application; detect the ad position, including the fixed height and width of the ad position within the fixed location; retrieve from the storage memory an advertisement having an ad format best matching the fixed height and the fixed width for filling the ad call at the fixed location; and deliver the advertisement to the mobile device for display in the ad position during the execution of the application.
    • 用于向移动设备发送广告的服务器包括可由处理器执行的应用编程接口,其被配置为:通过网络从移动设备的应用接收广告呼叫,以将广告传送到其小屏幕上的广告位置, 广告位置位于所述应用的固定位置,所述固定位置具有固定的高度和固定宽度,所述固定高度和固定宽度在所述应用的使用过程中由所述移动设备的用户观察; 检测广告位置,包括固定位置内广告位置的固定高度和宽度; 从存储存储器检索具有与固定高度最佳匹配的广告格式的广告和用于在固定位置填充广告呼叫的固定宽度的广告; 并且在应用程序的执行期间将广告发送到移动设备以显示在广告位置。
    • 4. 发明申请
    • ADVERTISEMENTS ON MOBILE DEVICES USING INTEGRATIONS WITH MOBILE APPLICATIONS
    • 使用与移动应用程序集成在移动设备上的广告
    • US20130045778A1
    • 2013-02-21
    • US13598062
    • 2012-08-29
    • Subash SundaresanRamesh SarukkaiSam P. HamiltonJulie Wan-Chi Cheng
    • Subash SundaresanRamesh SarukkaiSam P. HamiltonJulie Wan-Chi Cheng
    • H04W88/02H04W4/12H04W4/00
    • G06Q30/02G06Q30/0204G06Q30/0207G06Q30/0277
    • A server for delivering advertisements to mobile devices includes an application programming interface executable by a processor and configured to: receive an ad call over a network from an application of a mobile device to deliver an advertisement to an ad position on a small screen thereof, the ad position located at a fixed location of the application, the fixed location having a fixed height and a fixed width as viewed by a user of the mobile device throughout use of the application; detect the ad position, including the fixed height and width of the ad position within the fixed location; retrieve from the storage memory an advertisement having an ad format best matching the fixed height and the fixed width for filling the ad call at the fixed location; and deliver the advertisement to the mobile device for display in the ad position during the execution of the application.
    • 用于向移动设备发送广告的服务器包括可由处理器执行的应用编程接口,其被配置为:通过网络从移动设备的应用接收广告呼叫,以将广告传送到其小屏幕上的广告位置, 广告位置位于所述应用的固定位置,所述固定位置具有固定的高度和固定宽度,所述固定高度和固定宽度在所述应用的使用过程中由所述移动设备的用户观察; 检测广告位置,包括固定位置内广告位置的固定高度和宽度; 从存储存储器检索具有与固定高度最佳匹配的广告格式的广告和用于在固定位置填充广告呼叫的固定宽度的广告; 并且在应用程序的执行期间将广告发送到移动设备以显示在广告位置。
    • 6. 发明申请
    • Transferring Targeting and Marketing Information from an Online Advertisement System
    • 从在线广告系统转移定位和营销信息
    • US20100228597A1
    • 2010-09-09
    • US12398908
    • 2009-03-05
    • Shirshanka DasRamesh SarukkaiPranav O. SharmaSunil NagarajWendell Craig BakerBhaskar GhoshJoonsuk Bae
    • Shirshanka DasRamesh SarukkaiPranav O. SharmaSunil NagarajWendell Craig BakerBhaskar GhoshJoonsuk Bae
    • G06Q30/00G06Q10/00
    • G06Q30/08G06Q30/02G06Q30/0275G06Q30/0277G06Q30/0601
    • An online advertising system integrates third party agents to permit the third party agents to participate in auctions to bid on a per opportunity basis. An advertising exchange module receives requests for opportunities to serve online advertisements to users. In response, an advertising exchange module applies one or more business rules to determine third party agents that qualify to serve the online advertisement. A bid gateway module generates and transmits requests for bids to the third party agents. The bid gateway module then receives bids from the third party agents in response to the requests for bids. The advertising exchange module then selects an advertisement based on the bid. The online advertisement exchange system provides a unified marketplace to permit integrator networks to bid on both ads pursuant to guaranteed contracts and ads not subject to guaranteed contracts (e.g., non-guaranteed ads). The online advertisement system further includes traffic management to allow the third parties to regulate bid requests sent from the online advertisement system. In some embodiments, the online advertising system caches bids, to efficiently implement the per opportunity auction, and transmits information, such as targeting information, to the third party agents to aid in the third party agents' formulation of bids.
    • 在线广告系统集成了第三方代理商,允许第三方代理人参与拍卖,以每个机会的价格出价。 广告交换模块接收向用户提供在线广告的机会的请求。 作为响应,广告交换模块应用一个或多个业务规则来确定有资格投放在线广告的第三方代理。 出价网关模块生成并向第三方代理发送出价请求。 出价网关模块然后响应于出价请求从第三方代理接收出价。 然后,广告交换模块基于出价选择广告。 在线广告交换系统提供统一的市场,允许集成商网络根据有保证的合同和不受保证合同(例如,无保证广告)的广告来对两个广告进行出价。 在线广告系统还包括流量管理,以允许第三方管理从在线广告系统发送的投标请求。 在一些实施例中,在线广告系统缓存出价,有效地实施每次机会拍卖,并将诸如定位信息的信息传送给第三方代理,以帮助第三方代理商提出出价。
    • 10. 发明授权
    • System and method for modeless large vocabulary speech recognition
    • 无模式大词汇语音识别的系统和方法
    • US06292779B1
    • 2001-09-18
    • US09267925
    • 1999-03-09
    • Brian WilsonManfred GrabherrRamesh SarukkaiWilliam F. Ganong, III
    • Brian WilsonManfred GrabherrRamesh SarukkaiWilliam F. Ganong, III
    • G10L1514
    • G10L15/26G10L15/193G10L2015/223G10L2015/228
    • A modeless large vocabulary continuous speech recognition system is provided that represents an input utterance as a sequence of input vectors. The system includes a common library of acoustic model states for arrangement in sequences that form acoustic models. Each acoustic model is composed of a sequence of segment models and each segment model is composed of a sequence of model states. An input processor compares each vector in a sequence of input vectors to a set of model states in the common library to produce a match score for each model state in the set, reflecting the likelihood that a state is represented by a vector. The system also includes a plurality of recognition modules and associated recognition grammars. The recognition modules operate in parallel and use the match scores with the acoustic models to determine at least one recognition result in each of the recognition modules. The recognition modules includes a dictation module for producing at least one probable dictation recognition result, a select module for recognizing a portion of visually displayed text for processing with a command, and a command module for producing at least one probable command recognition result. An arbitrator uses an arbitration algorithm and a score ordered queue of recognition results, together with their associated recognition modules, to compare the recognition results of the recognition modules to select at least one system recognition result.
    • 提供了一种无噪声大词汇连续语音识别系统,其表示输入语音作为输入向量的序列。 该系统包括用于形成声学模型的序列中布置的声学模型状态的公共库。 每个声学模型由段模型序列组成,每个分段模型由一系列模型状态组成。 输入处理器将输入向量序列中的每个向量与公共库中的一组模型状态进行比较,以产生该集合中每个模型状态的匹配分数,反映状态由向量表示的可能性。 该系统还包括多个识别模块和相关联的识别语法。 识别模块并行运行,并使用声学模型的匹配分数来确定每个识别模块中的至少一个识别结果。 识别模块包括用于产生至少一个可能的听写识别结果的听写模块,用于识别用于用命令处理的视觉显示文本的一部分的选择模块,以及用于产生至少一个可能的命令识别结果的命令模块。 仲裁员使用仲裁算法和识别结果的得分排序队列及其相关联的识别模块来比较识别模块的识别结果以选择至少一个系统识别结果。