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    • 7. 发明授权
    • E-commerce consumer-based behavioral target marketing reports
    • 电子商务基于消费者的行为目标营销报告
    • US08756095B2
    • 2014-06-17
    • US13244842
    • 2011-09-26
    • Sheldon Gilbert
    • Sheldon Gilbert
    • G06F17/00
    • G06Q30/0202G06Q10/06375G06Q30/02G06Q30/0201
    • A system and methods which enable modeling of end consumer interests based on online activity and producing e-commerce reports is described. The method includes scoring and classifying interests and preferences of consumers in relation to various items being offered as function of time and utilizing such scores to predict purchasing activity and revenue yield for n-dimensional combinations of interest for generation of consumer lists for target marketing and merchandising. The method also includes converse modeling of the performance and behavioral profile of items offered as a function of consumer activity. This Abstract is provided for the sole purpose of complying with the rules that allow a reader to quickly ascertain the subject matter of the disclosure contained herein. This Abstract is submitted with the explicit understanding that it will not be used to interpret or to limit the scope or the meaning of the claims.
    • 描述了一种基于在线活动和生成电子商务报告来实现终端消费者兴趣建模的系统和方法。 该方法包括评估和分类消费者关于作为时间功能提供的各种项目的兴趣和偏好,并利用这些分数预测用于生成用于目标营销和销售的消费者列表的n维组合的购买活动和收益收益 。 该方法还包括作为消费者活动的功能提供的项目的性能和行为特征的反向建模。 提供本摘要的唯一目的是为了遵守允许读者快速确定本文所包含的披露的主题的规则。 本摘要以明确的理解提交,不会用于解释或限制权利要求的范围或含义。
    • 8. 发明申请
    • E-COMMERCE MARKETPLACE OPTIMIZATION SYSTEMS AND METHODS
    • 电子商务市场优化系统和方法
    • US20130080246A1
    • 2013-03-28
    • US13628799
    • 2012-09-27
    • Sheldon Gilbert
    • Sheldon Gilbert
    • G06Q30/02
    • G06Q30/0241G06Q30/0275
    • Systems, methods, and computer program products for: facilitating a business-to-business (“B2B”) consumer acquisition marketplace among several online and offline advertisers to acquire customers in either a spot or futures market in any addressable media; optimizing use of real-time bidding to retain and acquire opportunities to access customers via any addressable media; optimizing the attribution of credit and payment to advertisers (or their service providers on their behalf) serving advertisements in any addressable media; and facilitating a business-to-consumer (“B2C”) marketplace that leverages consumer valuations to enable to enable consumers to optimize buying decisions as they engage with advertisers in the B2C marketplace are disclosed. In an aspect, such consumer acquisition marketplace analyzes consumer behavior data and advertiser data in order to generate a valuation score indicative of the value of a consumer to one of a plurality of advertisers.
    • 系统,方法和计算机程序产品,用于:在几个在线和离线广告客户之间促进企业对企业(B2B)消费者购买市场,以便在任何可寻址媒体的现货或期货市场上收购客户; 优化使用实时投标来保留和获取通过任何可寻址媒体访问客户的机会; 优化向任何可寻址媒体广告的广告商(或其代表他们的服务提供商)的信用和付款归属; 并且公开了利用消费者估值的企业对消费者(B2C)市场,以使消费者能够在与B2C市场中的广告客户接触时优化购买决策。 在一方面,这样的消费者获取市场分析消费者行为数据和广告商数据,以便产生指示消费者对多个广告商之一的价值的估值分数。
    • 9. 发明授权
    • System and method for providing E-commerce consumer-based behavioral target marketing reports
    • 提供电子商务消费者行为目标营销报告的制度和方法
    • US08032405B2
    • 2011-10-04
    • US11944362
    • 2007-11-21
    • Sheldon Gilbert
    • Sheldon Gilbert
    • G06F17/00
    • G06Q30/0202G06Q10/06375G06Q30/02G06Q30/0201
    • A system and methods which enable modeling of end consumer interests based on online activity and producing e-commerce reports is described. The method includes scoring and classifying interests and preferences of consumers in relation to various items being offered as function of time and utilizing such scores to predict purchasing activity and revenue yield for n-dimensional combinations of interest for generation of consumer lists for target marketing and merchandising. The method also includes converse modeling of the performance and behavioral profile of items offered as a function of consumer activity. This Abstract is provided for the sole purpose of complying with the rules that allow a reader to quickly ascertain the subject matter of the disclosure contained herein. This Abstract is submitted with the explicit understanding that it will not be used to interpret or to limit the scope or the meaning of the claims.
    • 描述了一种基于在线活动和生成电子商务报告来实现终端消费者兴趣建模的系统和方法。 该方法包括评估和分类消费者关于作为时间功能提供的各种项目的兴趣和偏好,并利用这些分数预测用于生成用于目标营销和销售的消费者列表的n维组合的购买活动和收益收益 。 该方法还包括作为消费者活动的功能提供的项目的性能和行为特征的反向建模。 提供本摘要的唯一目的是为了遵守允许读者快速确定本文所包含的披露的主题的规则。 本摘要以明确的理解提交,不会用于解释或限制权利要求的范围或含义。