专利快速检索-快速检索全球专利，免费商用专利数据库-IPRDB

1. 发明授权

US10991006B2 Beacon based campaign management 有权
公开(公告)号：US10991006B2
公开(公告)日：2021-04-27
申请号：US16442607
申请日：2019-06-17
申请人： Kellogg Company
发明人： Ganapa Sashidhara Murthy
IPC分类号： G06Q30/00 , G06Q30/02 , H04L12/58 , H04L12/18
摘要： A method for transmitting a campaign notification message to a shopper mobile computing device includes receiving a condition set from a computing device corresponding to a user for generating the campaign notification message. The condition set includes a defined campaign type, at least one proximity detection device activated by the user and at least one proximity-based delivery parameter indicating campaign content related to the defined campaign type, wherein the campaign content is associated with a corresponding range of proximities in relation to the activated proximity detection device. The method also includes receiving proximity information from the shopper mobile computing device indicating a proximity of the shopper mobile computing device in relation to the activated proximity detection device. The method also includes generating the campaign notification message based on the received condition set and the received proximity information and transmitting the campaign notification message to the mobile computing device.

2. 发明申请

US20200219046A1 Determining Product Placement Compliance 审中-公开
公开(公告)号：US20200219046A1
公开(公告)日：2020-07-09
申请号：US16825470
申请日：2020-03-20
申请人： Kellogg Company
发明人： Ganapa Sashidhara Murthy , Daniel Brian Yousef , Eric Kanagy
IPC分类号： G06Q10/08 , G06T7/00 , G06K9/46
摘要： A method for product compliance includes receiving, at data processing hardware, a planogram defining a representative placement of a product on a display shelf and receiving at least one image from an imaging device having a field of view arranged to capture a top surface of the display shelf. The method also includes determining whether the product is disposed on the display shelf based on the at least one image. When the product is disposed on the display shelf, the method includes determining an actual placement of the product on the display shelf and comparing the actual placement of the product to the representative placement of the product defined by the planogram. The method further includes determining a planogram compliance based on the comparison of the actual placement of the product to the representative placement of the product and communicating the planogram compliance to a network.

3. 发明授权

US10643177B2 Determining product placement compliance 有权
公开(公告)号：US10643177B2
公开(公告)日：2020-05-05
申请号：US15464777
申请日：2017-03-21
申请人： Kellogg Company
发明人： Ganapa Sashidhara Murthy , Daniel Brian Yousef
IPC分类号： G06Q10/08 , G06K9/46 , G06K9/00 , G06T7/00 , G06K9/36
CPC分类号： G06Q10/087 , G06K9/4604 , G06T7/001 , G06T2207/10024 , G06T2207/30128
摘要： A method for product compliance includes receiving, at data processing hardware, a planogram defining a representative placement of a product on a display shelf and receiving at least one image from an imaging device having a field of view arranged to capture a top surface of the display shelf. The method also includes determining whether the product is disposed on the display shelf based on the at least one image. When the product is disposed on the display shelf, the method includes determining an actual placement of the product on the display shelf and comparing the actual placement of the product to the representative placement of the product defined by the planogram. The method further includes determining a planogram compliance based on the comparison of the actual placement of the product to the representative placement of the product and communicating the planogram compliance to a network.

4. 外观设计

USD837576S1 Display rack 有权
公开(公告)号：USD837576S1
公开(公告)日：2019-01-08
申请号：US29598172
申请日：2017-03-23
申请人： Kellogg Company
设计人： Ganapa Sashidhara Murthy , Daniel Brian Yousef
摘要： FIG. 1 is a front-top perspective view of a display rack, showing our new design;
FIG. 2 is a rear-bottom perspective thereof;
FIG. 3 is a front view thereof;
FIG. 4 is a rear view thereof.
FIG. 5 is a top plan view thereof;
FIG. 6 is a bottom plan view thereof;
FIG. 7 is a right side view thereof; and,
FIG. 8 is a left side view thereof.
The dashed lines in the drawings depict portions of the design that form no part of the claim.

5. 发明授权

US11227307B2 Media content tracking of users' gazing at screens 有权
公开(公告)号：US11227307B2
公开(公告)日：2022-01-18
申请号：US16843943
申请日：2020-04-09
申请人： Kellogg Company
发明人： Gustav Hoffman , Ganapa Sashidhara Murthy
IPC分类号： G09G5/00 , G06Q30/02 , G06K9/00 , G06F3/14 , H04N21/414 , H04N21/441 , H04N21/45 , A61B5/00 , H04N21/4223 , G06F3/03 , H04N21/442 , G06F3/01 , A61B5/11 , A61B5/16
摘要： A method includes receiving a user identifier and instructing display systems to display media content based on the user identifier. Each display system has a corresponding screen. The method also includes receiving image data from an imaging system configured to have a field of view arranged to capture images of a user. The method further includes determining gaze characteristics of the user including a gaze target of the user. The method further includes determining whether the gaze target corresponds to one of the screens. When the gaze target corresponds to one of the screens, the method includes determining a time period of gaze engagement with the corresponding screen. The method also includes storing at least one of the gaze characteristics and the media content or an identifier of the media content displayed on the screen corresponding to the gaze target.

6. 发明申请

US20200242659A1 Media Content Tracking 审中-公开
公开(公告)号：US20200242659A1
公开(公告)日：2020-07-30
申请号：US16843943
申请日：2020-04-09
申请人： Kellogg Company
发明人： Gustav Hoffman , Ganapa Sashidhara Murthy
IPC分类号： G06Q30/02 , G06K9/00 , G06F3/14 , H04N21/414 , H04N21/441 , H04N21/45 , A61B5/00 , H04N21/4223 , G06F3/03 , H04N21/442 , G06F3/01 , A61B5/11 , A61B5/16
摘要： A method for media content tracking is disclosed. The method includes receiving a user identifier and instructing display systems to display media content based on the user identifier. Each display system has a corresponding screen. The method also includes receiving image data from an imaging system configured to have a field of view arranged to capture images of a user. The method further includes determining gaze characteristics of the user including a gaze target of the user. The method further includes determining whether the gaze target corresponds to one of the screens. When the gaze target corresponds to one of the screens, the method includes determining a time period of gaze engagement with the corresponding screen. The method also includes storing at least one of the gaze characteristics and the media content or an identifier of the media content displayed on the screen corresponding to the gaze target.

7. 发明授权

US10650405B2 Media content tracking 有权
公开(公告)号：US10650405B2
公开(公告)日：2020-05-12
申请号：US15465022
申请日：2017-03-21
申请人： Kellogg Company
发明人： Gustav Hoffman , Ganapa Sashidhara Murthy
IPC分类号： G09G5/00 , G06Q30/02 , G06K9/00 , G06F3/14 , H04N21/414 , H04N21/441 , H04N21/45 , A61B5/00 , H04N21/4223 , G06F3/03 , H04N21/442 , G06F3/01 , A61B5/11 , A61B5/16
摘要： A method for media content tracking is disclosed. The method includes receiving a user identifier and instructing display systems to display media content based on the user identifier. Each display system has a corresponding screen. The method also includes receiving image data from an imaging system configured to have a field of view arranged to capture images of a user. The method further includes determining gaze characteristics of the user including a gaze target of the user. The method further includes determining whether the gaze target corresponds to one of the screens. When the gaze target corresponds to one of the screens, the method includes determining a time period of gaze engagement with the corresponding screen. The method also includes storing at least one of the gaze characteristics and the media content or an identifier of the media content displayed on the screen corresponding to the gaze target.

8. 发明授权

US10366416B2 Beacon based campaign management 有权
公开(公告)号：US10366416B2
公开(公告)日：2019-07-30
申请号：US14700989
申请日：2015-04-30
申请人： Kellogg Company
发明人： Ganapa Sashidhara Murthy
IPC分类号： G06Q30/00 , G06Q30/02 , H04L12/58
摘要： A method for transmitting a campaign notification message to a shopper mobile computing device includes receiving a condition set from a computing device corresponding to a user for generating the campaign notification message. The condition set includes a defined campaign type, at least one proximity detection device activated by the user and at least one proximity-based delivery parameter indicating campaign content related to the defined campaign type, wherein the campaign content is associated with a corresponding range of proximities in relation to the activated proximity detection device. The method also includes receiving proximity information from the shopper mobile computing device indicating a proximity of the shopper mobile computing device in relation to the activated proximity detection device. The method also includes generating the campaign notification message based on the received condition set and the received proximity information and transmitting the campaign notification message to the mobile computing device.

9. 发明授权

US11587029B2 Determining product placement compliance 有权
公开(公告)号：US11587029B2
公开(公告)日：2023-02-21
申请号：US16825470
申请日：2020-03-20
申请人： Kellogg Company
发明人： Ganapa Sashidhara Murthy , Daniel Brian Yousef , Eric Kanagy
IPC分类号： G06Q10/08 , G06T7/00 , G06V10/44 , G06Q10/087
摘要： A method for product compliance includes receiving, at data processing hardware, a planogram defining a representative placement of a product on a display shelf and receiving at least one image from an imaging device having a field of view arranged to capture a top surface of the display shelf. The method also includes determining whether the product is disposed on the display shelf based on the at least one image. When the product is disposed on the display shelf, the method includes determining an actual placement of the product on the display shelf and comparing the actual placement of the product to the representative placement of the product defined by the planogram. The method further includes determining a planogram compliance based on the comparison of the actual placement of the product to the representative placement of the product and communicating the planogram compliance to a network.

10. 发明申请

US20190303969A1 Beacon Based Campaign Management 审中-公开
公开(公告)号：US20190303969A1
公开(公告)日：2019-10-03
申请号：US16442607
申请日：2019-06-17
申请人： Kellogg Company
发明人： Ganapa Sashidhara Murthy
IPC分类号： G06Q30/02 , H04L12/58
摘要： A method for transmitting a campaign notification message to a shopper mobile computing device includes receiving a condition set from a computing device corresponding to a user for generating the campaign notification message. The condition set includes a defined campaign type, at least one proximity detection device activated by the user and at least one proximity-based delivery parameter indicating campaign content related to the defined campaign type, wherein the campaign content is associated with a corresponding range of proximities in relation to the activated proximity detection device. The method also includes receiving proximity information from the shopper mobile computing device indicating a proximity of the shopper mobile computing device in relation to the activated proximity detection device. The method also includes generating the campaign notification message based on the received condition set and the received proximity information and transmitting the campaign notification message to the mobile computing device.

你已经成功收藏专利！

检索式保存成功!

IPRDB

热门服务

关于我们

友情链接

联系方式