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1. 发明申请

US20100318404A1 COMPENSATING STORES FOR CONSUMER INFLUENCE WITH AUTOMATED TRACKING 审中-公开
标题翻译：用于自动跟踪消费者影响的补充存储
公开(公告)号：US20100318404A1
公开(公告)日：2010-12-16
申请号：US12484279
申请日：2009-06-15
申请人： Kamal Jain , Yuval Peres , Nikhil Rangarajan
发明人： Kamal Jain , Yuval Peres , Nikhil Rangarajan
IPC分类号： G06Q30/00 , G06Q10/00 , G06Q50/00
CPC分类号： G06Q30/0214 , G06Q30/02 , G06Q30/04
摘要： Consumer stores typically sell products at a retail profit, which covers the cost of pre-sale, consumer-influencing services regarding the products (e.g., discussions with sales associates, product demonstrations, and consumer inspections of the products.) However, consumers may utilize these services but may purchase selected products from other retailers that do not provide pre-sale services, and that may accordingly offer lower prices. This tactic may cause lost sales for consumer stores, and eventually store failures. Instead, the consumer store may charge the supplier an influence fee for consumer-influencing services based on a per-service price established between the supplier and the consumer store and consumer influence metrics tracked by a computer. The supplier may recoup the influence fee in the wholesale cost of the product, thereby distributing the shared benefit of the influencing services of the consumer store across all retailers and enabling a sustainable business model for providing the consumer-influencing services.
摘要翻译：消费品商店通常以零售利润销售产品，其中包括预售成本，对产品的消费者影响服务（例如，与销售人员的讨论，产品演示和产品的消费者检查）。但是，消费者可能利用这些服务，但可能从不提供售前服务的其他零售商处购买选定的产品，因此可以提供较低的价格。这种策略可能导致消费者商店的销售损失，并最终存储失败。相反，消费者商店可以根据供应商和消费者商店之间建立的每个服务价格以及由计算机跟踪的消费者影响度量，向供应商收取对消费者影响服务的影响费。供应商可以在产品的批发成本中收回影响费，从而在所有零售商分销消费品店的影响力服务的共同利益，并为可持续发展的商业模式提供消费者影响力的服务。

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