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    • 9. 发明申请
    • MILEAGE GENERATION AND OPERATION METHODS IN RELATION TO ADVERTISING COST AND AN APPARATUS THEREOF
    • 与广告费用及其设备有关的产品生产和运营方法
    • US20120203642A1
    • 2012-08-09
    • US13501818
    • 2010-10-14
    • Sang-Ho ParkByung-Rack Son
    • Sang-Ho ParkByung-Rack Son
    • G06Q30/02
    • G06Q30/02
    • The present invention relates to mileage generation and operation methods in relation to an advertising cost, and an apparatus thereof. When a request for a mileage service in relation to an advertising cost of an advertiser server computer is made and a type of advertising is selected, an operating server computer settles an advertising cost, generates a mileage in an e-wallet of each advertiser and then transmits mileage information to a corresponding advertiser server computer. After confirming this, the corresponding advertiser server computer sets request conditions from an advertiser (e.g., membership registration, clicking advertisement, purchasing a product, participating in an event or the like) for mileage allowance reimbursement available to users, that is, clients of the advertiser, as well as a mileage reimbursement information by request condition from the advertiser. When a user terminal connected to the operating server computer and a distribution assistance server/advertiser server computer executes a request condition from an advertiser, corresponding mileage reimbursement information (information on a subject, amount, condition or the like) having been set is then fed back to the operating server computer. Then the operating server computer automatically transfers a mileage to the e-wallet of a corresponding user from the e-wallet of a corresponding advertiser, based on the reimbursement information which has been fed back. Accordingly, the present invention can carry out efficient advertising compared to other existing online advertising services, and may promote e-commerce through the settlement and transaction of mileage reimbursement given to each user.
    • 本发明涉及与广告费用相关的里程数生成和操作方法及其装置。 当进行与广告商服务器计算机的广告费用相关的里程服务请求并且选择一种广告时,操作服务器计算机解决广告费用,在每个广告商的电子钱包中产生里程,然后 将里程信息发送到相应的广告商服务器计算机。 在确认之后,相应的广告商服务器计算机设置来自广告商的请求条件(例如,会员注册,点击广告,购买产品,参与事件等),用于可用于用户的里程补贴报销,即,客户端 广告客户,以及来自广告客户的请求条件的里程报销信息。 当连接到操作服务器计算机的用户终端和分发协助服务器/广告商服务器计算机执行来自广告主的请求条件时,然后馈送相应的里程报销信息(已经设置的对象,数量,条件等的信息) 回到操作服务器计算机。 然后,操作服务器计算机根据已经反馈的报销信息,自动从对应的广告商的电子钱包自动地将里程移动到相应用户的电子钱包。 因此,与其他现有的在线广告服务相比,本发明可以进行有效的广告,并且可以通过向每个用户的里程报销的结算和交易来促进电子商务。