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    • 2. 发明授权
    • Ad rendering parameters, such as size, style, and/or layout, of online ads
    • 在线广告的广告呈现参数,如大小,样式和/或布局
    • US08666820B2
    • 2014-03-04
    • US11026329
    • 2004-12-30
    • Shumeet BalujaVibhu MittalMehran Sahami
    • Shumeet BalujaVibhu MittalMehran Sahami
    • G06Q30/00
    • G06Q30/0263G06Q30/02G06Q30/0255G06Q30/0261G06Q30/0269
    • Ad rendering parameters for a set of two or more ads may be determined by (a) accepting, for a set of two or more ads, ad information which includes at least one ad feature having a value that depends on ad rendering parameters, and (b) determining ad rendering parameters for at least one ad from the set of two or more ads using the accepted ad information. The act of determining ad rendering parameters may use accepted ad rendering constraints. The ad rendering constraints may include space available for rendering the ads, a footprint available for rendering the ads, and/or a maximum number of ads permitted to be rendered. The act of determining ad rendering parameters may include maximizing a value associated with serving at least one ad from the set of two or more ads with ad rendering parameters subject to the ad rendering constraints. The ad rendering parameters may include sizes of the served ads, and/or a layout of the served ads.
    • 可以通过以下方式来确定一组两个或更多个广告的广告呈现参数:(a)针对一组两个或更多个广告接受包括至少一个具有取决于广告呈现参数的值的广告特征的广告信息,以及( b)使用所接受的广告信息来确定来自所述一组两个或更多个广告的至少一个广告的广告呈现参数。 确定广告呈现参数的行为可能会使用接受的广告呈现约束。 广告呈现约束可能包括可用于呈现广告的空间,可用于呈现广告的足迹和/或允许呈现的最大数量的广告。 确定广告呈现参数的行为可以包括最大化与从一组两个或更多个广告中投放至少一个广告相关联的值,其中广告呈现参数受到广告呈现约束的影响。 广告呈现参数可以包括所投放广告的尺寸和/或所投放广告的布局。
    • 8. 发明申请
    • Ad rendering parameters, such as size, style, and/or layout, of online ads
    • 在线广告的广告呈现参数,如大小,样式和/或布局
    • US20060149622A1
    • 2006-07-06
    • US11026329
    • 2004-12-30
    • Shumeet BalujaVibhu MittalMehran Sahami
    • Shumeet BalujaVibhu MittalMehran Sahami
    • G06Q30/00
    • G06Q30/0263G06Q30/02G06Q30/0255G06Q30/0261G06Q30/0269
    • Ad rendering parameters for a set of two or more ads may be determined by (a) accepting, for a set of two or more ads, ad information which includes at least one ad feature having a value that depends on ad rendering parameters, and (b) determining ad rendering parameters for at least one ad from the set of two or more ads using the accepted ad information. The act of determining ad rendering parameters may use accepted ad rendering constraints. The ad rendering constraints may include space available for rendering the ads, a footprint available for rendering the ads, and/or a maximum number of ads permitted to be rendered. The act of determining ad rendering parameters may include maximizing a value associated with serving at least one ad from the set of two or more ads with ad rendering parameters subject to the ad rendering constraints. The ad rendering parameters may include sizes of the served ads, and/or a layout of the served ads.
    • 可以通过以下方式来确定一组两个或更多个广告的广告呈现参数:(a)针对一组两个或更多个广告接受包括至少一个具有取决于广告呈现参数的值的广告特征的广告信息,以及( b)使用所接受的广告信息来确定来自所述一组两个或更多个广告的至少一个广告的广告呈现参数。 确定广告呈现参数的行为可能会使用接受的广告呈现约束。 广告呈现约束可能包括可用于呈现广告的空间,可用于呈现广告的足迹和/或允许呈现的最大数量的广告。 确定广告呈现参数的行为可以包括最大化与从一组两个或更多个广告中投放至少一个广告相关联的值,其中广告呈现参数受到广告呈现约束的影响。 广告呈现参数可以包括所投放广告的尺寸和/或所投放广告的布局。