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1. 发明申请

US20100145792A1 METHOD AND APPARATUS FOR PRESENTING CUSTOMER SPECIFIC VIDEO AND MARKETING MATERIALS 审中-公开
标题翻译：用于呈现客户特定视频和营销材料的方法和装置
公开(公告)号：US20100145792A1
公开(公告)日：2010-06-10
申请号：US12491750
申请日：2009-06-25
申请人： William Worthen , Dean Hillesheim , Tim Kost
发明人： William Worthen , Dean Hillesheim , Tim Kost
IPC分类号： G06Q30/00 , G06Q10/00 , G06F7/10 , G06F17/30
CPC分类号： G06Q30/02 , G06Q30/0243 , G06Q30/0269
摘要： A computer-implemented method can automatically select a plurality of advertising and/or marketing materials associated with goods and/or services offered for sale via a networked communication system. A networked communication system can be adapted to receive and organize a variety of customer specific, business specific, and general demographic information and can provide a marketing score for each customer known to be present at a commercial establishment. The system can further be adapted to provide a comparison of marketing scores for a plurality of customers and create a video playlist for display in a customer waiting room. The system can include a selectable and adjustable set of marketing parameters that may be adjusted based on one or more relevant considerations. The system can be adapted to determine, based on the marketing scores, advertising and marketing content for display at a commercial establishment.
摘要翻译：计算机实现的方法可以通过网络通信系统自动选择与提供出售的商品和/或服务相关联的多个广告和/或营销材料。网络通信系统可以适于接收和组织各种特定客户，业务特定和一般的人口统计信息，并且可以为已知在商业机构中存在的每个客户提供营销评分。该系统可以进一步适于提供多个客户的营销评分的比较，并创建用于在客户候车室中显示的视频播放列表。该系统可以包括可基于一个或多个相关考虑调整的可选择和可调整的营销参数集合。该系统可以根据营销分数来确定广告和营销内容以在商业机构中显示。

2. 发明授权

US08527604B2 Managed rich media system and method 失效
标题翻译：富媒体管理系统和方法
公开(公告)号：US08527604B2
公开(公告)日：2013-09-03
申请号：US11059315
申请日：2005-02-14
申请人： Bill Worthen , Corey Ford , Andy McClure , Dean Hillesheim , Tim Kost
发明人： Bill Worthen , Corey Ford , Andy McClure , Dean Hillesheim , Tim Kost
IPC分类号： G06F15/16
CPC分类号： G06Q30/0257 , G06F17/3089 , G06F17/30905
摘要： A system and method for managing rich media content in a computer system. The method can comprise assembling rich media content at a first computer system; encoding the rich media content into a plurality of computer readable data formats; uploading the encoded rich media content from the user computer system to a second computer system; storing the uploaded rich media content at the second computer system; indexing the uploaded rich media content in a computer library; creating a flyer by matching and linking uploaded rich media content and an executable icon; and distributing the flyer to at least one recipient computer system in one of the plurality of computer readable data formats determined by the network computer system to be compatible with the at least one recipient computer system.
摘要翻译：一种用于在计算机系统中管理富媒体内容的系统和方法。该方法可以包括在第一计算机系统处组装富媒体内容; 将所述富媒体内容编码为多个计算机可读数据格式; 将编码的富媒体内容从用户计算机系统上传到第二计算机系统; 将上载的富媒体内容存储在第二计算机系统中; 在计算机库中索引上传的富媒体内容; 通过匹配和链接上载的富媒体内容和可执行图标来创建传单; 以及以由所述网络计算机系统确定为与所述至少一个接收计算机系统兼容的所述多个计算机可读数据格式之一将所述传单分发到至少一个接收计算机系统。

3. 发明申请

US20050240596A1 Managed rich media system and method 失效
标题翻译：富媒体管理系统和方法
公开(公告)号：US20050240596A1
公开(公告)日：2005-10-27
申请号：US11059315
申请日：2005-02-14
申请人： Bill Worthen , Corey Ford , Andy McClure , Dean Hillesheim , Tim Kost
发明人： Bill Worthen , Corey Ford , Andy McClure , Dean Hillesheim , Tim Kost
IPC分类号： G06F17/30
CPC分类号： G06Q30/0257 , G06F17/3089 , G06F17/30905
摘要： A system and method for managing rich media content in a computer system. The method can comprise assembling rich media content at a first computer system; encoding the rich media content into a plurality of computer readable data formats; uploading the encoded rich media content from the user computer system to a second computer system; storing the uploaded rich media content at the second computer system; indexing the uploaded rich media content in a computer library; creating a flyer by matching and linking uploaded rich media content and an executable icon; and distributing the flyer to at least one recipient computer system in one of the plurality of computer readable data formats determined by the network computer system to be compatible with the at least one recipient computer system.
摘要翻译：一种用于在计算机系统中管理富媒体内容的系统和方法。该方法可以包括在第一计算机系统处组装富媒体内容; 将所述富媒体内容编码为多个计算机可读数据格式; 将编码的富媒体内容从用户计算机系统上传到第二计算机系统; 将上载的富媒体内容存储在第二计算机系统中; 在计算机库中索引上传的富媒体内容; 通过匹配和链接上载的富媒体内容和可执行图标来创建传单; 以及以由所述网络计算机系统确定为与所述至少一个接收计算机系统兼容的所述多个计算机可读数据格式之一将所述传单分发到至少一个接收计算机系统。

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