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1. 发明授权

US08635106B2 System for targeting data to users on mobile devices 有权
标题翻译：用于将数据定位到移动设备上的用户的系统
公开(公告)号：US08635106B2
公开(公告)日：2014-01-21
申请号：US11776081
申请日：2007-07-11
申请人： Ramesh R. Sarukkai , Subash Sundaresan , P. Sam Hamilton , Shubhasheesh Anand
发明人： Ramesh R. Sarukkai , Subash Sundaresan , P. Sam Hamilton , Shubhasheesh Anand
IPC分类号： G06Q30/00
CPC分类号： H04W28/06 , H04W4/00 , H04W8/26
摘要： A system is described for targeting data to users on mobile devices. The system may include a processor, a memory and an interface. The memory may be operatively connected to the processor and the interface and may store a request, a mobile identifier, a session identifier, a user behavior dataset and a data. The interface may be operatively connected to the memory and the processor and may communicate with the mobile device. The processor may be operatively connected to the interface and the memory and may receive a request from a user on a mobile device via the interface. The processor may extract a mobile identifier from the request and map the mobile identifier to a session identifier. The processor may use the session identifier to collect a user behavior dataset and may communicate data to the user based on the user behavior dataset via the interface.
摘要翻译：描述了一种系统，用于将数据定位到移动设备上的用户。该系统可以包括处理器，存储器和接口。存储器可以可操作地连接到处理器和接口，并且可以存储请求，移动标识符，会话标识符，用户行为数据集和数据。接口可以可操作地连接到存储器和处理器，并且可以与移动设备进行通信。处理器可以可操作地连接到接口和存储器，并且可以经由接口在移动设备上接收来自用户的请求。处理器可以从请求中提取移动标识符，并将移动标识符映射到会话标识符。处理器可以使用会话标识符来收集用户行为数据集，并且可以经由该接口基于用户行为数据集向用户传送数据。

2. 发明授权

US08423003B2 System for serving targeted advertisements over mobile messaging services 有权
标题翻译：通过移动邮件服务提供目标广告的系统
公开(公告)号：US08423003B2
公开(公告)日：2013-04-16
申请号：US11776073
申请日：2007-07-11
申请人： Ramesh R. Sarukkai , Subash Sundaresan , P. Sam Hamilton , Shubhasheesh Anand
发明人： Ramesh R. Sarukkai , Subash Sundaresan , P. Sam Hamilton , Shubhasheesh Anand
IPC分类号： H04L29/06
CPC分类号： H04M3/02 , G06Q30/02 , G06Q30/0258 , G06Q30/0267 , G06Q30/0272 , G06Q30/0277 , H04M3/4878 , H04M3/53383 , H04M2203/2011 , H04M2207/18 , H04W4/12
摘要： A system is described for serving targeted advertisements over mobile messaging services. The system may include a processor, a memory and an interface. The memory may store a request for an advertisement and an advertisement. The interface may be operatively connected to the memory and the processor and may communicate with mobile network operators. The mobile network operators may be capable of providing mobile services users. The processor may be operatively connected to the interface and the memory and may receive a request for an advertisement from a mobile network operator via the interface. The request for an advertisement may be related to a mobile message sent from a first user to a second user via the mobile network operator. The processor may retrieve an advertisement based on the request for an advertisement. The processor may communicate the advertisement to the mobile network operator via the interface.
摘要翻译：描述了一种用于通过移动消息传送服务来提供目标广告的系统。该系统可以包括处理器，存储器和接口。存储器可以存储对广告和广告的请求。接口可以可操作地连接到存储器和处理器，并且可以与移动网络运营商进行通信。移动网络运营商可能能够提供移动业务用户。处理器可以可操作地连接到接口和存储器，并且可以经由接口从移动网络运营商接收对广告的请求。对广告的请求可以与通过移动网络运营商从第一用户发送到第二用户的移动消息相关。处理器可以基于对广告的请求来检索广告。处理器可以经由接口将广告传送给移动网络运营商。

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