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1. 发明申请

US20150193215A1 Common installer server 有权
标题翻译：通用安装程序服务器
公开(公告)号：US20150193215A1
公开(公告)日：2015-07-09
申请号：US11261953
申请日：2005-10-28
申请人： Sorin Jianu , Sundar Pichai , Jocelyn Lin , Ann Mei Chang , Othman Laraki , Joerg Heilig , John Fu , Shankar Ganesh , Jian Li , Jesse Savage , Carl Schedvin
发明人： Sorin Jianu , Sundar Pichai , Jocelyn Lin , Ann Mei Chang , Othman Laraki , Joerg Heilig , John Fu , Shankar Ganesh , Jian Li , Jesse Savage , Carl Schedvin
IPC分类号： G06F9/445 , H04L29/08
CPC分类号： G06F8/61 , G06F8/65 , H04L63/123 , H04L67/02 , H04L67/34
摘要： Systems and techniques to provide for software installation. In general, in one implementation, the technique includes detecting selection of one or more applications by a user; creating a manifest for the one or more applications, the manifest including a reference to the one or more applications and a reference to one or more installers, where each of the one or more applications is associated with a unique one of the one or more installers; and providing the manifest to a target system where each of the one or more applications can be installed, none of the applications or installers being provided in the manifest.
摘要翻译：提供软件安装的系统和技术。通常，在一个实现中，该技术包括检测用户对一个或多个应用的选择; 为所述一个或多个应用创建清单，所述清单包括对所述一个或多个应用的引用以及对一个或多个安装者的引用，其中所述一个或多个应用中的每一个与所述一个或多个安装者中的唯一的一个或多个安装者相关联 ; 并将清单提供给可以安装一个或多个应用程序中的每一个的目标系统，清单中没有提供任何应用程序或安装程序。

2. 发明授权

US08261258B1 Common installer client 有权
标题翻译：通用安装程序客户端
公开(公告)号：US08261258B1
公开(公告)日：2012-09-04
申请号：US11262056
申请日：2005-10-28
申请人： Sorin Jianu , Sundar Pichai , Jocelyn Lin , Ann Mei Chang , Othman Laraki , Joerg Heilig , John Fu , Shankar Ganesh , Jian Li , Jesse Savage
发明人： Sorin Jianu , Sundar Pichai , Jocelyn Lin , Ann Mei Chang , Othman Laraki , Joerg Heilig , John Fu , Shankar Ganesh , Jian Li , Jesse Savage
IPC分类号： G06F9/445 , G06F9/44
CPC分类号： G06F8/61
摘要： Systems and techniques to provide for software installation. In general, in one implementation, the technique includes receiving a manifest, the manifest including a reference to one or more applications to be installed, obtaining an installer associated with an application, and using the associated installer to install the application on a target system, the application and the associated installer not being provided in the manifest.
摘要翻译：提供软件安装的系统和技术。通常，在一个实现中，该技术包括接收清单，该清单包括对要安装的一个或多个应用程序的引用，获得与应用程序相关联的安装程序，以及使用相关联的安装程序将应用程序安装在目标系统上，应用程序和相关的安装程序不在清单中提供。

3. 发明申请

US20120089459A1 HYBRID ADVERTISING CAMPAIGN 有权
标题翻译：混合广告运动
公开(公告)号：US20120089459A1
公开(公告)日：2012-04-12
申请号：US13269154
申请日：2011-10-07
申请人： Sridhar Ramaswamy , Angela Chunwah Lai , Mark A. Foltz , Ariel H. Bardin , Julie Black , Joerg Heilig , Thomas R. Stanis
发明人： Sridhar Ramaswamy , Angela Chunwah Lai , Mark A. Foltz , Ariel H. Bardin , Julie Black , Joerg Heilig , Thomas R. Stanis
IPC分类号： G06Q30/02 , G06F17/30
CPC分类号： G06Q30/0271 , G06Q30/02 , G06Q30/0243 , G06Q30/0251 , G06Q30/0254 , G06Q30/0277
摘要： Keywords and placement criteria related to a campaign are received. An advertisement request that specifies a web property, e.g., a web page, is received, and keywords and placement criteria that are satisfied by the web property are identified. Based on the identified keywords and placement criteria, an advertisement to be provided with the web property is selected.
摘要翻译：收到与广告系列相关的关键字和刊登位置标准。接收到指定web属性（例如网页）的广告请求，并且识别由web属性所满足的关键字和放置标准。根据确定的关键字和放置标准，选择要提供的网络媒体资源的广告。

4. 发明申请

US20090210385A1 HYBRID ADVERTISING CAMPAIGN 有权
标题翻译：混合广告运动
公开(公告)号：US20090210385A1
公开(公告)日：2009-08-20
申请号：US12033590
申请日：2008-02-19
申请人： Sridhar Ramaswamy , Angela Chunwah Lai , Mark A. Foltz , Ariel H. Bardin , Julie Black , Joerg Heilig , Thomas R. Stanis
发明人： Sridhar Ramaswamy , Angela Chunwah Lai , Mark A. Foltz , Ariel H. Bardin , Julie Black , Joerg Heilig , Thomas R. Stanis
IPC分类号： G06F17/30 , G06Q30/00
CPC分类号： G06Q30/0271 , G06Q30/02 , G06Q30/0243 , G06Q30/0251 , G06Q30/0254 , G06Q30/0277
摘要： Keywords and placement criteria related to a campaign are received. An advertisement request that specifies a web property, e.g., a web page, is received, and keywords and placement criteria that are satisfied by the web property are identified. Based on the identified keywords and placement criteria, an advertisement to be provided with the web property is selected.
摘要翻译：收到与广告系列相关的关键字和刊登位置标准。接收到指定web属性（例如网页）的广告请求，并且识别由web属性所满足的关键字和放置标准。根据确定的关键字和放置标准，选择要提供的网络媒体资源的广告。

5. 发明授权

US09639890B2 Network proxy bidding system 有权
公开(公告)号：US09639890B2
公开(公告)日：2017-05-02
申请号：US12607690
申请日：2009-10-28
申请人： Joerg Heilig , Scott Spencer , Rahul Bafna , Wayne W. Lin
发明人： Joerg Heilig , Scott Spencer , Rahul Bafna , Wayne W. Lin
IPC分类号： G06Q30/02 , G06Q30/08
CPC分类号： G06Q30/0275 , G06Q30/02 , G06Q30/08
摘要： Methods, systems and computer program products for submitting a network proxy bid and replacing the network proxy bid with an actual bid associated with advertisement placement are described. In some implementations, instead of submitting a static bid, an advertiser can submit a network proxy bid to an advertising exchange. A network proxy bid can indicate to the advertising exchange that the advertiser wishes to receive a call back from the advertising exchange when an impression matching targeting criteria specified by the advertiser becomes available. The advertiser then can calculate and submit an actual static bid to replace the network proxy bid in response to the call back.

6. 发明授权

US08521598B1 Placement identification and reservation 有权
标题翻译：放置识别和预约
公开(公告)号：US08521598B1
公开(公告)日：2013-08-27
申请号：US13620456
申请日：2012-09-14
申请人： Parag Samdadiya , Rama Ranganath , Joerg Heilig
发明人： Parag Samdadiya , Rama Ranganath , Joerg Heilig
IPC分类号： G06Q30/00
CPC分类号： G06Q30/02 , G06Q30/0242
摘要： A reservation system receives placement inventory data from publishers that define placements that the publishers are offering for reservation. Placement queries that include targeting criteria for advertisements are received from an advertiser. Available placements that satisfy the target query from the placements defined in the placement inventory data are identified as target placements. The advertiser can reserve the placements from the publisher, and modify the reservation during a reservation period. Advertisements belonging to a campaign of the advertiser can be provided to the publisher either by the advertiser directly in response to publisher requests to serve an advertisement for the reservation, or can be provided to the publisher by the reservation system or an advertising server in communication with the reservation system. Discrepancies of reported performance of advertisements in the placements reported by the advertisers and the publishers can be reconciled and attributed to either the advertiser or the publisher.
摘要翻译：预订系统从发布商定义发布商提供预定的展示位置的收件人清单数据。从广告客户收到包含广告定位条件的展示位置查询。从展示位置广告资源数据中定义的展示位置满足目标查询的可用展示位置被标识为目标展示位置。广告客户可以从发布商预留展示位置，并在预订期间修改预订。属于广告主的广告系列的广告可以由广告商直接响应于发布者请求提供给发布者的请求以提供用于预约的广告，或者可以由预订系统或与广告服务器通信的广告服务器提供给发布者预订系统。广告客户和发布商报告的刊登位置报告的广告效果差异可以对帐，并归因于广告客户或发布商。

7. 发明授权

US08335721B2 Placement identification and reservation 有权
标题翻译：放置识别和预约
公开(公告)号：US08335721B2
公开(公告)日：2012-12-18
申请号：US12243658
申请日：2008-10-01
申请人： Parag Samdadiya , Rama Ranganath , Joerg Heilig
发明人： Parag Samdadiya , Rama Ranganath , Joerg Heilig
IPC分类号： G06Q30/00
CPC分类号： G06Q30/02 , G06Q30/0242
摘要： A reservation system receives placement inventory data from publishers that define placements that the publishers are offering for reservation. Placement queries that include targeting criteria for advertisements are received from an advertiser. Available placements that satisfy the target query from the placements defined in the placement inventory data are identified as target placements. The advertiser can reserve the placements from the publisher, and modify the reservation during a reservation period. Advertisements belonging to a campaign of the advertiser can be provided to the publisher either by the advertiser directly in response to publisher requests to serve an advertisement for the reservation, or can be provided to the publisher by the reservation system or an advertising server in communication with the reservation system. Discrepancies of reported performance of advertisements in the placements reported by the advertisers and the publishers can be reconciled and attributed to either the advertiser or the publisher.
摘要翻译：预订系统从发布商定义发布商提供预定的展示位置的收件人清单数据。从广告客户收到包含广告定位条件的展示位置查询。从展示位置广告资源数据中定义的展示位置满足目标查询的可用展示位置被标识为目标展示位置。广告客户可以从发布商预留展示位置，并在预订期间修改预订。属于广告主的广告系列的广告可以由广告商直接响应于发布者请求提供给发布者的请求以提供用于预约的广告，或者可以由预订系统或与广告服务器通信的广告服务器提供给发布者预订系统。广告客户和发布商报告的刊登位置报告的广告效果差异可以对帐，并归因于广告客户或发布商。

8. 发明授权

US10977723B2 Matching content providers and interested content users 有权
公开(公告)号：US10977723B2
公开(公告)日：2021-04-13
申请号：US12507674
申请日：2009-07-22
申请人： Adrian Dumitru Corduneanu , Eyal Manor , Scott Spencer , Joerg Heilig
发明人： Adrian Dumitru Corduneanu , Eyal Manor , Scott Spencer , Joerg Heilig
IPC分类号： G06Q30/08 , G06Q30/02
摘要： Methods, systems, and apparatuses to match content providers and interested content users are described. Input indicating an accessing of a network location by a user is received along with the user's identifier. The identifier is obfuscated and transmitted to a content provider configured to provide content to the user at the network location. A re-direct identifier is transmitted to the user instructing the user to directly contact the content provider. When the user contacts the content provider, the user transmits a provider-specific identifier by which the content provider identifies the user and the obfuscated user identifier. The content provider updates a database of obfuscated user identifiers and provider-specific user identifiers based on the received identifiers. Thus, the content provider is enabled to identify interested users based on obfuscated and provider-specific user identifiers.

9. 发明授权

US07117216B2 Method and apparatus for runtime merging of hierarchical trees 有权
公开(公告)号：US07117216B2
公开(公告)日：2006-10-03
申请号：US10038203
申请日：2001-10-19
申请人： Krishnendu Chakraborty , Amy M. Wong , Joerg Heilig
发明人： Krishnendu Chakraborty , Amy M. Wong , Joerg Heilig
IPC分类号： G06F17/30 , G06F15/16
CPC分类号： G06F17/30908 , G06F7/32 , G06F17/30961 , Y10S707/99943
摘要： Embodiments of the present invention relate to a method and apparatus for a runtime merging system of hierarchical trees with a reference node implementation. According to one or more embodiments of the present invention, a reference node is implemented which holds a reference to a node in a DOM tree active in memory. The reference node class allows adding nodes to the merged tree without having to make a clone of the node, which is an expensive operation. In one embodiment, if a particular node is not present below a certain level of the tree in any layer except a unique layer, it renders visiting the children of that node unnecessary. A reference is kept to the node in the memory.

10. 发明授权

US09754285B1 Identifying alternate content distribution locations 有权
公开(公告)号：US09754285B1
公开(公告)日：2017-09-05
申请号：US12570729
申请日：2009-09-30
申请人： Robert F. Day , John W. Merrill , Joerg Heilig
发明人： Robert F. Day , John W. Merrill , Joerg Heilig
IPC分类号： G06Q30/02
CPC分类号： G06Q30/0255 , G06Q30/0251 , G06Q30/0277
摘要： A selected target location is used as a basis for selecting an alternate target location for distribution of content. The alternate target location is selected based on historical information about user activity involving the selected target location and may include an analysis of time records associated with locations included in the historical data.

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