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1. 发明申请

US20110066484A1 ON-LINE ADVERTISEMENT OUTPUT CONTROLLING SYSTEM AND METHOD OF THE SAME 审中-公开
标题翻译：在线广告输出控制系统及其方法
公开(公告)号：US20110066484A1
公开(公告)日：2011-03-17
申请号：US12438544
申请日：2007-08-21
申请人： Ji-hyuk Cha , Ki-won Nam
发明人： Ji-hyuk Cha , Ki-won Nam
IPC分类号： G06Q30/00
CPC分类号： G06Q30/02 , G06Q30/0222 , G06Q30/0239
摘要： An online advertisement output control system and method are provided, which can increase attention on advertisement information outputted on the screen of the user browser. According to the online advertisement output control system and method of the invention, it is possible to increase attention on advertisements from users by increasing accumulated integrated rewards through cross-marketing, activate the sale of a corresponding product by offering an additional discount benefit to individual users through brand icons, allow users to use online accumulated integrated points in offline as well, increase attention on advertisements by embedding star information, and get more attention on advertisements by allowing users to take part in determination and modification regarding the matching of an article and an embedded advertisement.
摘要翻译：提供了一种在线广告输出控制系统和方法，其可以增加对在用户浏览器的屏幕上输出的广告信息的关注。根据本发明的在线广告输出控制系统和方法，可以通过跨营销增加积累的综合奖励来增加对用户广告的关注，通过向个人用户提供额外的折扣优惠来激活相应产品的销售通过品牌图标，允许用户在离线时使用在线累积的积分点，通过嵌入星级信息增加对广告的关注，并且通过允许用户参与关于文章和文章的匹配的确定和修改来更多地关注广告嵌入式广告

2. 发明授权

US08863177B2 System for controlling automatic exposure of broadcast advertisement data and method for same 有权
标题翻译：用于控制广播广告数据的自动曝光的系统及其方法
公开(公告)号：US08863177B2
公开(公告)日：2014-10-14
申请号：US12919471
申请日：2009-02-25
申请人： Ji-Hyuk Cha , Pyong-Taek Kim , Nam-A Park , Joo-Won Lee , Ki-Won Nam
发明人： Ji-Hyuk Cha , Pyong-Taek Kim , Nam-A Park , Joo-Won Lee , Ki-Won Nam
IPC分类号： H04N7/10 , H04N7/173 , H04N21/81 , H04N21/438 , H04H60/63 , H04N21/431 , H04H60/32
CPC分类号： H04N7/173 , H04H60/32 , H04H60/63 , H04N21/4316 , H04N21/4383 , H04N21/812
摘要： A system for inserting advertisement data into broadcast data and method thereof are provided. The system and method can output advertisement data to a certain portion of a lower end of a screen image of the new channel for a certain time when a current channel is changed to a different broadcast channel according to a viewer's intention while the viewer is viewing a broadcast program, thus minimizing viewer's reluctance to the advertisement output, reducing the burden of an advertiser, and guaranteeing a visual continuity of a broadcast program desired to be searched. Using the present invention, when channels are switched for searching for broadcast programs or when power is turned on or off, advertisement data can be output to the same screen while outputting a pertinent broadcast program, thereby exposing the advertisement data without interrupting the broadcast program.
摘要翻译：提供了一种用于将广告数据插入到广播数据中的系统及其方法。当观看者正在观看时，系统和方法可以在当前频道根据观众的意图改变到不同的广播频道的特定时间，将广告数据输出到新频道的屏幕图像的下端的特定部分广播节目，从而最小化观众对广告输出的不愿，减轻了广告商的负担，并保证了希望被搜索的广播节目的视觉连续性。使用本发明，当切换用于搜索广播节目的频道或者当打开或关闭电源时，可以在输出相关的广播节目的同时，将广告数据输出到相同的屏幕，从而暴露广告数据而不中断广播节目。

3. 发明申请

US20090318211A1 Lottery System and Method Using a Settlement Data 审中-公开
标题翻译：彩票系统和使用结算数据的方法
公开(公告)号：US20090318211A1
公开(公告)日：2009-12-24
申请号：US11992258
申请日：2006-10-20
申请人： Ki-Won Nam , Ji-Hyuk Cha , Eun-Young Chung
发明人： Ki-Won Nam , Ji-Hyuk Cha , Eun-Young Chung
IPC分类号： A63F9/24
CPC分类号： G06Q20/20 , G06Q20/12 , G06Q20/24 , G06Q50/34 , G07F17/329
摘要： Provided are a lottery system and method based on the sequence number of payment. The system and method discount a payment amount of a prize winner by an amount that is computed by aggregating certain rates of sales of non-winners by means of giving a sequence number of amount payment for each payment amount group at the time of making card payment or cash payment, and also discount the payment amount depending on the sequence numbering result for each winning probability by allowing customers to select the winning probabilities.
摘要翻译：提供了一种基于付款序列号的彩票系统和方法。该系统和方法通过以下方式折扣获奖者的支付金额：通过在进行卡支付时给予每个支付金额组的支付金额的序列号，通过汇总非赢家的某些销售率来计算的金额或现金支付，并且还通过允许客户选择获胜概率，根据每个获胜概率的顺序编号结果折扣支付金额。

4. 发明授权

US09245273B2 Control system and method for advertisement exposure 有权
标题翻译：广告曝光控制系统及方法
公开(公告)号：US09245273B2
公开(公告)日：2016-01-26
申请号：US12990305
申请日：2009-04-30
申请人： Ki-Won Nam , Ji-Hyuk Cha , Pyong-Taek Kim
发明人： Ki-Won Nam , Ji-Hyuk Cha , Pyong-Taek Kim
IPC分类号： G06Q30/00 , G06Q30/02
CPC分类号： G06Q30/02 , G06Q30/0251 , G06Q30/0269 , G06Q30/0277
摘要： A control system and method of advertisement exposure are provided, in which the control system for advertisement exposure includes: a communication unit for communicating via a network with a multiplicity of client terminals, each including a web browser having a main area where a predetermined webpage is output and a sub area different from the main area; a storage unit for storing advertisement information and information about an incentive created to correspond to the advertisement information and offered to a user; and a control unit for outputting the advertisement information to at least one of the main are and sub area, and accumulating a corresponding incentive depending on an amount of viewing by plural users for the advertisement information to output information about the accumulated incentive to the sub area of the web browser. Accordingly, the advertisement information can be exposed more effectively through the web browser.
摘要翻译：提供一种广告曝光的控制系统和方法，其中广告曝光的控制系统包括：通过网络与多个客户终端通信的通信单元，每个客户端包括具有预定网页的主要区域的网络浏览器输出和与主要区域不同的子区域; 存储单元，用于存储广告信息和关于针对广告信息创建并被提供给用户的激励的信息; 以及控制单元，用于将广告信息输出到主要区域和子区域中的至少一个，并且根据多个用户的广告信息的观看量积累相应的激励，以将关于累积激励的信息输出到子区域的网页浏览器。因此，可以通过网络浏览器更有效地曝光广告信息。

5. 发明申请

US20110265117A1 SYSTEM FOR CONTROLLING AUTOMATIC EXPOSURE OF BROADCAST ADVERTISEMENT DATA AND METHOD FOR SAME 有权
标题翻译：用于控制广播广告数据自动曝光的系统及其方法
公开(公告)号：US20110265117A1
公开(公告)日：2011-10-27
申请号：US12919471
申请日：2009-02-25
申请人： Ji-Hyuk Cha , Pyong-Taek Kim , Nam-A Park , Joo-Won Lee , Ki-Won Nam
发明人： Ji-Hyuk Cha , Pyong-Taek Kim , Nam-A Park , Joo-Won Lee , Ki-Won Nam
IPC分类号： H04N7/10
CPC分类号： H04N7/173 , H04H60/32 , H04H60/63 , H04N21/4316 , H04N21/4383 , H04N21/812
摘要： A system for inserting advertisement data into broadcast data and method thereof are provided. The system and method can output advertisement data to a certain portion of a lower end of a screen image of the new channel for a certain time when a current channel is changed to a different broadcast channel according to a viewer's intention while the viewer is viewing a broadcast program, thus minimizing viewer's reluctance to the advertisement output, reducing the burden of an advertiser, and guaranteeing a visual continuity of a broadcast program desired to be searched. Using the present invention, when channels are switched for searching for broadcast programs or when power is turned on or off, advertisement data can be output to the same screen while outputting a pertinent broadcast program, thereby exposing the advertisement data without interrupting the broadcast program. In addition, an advertisement cost incurring from exposing the advertisement data is accumulated, a lottery is automatically executed at certain time interval, and the viewer of the advertisement is allowed to have a return for viewing the advertisement, so the viewer is incited to spare more time for viewing the advertisement and the viewer's concentration on the advertisement can increase. Moreover, because the image of an entertainer is inserted when local advertisement data is output, the advertisement can be made at a low-priced cost for portrait rights and the entertainer can produce supplementary advertisement profit without having to do an activity of CF photographing.
摘要翻译：提供了一种用于将广告数据插入到广播数据中的系统及其方法。当观看者正在观看时，系统和方法可以在当前频道根据观众的意图改变到不同的广播频道的特定时间，将广告数据输出到新频道的屏幕图像的下端的特定部分广播节目，从而最小化观众对广告输出的不愿，减轻了广告商的负担，并保证了希望被搜索的广播节目的视觉连续性。使用本发明，当切换用于搜索广播节目的频道或者当打开或关闭电源时，可以在输出相关的广播节目的同时，将广告数据输出到相同的屏幕，从而暴露广告数据而不中断广播节目。此外，由于曝光广告数据而产生的广告费用被累积，所以以特定的时间间隔自动执行彩票，并且广告的观众被允许具有用于观看广告的返回，因此观众煽动更多的闲置查看广告的时间和观众对广告的集中度可能会增加。此外，由于当输出本地广告数据时插入艺人的图像，所以广告可以以低成本的肖像权利进行，并且艺人可以产生辅助广告利润而不必进行CF拍摄的活动。

6. 发明申请

US20110161157A1 ON-LINE ADVERTISEMENT DATA OUTPUT CONTROL SYSTEM AND METHOD OF THE SAME 审中-公开
标题翻译：在线广告数据输出控制系统及其方法
公开(公告)号：US20110161157A1
公开(公告)日：2011-06-30
申请号：US12522975
申请日：2009-04-02
申请人： Ki-won Nam , Ji-hyuk Cha , Pyong-taek Kim
发明人： Ki-won Nam , Ji-hyuk Cha , Pyong-taek Kim
IPC分类号： G06Q30/00
CPC分类号： G06Q30/02 , G06Q30/0207 , G06Q30/0231 , G06Q30/0234
摘要： The present invention relates to an advertisement data output control system and a method of the same, the advertisement data output control system including: a communication unit which communicates with a user terminal; a storage which stores a plurality of advertisement informations and incentive informations corresponding to the plurality of advertisement informations, respectively; and a controller which renews the incentive information to vary the amount of incentive corresponding to the advertisement information concerned according to a predetermined incentive varying factor, and controls the plurality of advertisement informations to be arranged in order of the amount of incentive and displayed in the user terminal. With this, it is possible to effectively induce a user to access advertisement information and an advertiser to participate in running an advertisement.
摘要翻译：广告数据输出控制系统及其方法技术领域本发明涉及一种广告数据输出控制系统及其方法，所述广告数据输出控制系统包括：与用户终端通信的通信单元; 存储分别存储与所述多个广告信息对应的多个广告信息和激励信息; 以及控制器，其更新所述激励信息以根据预定的激励变化因子来改变对应于所述广告信息的激励量，并且控制所述多个广告信息按所述激励的数量排列并显示在所述用户中终奌站。由此，有可能有效地诱使用户访问广告信息和广告商以参与运行广告。

7. 发明申请

US20110106628A1 CONTROL SYSTEM AND METHOD FOR ADVERTISEMENT EXPOSURE 有权
标题翻译：广告曝光的控制系统和方法
公开(公告)号：US20110106628A1
公开(公告)日：2011-05-05
申请号：US12990305
申请日：2009-04-30
申请人： Ki-Won Nam , Ji-Hyuk Cha , Pyong-Taek Kim
发明人： Ki-Won Nam , Ji-Hyuk Cha , Pyong-Taek Kim
IPC分类号： G06Q30/00
CPC分类号： G06Q30/02 , G06Q30/0251 , G06Q30/0269 , G06Q30/0277
摘要： A control system and method of advertisement exposure are provided, in which the control system for advertisement exposure includes: a communication unit for communicating via a network with a multiplicity of client terminals, each including a web browser having a main area where a predetermined webpage is output and a sub area different from the main area; a storage unit for storing advertisement information and information about an incentive created to correspond to the advertisement information and offered to a user; and a control unit for outputting the advertisement information to at least one of the main are and sub area, and accumulating a corresponding incentive depending on an amount of viewing by plural users for the advertisement information to output information about the accumulated incentive to the sub area of the web browser. Accordingly, the advertisement information can be exposed more effectively through the web browser.
摘要翻译：提供一种广告曝光的控制系统和方法，其中广告曝光的控制系统包括：通过网络与多个客户终端通信的通信单元，每个客户端包括具有预定网页的主要区域的网络浏览器输出和与主要区域不同的子区域; 存储单元，用于存储广告信息和关于针对广告信息创建并被提供给用户的激励的信息; 以及控制单元，用于将广告信息输出到主要区域和子区域中的至少一个，并且根据多个用户的广告信息的观看量积累相应的激励，以将关于累积激励的信息输出到子区域的网页浏览器。因此，可以通过网络浏览器更有效地曝光广告信息。

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