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1. 发明授权

US08150979B1 Supporting multiple landing pages 有权
标题翻译：支持多个着陆页
公开(公告)号：US08150979B1
公开(公告)日：2012-04-03
申请号：US11757919
申请日：2007-06-04
申请人： Jeffrey D. Oldham
发明人： Jeffrey D. Oldham
IPC分类号： G06F15/16
CPC分类号： G06F17/30887
摘要： A computer-implemented method is described including determining a value of an attribute related to a user of a first system connected to a network, generating a network location identifier based at least in par on the determined value, making the generated network location identifier available to the user, and upon detecting that the user has selected the generated network location identifier, providing the generated network location identifier to a second system on the network residing at a location corresponding, at least in part, to the generated network location identifier.
摘要翻译：描述了一种计算机实现的方法，包括确定与连接到网络的第一系统的用户相关的属性的值，至少基于所确定的值来生成网络位置标识符，使得所生成的网络位置标识符可用于用户，并且在检测到用户已经选择所生成的网络位置标识符时，将生成的网络位置标识符提供给驻留在至少部分地与生成的网络位置标识符相对应的位置处的网络上的第二系统。

2. 发明申请

US20150199724A1 MANAGING INVENTORY OVERBOOKING AND SMOOTHING 审中-公开
标题翻译：管理库存清算和清算
公开(公告)号：US20150199724A1
公开(公告)日：2015-07-16
申请号：US13604350
申请日：2012-09-05
申请人： Silvestru Cosmin Negruseri , Timothy Andrew James , Jeffrey D. Oldham , Barbara Stanley , Cliff Stein
发明人： Silvestru Cosmin Negruseri , Timothy Andrew James , Jeffrey D. Oldham , Barbara Stanley , Cliff Stein
IPC分类号： G06Q30/02
CPC分类号： G06Q30/0264
摘要： A system, storage device, or method can provide fair allocation of advertising resources. In some implementations, a method can include identifying multiple advertisement slots, each of the advertisement slots being associated with a capacity constraint. The method can include receiving multiple advertisement reservations, each of the advertisement reservations requesting advertisement impressions at one or more of the advertisement slots. The method can include allocating a quantity of advertisement impressions to each advertisement reservation. The method can include calculating an overbooking score for each advertisement reservation. The overbooking score indicates a degree at which the advertisement reservation is satisfied by the quantity of advertisement impressions allocated to the advertisement reservation. A higher overbooking score indicates a lower degree of satisfaction. The method can include adjusting the quantity of the advertisement impressions allocated to each advertisement reservation so as to minimize a maximum overbooking score while maintaining a maximum total allocation.
摘要翻译：系统，存储设备或方法可以提供广告资源的公平分配。在一些实现中，方法可以包括识别多个广告时隙，每个广告时隙与容量约束相关联。该方法可以包括接收多个广告预留，每个广告预约在一个或多个广告时隙请求广告印象。该方法可以包括为每个广告预留分配一定数量的广告印象。该方法可以包括计算每个广告预约的超额预定分数。超额预定分数表示通过分配给广告预约的广告印象的数量来满足广告预约的程度。较高的超额评分表明满意程度较低。该方法可以包括调整分配给每个广告预约的广告印象的数量，以便在保持最大总分配的同时最小化最大超额预定分数。

3. 发明授权

US08037063B2 Identifying inadequate search content 有权
标题翻译：识别搜索内容不足
公开(公告)号：US08037063B2
公开(公告)日：2011-10-11
申请号：US12699418
申请日：2010-02-03
申请人： Jeffrey D. Oldham , Hal R. Varian , Matthew D. Cutts , Matt Rosencrantz
发明人： Jeffrey D. Oldham , Hal R. Varian , Matthew D. Cutts , Matt Rosencrantz
IPC分类号： G06F17/30
CPC分类号： G06F17/30864 , G06Q30/02
摘要： Systems and methods for identifying inadequate search content are provided. Inadequate search content, for example, can be identified based on statistics associated with the search queries related to the content.
摘要翻译：提供了用于识别不充分搜索内容的系统和方法。例如，不足的搜索内容可以基于与与内容相关的搜索查询相关联的统计信息来识别。

4. 发明授权

US09076154B1 Advertising in collaborative environments 有权
标题翻译：在协作环境中进行广告
公开(公告)号：US09076154B1
公开(公告)日：2015-07-07
申请号：US13108479
申请日：2011-05-16
申请人： Sheng Song , Jeffrey D. Oldham
发明人： Sheng Song , Jeffrey D. Oldham
IPC分类号： G06Q30/02
CPC分类号： G06Q30/02 , G06Q30/0241 , G06Q30/0255 , G06Q30/0269 , G06Q30/0277
摘要： A user profile is identified, the user profile including portions of information related to a first user that is present in a collaborative environment. A weight is associated with a portion of information. An advertisement is identified based on the portions of information and associated weights, and the advertisement is shown to the first user.
摘要翻译：识别用户简档，用户简档包括与协作环境中存在的第一用户相关的信息的部分。权重与一部分信息相关联。基于信息和关联权重的部分来识别广告，并且向第一用户显示广告。

5. 发明申请

US20100036906A1 ADVERTISEMENTS FOR STREAMING MEDIA 审中-公开
标题翻译：广告媒体流媒体
公开(公告)号：US20100036906A1
公开(公告)日：2010-02-11
申请号：US12185977
申请日：2008-08-05
申请人： Sheng Song , Jeffrey D. Oldham
发明人： Sheng Song , Jeffrey D. Oldham
IPC分类号： G06F15/16
CPC分类号： H04L65/605 , G06Q30/02 , H04L65/602 , H04L67/306
摘要： Systems and methods for streaming media content. Streaming media advertising systems can identify a request for streaming media and identify content for presentation to a client requesting the streaming media. The identified content items can be presented simultaneous to presentation of the streaming media or can be interspersed within the presentation of the streaming media.
摘要翻译：用于流媒体内容的系统和方法。流媒体广告系统可以识别对流媒体的请求，并且识别用于呈现给请求流媒体的客户端的内容。所识别的内容项目可以与流媒体的呈现同时呈现，或者可以散布在流媒体的呈现内。

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