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    • 1. 发明申请
    • System and method for expiring advertisement spaces in syndicated feeds
    • 联合饲料中广告空间过期的系统和方法
    • US20070168483A1
    • 2007-07-19
    • US11483690
    • 2006-07-10
    • Eric LuntBrent Hill
    • Eric LuntBrent Hill
    • G06F15/173
    • H04L67/26G06Q30/02G06Q30/0243G06Q30/0244G06Q30/0277H04L51/24
    • A system and method for managing advertisements in a syndicated feed is described. One embodiment includes a method for expiring an advertisement space in a feed. This method includes the following actions: receiving a data item associated with a feed from a publisher; determining whether an advertisement space should be associated with the data item; inserting a markup of the advertisement space into the data item; providing the data item for a user; receiving a request from the user to view the advertisement corresponding to the advertisement space and the data item; determining whether the data item is older than a threshold age; providing an advertisement to the user if the data item is not older than a threshold age, wherein the advertisement is viewable in the advertisement space; and providing a blank advertisement to the user if the data item is older than a threshold age.
    • 描述了用于管理联合馈送中的广告的系统和方法。 一个实施例包括一种使馈送中的广告空间过期的方法。 该方法包括以下操作:接收与发布者的Feed相关联的数据项; 确定广告空间是否应该与数据项相关联; 将广告空间的标记插入到数据项中; 为用户提供数据项; 接收用户查看与广告空间和数据项对应的广告的请求; 确定所述数据项是否大于阈值年龄; 如果所述数据项不超过阈值年龄,则向所述用户提供广告,其中所述广告在所述广告空间中是可见的; 以及如果所述数据项比阈值年龄更早,则向用户提供空白广告。