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1. 发明申请

US20130132996A1 SYSTEM AND METHOD FOR DISPLAYING PRODUCT INFORMATION ABOUT ADVERTISEMENT ON DIGITAL TELEVISION, AND RECORDING MEDIUM THEREOF 审中-公开
标题翻译：用于显示关于数字电视广告的产品信息及其记录媒体的系统和方法
公开(公告)号：US20130132996A1
公开(公告)日：2013-05-23
申请号：US13558553
申请日：2012-07-26
申请人： Chen-Ming Wu , Wen-Tai Hsieh , Kung-Ming Sung , Tsun Ku , Bo-Chin Tsai
发明人： Chen-Ming Wu , Wen-Tai Hsieh , Kung-Ming Sung , Tsun Ku , Bo-Chin Tsai
IPC分类号： H04N21/458
CPC分类号： H04N21/4722 , H04N21/812
摘要： A system and a method for displaying product information about advertisement on digital television, and a record medium thereof are provided, applicable to a server and a digital media playback device that are connected through a network. The server stores at least one piece of channel advertisement information and at least one piece of product description data corresponding to a plurality of media. The digital media playback device is used for sending an instruction of advertisement information. The instruction of advertisement information includes specific information. While acquiring the instruction of advertisement information, the server compares the specific information with the channel advertisement information to find target product description data from the product description data corresponding to the channel advertisement information and return to the digital media playback device. The digital media playback device plays the playback media and the target product description data.
摘要翻译：提供了一种用于显示关于数字电视上的广告的产品信息的系统和方法及其记录介质，可应用于通过网络连接的服务器和数字媒体播放设备。服务器存储至少一条信道广告信息和对应于多个媒体的至少一条产品描述数据。数字媒体播放装置用于发送广告信息的指令。广告信息的指示包括具体信息。在获取广告信息的指示的同时，服务器将特定信息与频道广告信息进行比较，从与频道广告信息相对应的商品描述数据中找到目标商品描述数据，并返回到数字媒体播放设备。数字媒体播放设备播放播放媒体和目标产品描述数据。

2. 发明申请

US20130117784A1 SYSTEM AND METHOD FOR DISPLAYING INFORMATION OF TELEVISION ADVERTISED PRODUCT AND RECORDING MEDIA THEREOF 审中-公开
标题翻译：用于显示电视广告产品信息的系统和方法及其记录媒体
公开(公告)号：US20130117784A1
公开(公告)日：2013-05-09
申请号：US13328731
申请日：2011-12-16
申请人： Chen-Ming WU , Wen-Tai Hsieh , Kung-Ming Sung , Tsun Ku , Bo-Chin Tsai
发明人： Chen-Ming WU , Wen-Tai Hsieh , Kung-Ming Sung , Tsun Ku , Bo-Chin Tsai
IPC分类号： H04N21/00
CPC分类号： H04N21/254 , H04N21/2407 , H04N21/25891 , H04N21/41407 , H04N21/812
摘要： A system and a method for displaying information of a television advertised product and a recording media thereof are provided, which are applicable to a server and a mobile device connected via a network. The server stores at least one channel advertisement data and information of product corresponding to each piece of the channel advertisement data. The mobile device sends an advertisement data play instruction, which includes selection information associated with a current television play channel. The server receives the advertisement data play instruction, finds target information of product from the information of product corresponding to the channel advertisement data according to the selection information, the instruction receiving time, and the channel advertisement data, and feeds back the target information of product to the mobile device. The mobile device displays the target information of product.
摘要翻译：提供了一种用于显示电视广告产品的信息的系统和方法及其记录介质，其适用于经由网络连接的服务器和移动设备。服务器存储至少一个频道广告数据和与每条频道广告数据相对应的商品信息。移动装置发送包括与当前电视播放频道相关联的选择信息的广告数据播放指令。服务器接收广告数据播放指令，根据选择信息，指示接收时间和频道广告数据，从与频道广告数据相对应的商品信息中找到商品的目标信息，反馈产品的目标信息到移动设备。移动设备显示产品的目标信息。

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