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    • 43. 发明申请
    • MODIFYING TARGETING CRITERIA FOR AN ADVERTISING CAMPAIGN BASED ON ADVERTISING CAMPAIGN BUDGET
    • 基于广告投放预算的广告业务修改目标标准
    • US20140012659A1
    • 2014-01-09
    • US13544880
    • 2012-07-09
    • Rong Yan
    • Rong Yan
    • G06Q30/02
    • G06Q30/0241
    • A social networking system modifies targeting criteria for an advertising campaign received form an advertiser using performance of completed advertising campaigns with similar characteristics. Completed advertising campaigns having similar targeting criteria to a received advertising campaign are identified. For example, completed advertising campaigns with targeting criteria matching, or associated with, targeting criteria from the received advertising campaign are identified. The social networking system determines an estimated amount to spend on the received advertising campaign based on the amount spent for the completed advertising campaigns, the social networking system. A received budget for the received advertising campaign is compared to the estimated amount to spend, and the social networking system may suggest modifications to the targeting criteria to optimize use of the budget based on performance of the completed advertising campaigns. The suggestion may be sent to an electronic device associated with the advertiser.
    • 一个社交网络系统通过执行具有相似特征的完成的广告活动来修改从广告客户接收到的广告活动的定位标准。 确定已完成对所接收的广告活动具有相似的定位标准的广告活动。 例如,确定了与所接收的广告活动中的定位条件匹配或与定位条件相关联的完成的广告活动。 社交网络系统根据已完成的广告活动(社交网络系统)所花费的金额,确定所接收的广告活动的估计费用。 将接收到的广告活动的收到预算与估计的支出金额进行比较,社交网络系统可以建议对定位条件进行修改,以根据完成的广告活动的效果优化预算的使用。 该建议可以被发送到与广告商相关联的电子设备。
    • 44. 发明授权
    • Content distributing method, apparatus and system
    • 内容分发方法,设备和系统
    • US08452008B2
    • 2013-05-28
    • US11766101
    • 2007-06-20
    • Ya Bin DangLing ShaoFeng BoRong Yan
    • Ya Bin DangLing ShaoFeng BoRong Yan
    • H04L29/06
    • H04N7/1675H04N21/23476H04N21/6405H04N21/6408
    • The present invention provides a method of distributing content to a plurality of clients. The method on a server begins with accessing content to be distributed to a plurality of clients and identifying a first type of content to be distributed as crucial content and identifying a second type of content to be distributed as non-crucial content. The crucial content is any content required to properly render, after a decryption process, the content. The non-crucial content is all the other content to be distributed. The crucial content is encrypted with a first encrypting key which is unique to each of the plurality of clients. The crucial content which has been encrypted is transmitted. The non-crucial content is transmitted to the plurality of clients.
    • 本发明提供一种向多个客户端分发内容的方法。 服务器上的方法开始于访问要分发到多个客户端的内容,并且识别要作为关键内容分发的第一类型的内容,并且识别要作为非关键内容分发的第二类型的内容。 关键内容是在解密过程之后正确呈现内容所需的任何内容。 非关键内容是要分发的其他内容。 关键内容使用对于多个客户端中的每一个唯一的第一加密密钥进行加密。 发送已经加密的关键内容。 非关键内容被发送到多个客户端。
    • 45. 发明申请
    • USER FEEDBACK-BASED SELECTION OF ONLINE ADVERTISEMENTS USING NORMALIZED COST MODIFIERS
    • 使用正则化成本改变者的用户反馈选择在线广告
    • US20130006758A1
    • 2013-01-03
    • US13171101
    • 2011-06-28
    • John HegemanRong Yan
    • John HegemanRong Yan
    • G06Q30/00
    • G06Q30/0251
    • Advertisements to be presented to a user are selected based on feedback responses received from other users where the feedback responses represent the level of interest to the advertisements expressed by the other users. In selecting which advertisements to be presented to a user, the online service takes into account feedback responses previously collected from a group of users and revenue expected for presenting certain advertisements to the user. An online service computing device computes a total value of an advertisement based on an estimated revenue value for presenting an advertisement and a modifier representing the user's estimated interest in the advertisements. The modifier is normalized based on a market value of the corresponding advertisement or a user. The online service then selects or prioritizes the advertisements based on the total values.
    • 基于从其他用户收到的反馈响应来选择要呈现给用户的广告,其中反馈响应表示由其他用户表达的广告的兴趣水平。 在选择要呈现给用户的广告时,在线服务考虑了先前从一组用户收集的反馈响应以及预期向用户呈现某些广告的收入。 在线服务计算设备基于用于呈现广告的估计收入值和表示用户对广告的估计兴趣的修饰符来计算广告的总价值。 基于对应的广告或用户的市场值对修饰符进行归一化。 然后,在线服务基于总值来选择或优先化广告。
    • 46. 发明授权
    • Method and system for analyzing parallelism of program code
    • 分析程序代码并行性的方法和系统
    • US08316355B2
    • 2012-11-20
    • US12141571
    • 2008-06-18
    • Bo FengRong YanKun WangHua Yong Wang
    • Bo FengRong YanKun WangHua Yong Wang
    • G06F9/455
    • G06F8/456
    • Methods and systems are provided for analyzing parallelism of program code. According to a method, the sequential execution of the program code is simulated so as to trace the execution procedure of the program code, and parallelism of the program code is analyzed based on the result of the trace to the execution procedure of the program code. Execution information of the program code is collected by simulating the sequential execution of the program code, and parallelism of the program code is analyzed based on the collected execution information, so as to allow programmers to perform parallel task partitioning of the program code with respect to a multi-core architecture more effectively, thus increasing the efficiency of parallel software development.
    • 提供了方法和系统来分析程序代码的并行性。 根据一种方法,模拟程序代码的顺序执行,以便跟踪程序代码的执行过程,并根据对程序代码的执行过程的跟踪结果来分析程序代码的并行性。 通过模拟程序代码的顺序执行来收集程序代码的执行信息,并且基于所收集的执行信息来分析程序代码的并行性,以便程序员能够相对于程序代码执行程序代码的并行任务划分 多核架构更有效,从而提高并行软件开发的效率。