专利快速检索-快速检索全球专利，免费商用专利数据库-IPRDB

11. 发明申请

US20120041792A1 CUSTOMIZABLE POPULATION SEGMENT ASSEMBLY 审中-公开
标题翻译：可定制的人口分组大会
公开(公告)号：US20120041792A1
公开(公告)日：2012-02-16
申请号：US12854773
申请日：2010-08-11
申请人： Eswar Priyadarshan , Kenley Sun , Dan Marius Grigorovici , Jayasurya Vadrevu , Irfan Mohammed
发明人： Eswar Priyadarshan , Kenley Sun , Dan Marius Grigorovici , Jayasurya Vadrevu , Irfan Mohammed
IPC分类号： G06Q30/00 , G06Q10/00
CPC分类号： G06Q30/0251
摘要： The presently described technology provides a mechanism for allowing custom targeted segments to be defined by parties outside of a content delivery system. Segments include collections of users grouped together based on common characteristics wherein targeted content is provided to a user based on her assignment to a segment. The present technology allows a content provider, as an example, to define a custom segment, thereby creating a grouping of users suited to receive the content provider's content. In some embodiments, a user interface is provided to the content provider, which includes all available characteristics, and value ranges corresponding to the characteristics. The content provider selects from among the characteristics and values corresponding to the characteristics to create a definition of a custom segment.
摘要翻译：目前描述的技术提供了一种用于允许定制的目标片段由内容传递系统之外的各方定义的机制。分段包括基于共同特征分组在一起的用户的集合，其中基于她对分组的分配来向用户提供目标内容。作为示例，本技术允许内容提供商定义自定义段，从而创建适合于接收内容提供者内容的用户分组。在一些实施例中，将用户界面提供给内容提供商，其包括所有可用的特征以及对应于特征的值范围。内容提供者从与特征相对应的特征和值中选择以创建定制段的定义。

12. 发明申请

US20120042262A1 POPULATION SEGMENTATION BASED ON BEHAVIORAL PATTERNS 审中-公开
标题翻译：基于行为模式的人口分类
公开(公告)号：US20120042262A1
公开(公告)日：2012-02-16
申请号：US12854462
申请日：2010-08-11
申请人： Eswar Priyadarshan , Kenley Sun , Dan Marius Grigorovici , Jayasurya Vadrevu , Irfan Mohammed , Omar Abdala
发明人： Eswar Priyadarshan , Kenley Sun , Dan Marius Grigorovici , Jayasurya Vadrevu , Irfan Mohammed , Omar Abdala
IPC分类号： G06F3/01 , G06F15/16
CPC分类号： G06Q30/0269
摘要： The present technology analyzes a user's behavior to assign a user to targeted segments. The segments to which the user is assigned can be a reflection of a user's context with respect to potential targeted content. While a user can be assigned to many different segments, the user is likely to be most interested in content that she is presently interested in. Accordingly, the system can also prioritize or rank or order segments based on the user's present context. Content is then provided to the user on the basis of the segments to which the user belongs and the priority of segments.
摘要翻译：本技术分析用户的行为以将用户分配给目标细分。用户被分配到的段可以是与潜在目标内容相关的用户上下文的反映。虽然用户可以被分配到许多不同的段，但是用户可能对她目前感兴趣的内容最感兴趣。因此，系统还可以基于用户的当前上下文来优先排序或排序或排序段。然后基于用户所属的段和段的优先级将内容提供给用户。

13. 发明申请

US20100228625A1 WIRELESS NETWORK USER TRACKING 审中-公开
标题翻译：无线网络用户跟踪
公开(公告)号：US20100228625A1
公开(公告)日：2010-09-09
申请号：US12574348
申请日：2009-10-06
申请人： Eswar Priyadarshan , Jayasurya Vadrevu , Ravikiran Chittari , Dan Marius Grigorovici
发明人： Eswar Priyadarshan , Jayasurya Vadrevu , Ravikiran Chittari , Dan Marius Grigorovici
IPC分类号： G06Q30/00 , G06N5/02 , G06F17/30
CPC分类号： G06Q30/02 , G06Q30/0251
摘要： Requests for WAP-enabled content from mobile subscribers may be assigned to a particular subscriber based on a degree of match between hashed request attribute groupings. Targeted contend and/or advertising may be directed at the subscribers based on identifying common requests assigned to the same subscriber.
摘要翻译：可以基于散列请求属性分组之间的匹配程度将来自移动订户的启用WAP的内容的请求分配给特定订户。基于识别分配给同一用户的共同请求，可以针对订户进行有针对性的竞争和/或广告。

14. 发明授权

US08751513B2 Indexing and tag generation of content for optimal delivery of invitational content 有权
标题翻译：内容的索引和标签生成，以便最佳地传送邀请内容
公开(公告)号：US08751513B2
公开(公告)日：2014-06-10
申请号：US12873250
申请日：2010-08-31
申请人： Eswar Priyadarshan , Kenley Sun , Dan Marius Grigorovici , Jayasurya Vadrevu
发明人： Eswar Priyadarshan , Kenley Sun , Dan Marius Grigorovici , Jayasurya Vadrevu
IPC分类号： G06F17/30
CPC分类号： G06F17/30221 , G06F17/30622 , G06F17/30867 , G06F17/30896
摘要： The present technology is directed to improving the conversion rate of invitational content that is provided to the user of an interactive, content-receiving-and-displaying device. The content of a large number of primary-content sources is analyzed and keyword and/or other context-providing information is extracted from the primary-content sources. The keyword and/or other context-providing information is used to index the primary-content sources into an index according to a hierarchical taxonomy; the hierarchical taxonometric index is used to identify primary-content sources with which a given item of invitational content correlates; and the given item of invitational content is delivered to a user in response to the user accessing a primary-content source with which the given item of invitational content correlates.
摘要翻译：本技术旨在提高提供给交互式内容接收和显示设备的用户的邀请内容的转换率。分析大量主要内容源的内容，并从主要内容源中提取关键字和/或其他上下文提供信息。关键词和/或其他上下文提供信息用于根据分级分类法将主内容源索引到索引中; 层次分类学指数用于识别与给定项目的邀请内容相关联的主要内容源; 并且响应于用户访问给定项目的邀请内容与之相关联的主要内容源，将给定项目的邀请内容递送给用户。

15. 发明授权

US08510309B2 Selection and delivery of invitational content based on prediction of user interest 有权
公开(公告)号：US08510309B2
公开(公告)日：2013-08-13
申请号：US12873245
申请日：2010-08-31
申请人： Eswar Priyadarshan , Kenley Sun , Dan Marius Grigorovici , Jayasurya Vadrevu , Omar Abdala
发明人： Eswar Priyadarshan , Kenley Sun , Dan Marius Grigorovici , Jayasurya Vadrevu , Omar Abdala
IPC分类号： G06F17/30
CPC分类号： G06F17/30386 , G06F17/30185 , G06F17/30867 , G06Q30/02
摘要： Systems and methods are provided for selecting invitational content for users based on their short-term and their long-term features. In operation, responsive to a request from a user terminal for a content package a journal of events associated with a user. Thereafter, short-term and long-term features in the journal are identified and tagged with pre-defined tags indicating a type of content associated with the patterns. The tags are then used to select invitational content by selecting content based on tags for the identified short-term features associated with a threshold level of activity or tags for the identified long-term features.

16. 发明授权

US08640032B2 Selection and delivery of invitational content based on prediction of user intent 有权
标题翻译：基于用户意图的预测，选择和传送邀请内容
公开(公告)号：US08640032B2
公开(公告)日：2014-01-28
申请号：US12873235
申请日：2010-08-31
申请人： Eswar Priyadarshan , Kenley Sun , Dan Marius Grigorovici , Jayasurya Vadrevu , Omar Abdala
发明人： Eswar Priyadarshan , Kenley Sun , Dan Marius Grigorovici , Jayasurya Vadrevu , Omar Abdala
IPC分类号： G06F3/01 , G06F15/16
CPC分类号： G06Q30/02 , G06Q30/0201 , G06Q30/0202 , G06Q30/0241 , G06Q30/0251
摘要： Systems and methods are provided for delivering invitational content based on a prediction of the intent of a user. In particular, partial action sequences are identified in a journal of events associated with the user. Thereafter, the partial sequences are analyzed and scored based on their degree of proximity to completion. Based on this scoring, a queue of invitational content can then be generated, where the scoring can be used to select and order the invitational content for the user. In some configurations, the information in the journal can be used to determine future time intervals at which sequences will be completed by the user. Consequently, a queue can be adjusted to provide delivery of appropriate invitational content at these future time intervals.
摘要翻译：提供了系统和方法，用于基于对用户意图的预测来递送邀请内容。特别地，在与用户相关联的事件的日志中识别部分动作序列。此后，基于它们与完成的接近度来分析和评分部分序列。基于此评分，可以生成邀请内容的队列，其中评分可用于为用户选择和排序邀请内容。在某些配置中，日志中的信息可用于确定用户将完成序列的将来时间间隔。因此，可以调整队列以在这些未来的时间间隔提供适当的邀请内容。

17. 发明申请

US20120054627A1 SELECTION AND DELIVERY OF INVITATIONAL CONTENT BASED ON PREDICTION OF USER INTENT 有权
标题翻译：基于预测用户信息的邀请内容的选择和传送
公开(公告)号：US20120054627A1
公开(公告)日：2012-03-01
申请号：US12873235
申请日：2010-08-31
申请人： Eswar Priyadarshan , Kenley Sun , Dan Marius Grigorovici , Jayasurya Vadrevu , Omar Abdala
发明人： Eswar Priyadarshan , Kenley Sun , Dan Marius Grigorovici , Jayasurya Vadrevu , Omar Abdala
IPC分类号： G06F3/01 , G06F15/16
CPC分类号： G06Q30/02 , G06Q30/0201 , G06Q30/0202 , G06Q30/0241 , G06Q30/0251
摘要： Systems and methods are provided for delivering invitational content based on a prediction of the intent of a user. In particular, partial action sequences are identified in a journal of events associated with the user. Thereafter, the partial sequences are analyzed and scored based on their degree of proximity to completion. Based on this scoring, a queue of invitational content can then be generated, where the scoring can be used to select and order the invitational content for the user. In some configurations, the information in the journal can be used to determine future time intervals at which sequences will be completed by the user. Consequently, a queue can be adjusted to provide delivery of appropriate invitational content at these future time intervals.
摘要翻译：提供了系统和方法，用于基于对用户意图的预测来递送邀请内容。特别地，在与用户相关联的事件的日志中识别部分动作序列。此后，基于它们与完成的接近度来分析和评分部分序列。基于此评分，可以生成邀请内容的队列，其中评分可用于为用户选择和排序邀请内容。在某些配置中，日志中的信息可用于确定用户将完成序列的将来时间间隔。因此，可以调整队列以在这些未来的时间间隔提供适当的邀请内容。

18. 发明申请

US20120054336A1 MANAGEMENT OF CONTENT DELIVERY NETWORKS BASED ON CAMPAIGN PERFORMANCE 审中-公开
标题翻译：基于适应能力的内容交付网络管理
公开(公告)号：US20120054336A1
公开(公告)日：2012-03-01
申请号：US12873277
申请日：2010-08-31
申请人： Eswar Priyadarshan , Kenley Sun , Dan Marius Grigorovici , Jayasurya Vadrevu
发明人： Eswar Priyadarshan , Kenley Sun , Dan Marius Grigorovici , Jayasurya Vadrevu
IPC分类号： G06F15/173
CPC分类号： G06Q30/02
摘要： The process of constructing a successful targeted content campaign can be time consuming and error prone. By having access to performance data, adjustments can be made, such as to the tasks performed by the content delivery system, the available content, or the campaign parameters, to improve performance. As the delivery system performs its tasks, it can collect a variety of information regarding the activities within the delivery system. Based on the collected information, the delivery system can obtain performance data for the various campaigns. The delivery system can then analyze the performance data to identify any campaigns that have failed to meet the specified performance criteria. When a non-conforming campaign is detected, the delivery system can attempt to determine the cause of the non-conformance and send an alert to the appropriate entity. Additionally, in some cases, the delivery system can include in the alert suggestions for improving the campaign performance.
摘要翻译：构建成功的目标内容活动的过程可能是耗时且容易出错的过程。通过访问性能数据，可以进行调整，例如内容传递系统执行的任务，可用内容或活动参数，以提高性能。随着交付系统执行其任务，它可以收集关于交付系统内的活动的各种信息。根据收集的信息，交付系统可以获取各种活动的绩效数据。然后，传送系统可以分析性能数据，以确定任何未能达到指定性能标准的广告系列。当检测到不合格的运动时，传送系统可以尝试确定不一致的原因，并向适当的实体发送警报。此外，在某些情况下，投放系统可以包含提醒建议，以改善广告系列的效果。

19. 发明申请

US20120054209A1 INDEXING AND TAG GENERATION OF CONTENT FOR OPTIMAL DELIVERY OF INVITATIONAL CONTENT 有权
标题翻译：内容的索引和标签生成，用于最佳的投递内容
公开(公告)号：US20120054209A1
公开(公告)日：2012-03-01
申请号：US12873250
申请日：2010-08-31
申请人： Eswar Priyadarshan , Kenley Sun , Dan Marius Grigorovici , Jayasurya Vadrevu
发明人： Eswar Priyadarshan , Kenley Sun , Dan Marius Grigorovici , Jayasurya Vadrevu
IPC分类号： G06F17/30
CPC分类号： G06F17/30221 , G06F17/30622 , G06F17/30867 , G06F17/30896
摘要： The present technology is directed to improving the conversion rate of invitational content that is provided to the user of an interactive, content-receiving-and-displaying device. The content of a large number of primary-content sources is analyzed and keyword and/or other context-providing information is extracted from the primary-content sources. The keyword and/or other context-providing information is used to index the primary-content sources into an index according to a hierarchical taxonomy; the hierarchical taxonometric index is used to identify primary-content sources with which a given item of invitational content correlates; and the given item of invitational content is delivered to a user in response to the user accessing a primary-content source with which the given item of invitational content correlates.
摘要翻译：本技术旨在提高提供给交互式内容接收和显示设备的用户的邀请内容的转换率。分析大量主要内容源的内容，并从主要内容源中提取关键字和/或其他上下文提供信息。关键词和/或其他上下文提供信息用于根据分级分类法将主内容源索引到索引中; 层次分类学指数用于识别与给定项目的邀请内容相关联的主要内容源; 并且响应于用户访问给定项目的邀请内容与之相关联的主要内容源，将给定项目的邀请内容递送给用户。

20. 发明申请

US20120054187A1 SELECTION AND DELIVERY OF INVITATIONAL CONTENT BASED ON PREDICTION OF USER INTEREST 有权
标题翻译：基于用户兴趣的预测选择和提交邀请内容
公开(公告)号：US20120054187A1
公开(公告)日：2012-03-01
申请号：US12873245
申请日：2010-08-31
申请人： Eswar Priyadarshan , Kenley Sun , Dan Marius Grigorovici , Jayasurya Vadrevu , Omar Abdala
发明人： Eswar Priyadarshan , Kenley Sun , Dan Marius Grigorovici , Jayasurya Vadrevu , Omar Abdala
IPC分类号： G06F17/30 , G06F15/16
CPC分类号： G06F17/30386 , G06F17/30185 , G06F17/30867 , G06Q30/02
摘要： Systems and methods are provided for selecting invitational content for users based on their short-term and their long-term features. In operation, responsive to a request from a user terminal for a content package a journal of events associated with a user. Thereafter, short-term and long-term features in the journal are identified and tagged with pre-defined tags indicating a type of content associated with the patterns. The tags are then used to select invitational content by selecting content based on tags for the identified short-term features associated with a threshold level of activity or tags for the identified long-term features.
摘要翻译：提供系统和方法，用于根据用户的短期和长期特征为用户选择邀请内容。在操作中，响应于来自用户终端对于内容包的与用户相关联的事件日志的请求。此后，日记中的短期和长期特征被识别并用预定义的标签标记，指示与模式相关联的内容的类型。然后，标签通过基于用于所标识的短期特征的标签选择内容来选择邀请内容，所述标签与所识别的长期特征的活动或标签的阈值水平相关联。

你已经成功收藏专利！

检索式保存成功!

IPRDB

热门服务

关于我们

友情链接

联系方式