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    • 2. 发明公开
    • 감성광고 기반의 타임머신 광고 제공 기능을 구비한 스마트 TV
    • 基于LOGOTIONAL ADVERTISEMENT的具有时间机器广告功能的智能电视
    • KR1020140075891A
    • 2014-06-20
    • KR1020120143209
    • 2012-12-11
    • 박수조송지성한양대학교 에리카산학협력단오재용차재은이정운구본헌
    • 박수조송지성오재용차재은이정운구본헌
    • H04N21/472H04N21/43
    • H04N21/4316G06Q30/0241H04N21/433H04N21/47202H04N21/47214
    • The present invention relates to a smart TV which has a time machine advertisement provision function based on an emotional advertisement. The smart TV, which has a time machine advertisement provision function about an implicit advertisement process when displaying broadcast content in the streaming way of a broadcast transmission frame unit by dividing advertisement processes into the implicit advertisement process and an explicit advertisement process, includes a time machine providing module which: generates a capture image by capturing a current display image of broadcast content which includes an advertisement object at which a pupil dilatation is sensed in case the pupil dilatation of a user is sensed at the advertisement object in the broadcast content which is displayed on an output unit as an UI screen, performs at least one process which stores the broadcast content which corresponds to a preset time before and after the capture, and executes the broadcast content which corresponds to the preset time before and after the capture which is stored by being matched with a selected capture image in case a capture image selection signal is received according to the motion image sensing of the user in order to select one of captured images.
    • 本发明涉及具有基于情感广告的时间机广告提供功能的智能电视机。 智能电视具有时间机器广告提供功能,在通过将广告处理分割成隐式广告处理和显式广告处理来显示广播传输帧单元的流式传输方式中的广播内容时的隐含广告处理功能,包括时间机 提供模块,其通过捕获广播内容的当前显示图像来生成捕获图像,所述广播内容包括广告对象,在所述广告对象中,在所显示的广播内容中在广告对象处感测到用户的瞳孔扩张的情况下,感测到瞳孔扩张 在作为UI画面的输出单元上,执行存储与拍摄之前和之后的预设时间相对应的广播内容的至少一个处理,并且执行与存储的捕获之前和之后的预设时间相对应的广播内容 通过与选择的捕获图像匹配,以防捕获im 根据用户的运动图像感测来接收年龄选择信号,以便选择拍摄图像之一。
    • 4. 发明公开
    • 감성광고 기능을 구비한 스마트 TV 기반의 타임머신 광고 제공 방법
    • 基于智能电视提供时间机器广告的方法,采用LOGOTIONAL ADVERTISEMENT功能
    • KR1020140075890A
    • 2014-06-20
    • KR1020120143192
    • 2012-12-11
    • 박수조송지성한양대학교 에리카산학협력단오재용차재은이정운구본헌
    • 박수조송지성오재용차재은이정운구본헌
    • H04N21/472H04N21/43
    • H04N21/4316G06Q30/0241H04N21/433H04N21/4722H04N21/475
    • The present invention relates to a smart TV-based time machine advertisement providing method which has an emotional advertisement function. The time machine advertisement providing method, which relates to an implicit advertisement process when a smart TV replays broadcast content in the streaming way of a broadcast transmission frame unit by dividing advertisement processes into the implicit advertisement process and an explicit advertisement process, includes: a first step in which the smart TV generates a capture image by capturing a current display image of broadcast content including an advertisement object at which a pupil dilatation is sensed and performs at least one process which stores the broadcast content which corresponds to a preset time before and after the capture in case the pupil dilatation of a user is sensed at the advertisement object in the broadcast content which is displayed on an output unit as an UI screen; and a second step in which the smart TV displays the broadcast content which corresponds to a preset time before and after the capture which is stored by being matched with a selected capture image in case a capture image selection signal is received according to the motion image sensing of the user in order to select one of captured images.
    • 本发明涉及一种具有情感广告功能的基于智能电视的时间机广告提供方法。 时间机器广告提供方法涉及一种智能电视以广播传输帧单元的流式传播广播内容,通过将广告过程分为隐式广告过程和显式广告过程来显示广告内容的隐式广告过程,包括:第一 智能电视通过捕获广播内容的当前显示图像来产生捕获图像的步骤,包括广播对象,其中感测到瞳孔扩大的广告对象,并执行存储与前后预设时间相对应的广播内容的至少一个处理 在作为UI画面的显示在输出单元上的广播内容中的广告对象处感测到用户的瞳孔扩张的情况下的拍摄; 以及第二步骤,其中智能电视机根据运动图像感测来接收捕获图像选择信号的情况下,通过与选择的拍摄图像相匹配来显示对应于拍摄之前和之后的预设时间的广播内容 以选择所捕获的图像之一。
    • 6. 发明公开
    • 감성광고 기능을 구비한 스마트 TV 기반의 타임머신 광고 제공 방법
    • 基于智能电视提供时间机器广告的方法,采用LOGOTIONAL ADVERTISEMENT功能
    • KR1020140076535A
    • 2014-06-20
    • KR1020140054580
    • 2014-05-08
    • 한양대학교 에리카산학협력단박수조송지성오재용차재은이정운구본헌
    • 박수조송지성오재용차재은이정운구본헌
    • H04N21/472
    • H04N21/472
    • The present invention relates to a method for providing a time machine advertisement based on a smart TV having an emotional advertisement function. The method of the present invention provides a time machine advertisement with respect to an implicit advertisement procedure when the smart TV implements broadcasting content through a streaming scheme in units of broadcasting transmission frames while distinguishing the implicit advertisement procedure from an explicit advertisement procedure. The method includes a first step of generating a capture image by capturing the currently formed image of broadcasting content including an advertisement object that causes the expansion of user′s eyes by the smart TV when the expansion of user′s eyes with respect to an advertisement object is sensed in broadcasting content implemented on a UI screen of an output unit, and storing broadcasting content corresponding to a preset time before and after the capture by the smart TV at least once; and a second step of implementing the broadcasting content, which is stored corresponding to the preset time before and after the capture by matching with a selected capture image, by the smart TV when a capture image selection signal according to motion image sensing of the user is received to select the images captured by the smart TV.
    • 本发明涉及一种基于具有情感广告功能的智能电视机提供时间机器广告的方法。 本发明的方法提供了一种当智能电视通过流媒体方式以广播传输帧为单位来实现广播内容时的隐式广告过程的时间机器广告,同时将隐式广告过程与显式广告过程区分开。 该方法包括:通过捕获当前形成的广播内容的图像来生成捕获图像的第一步骤,所述广播内容包括当用户的眼睛相对于广告的扩展时由智能电视引起用户眼睛的扩展的广告对象 在输出单元的UI屏幕上实现的广播内容中感测对象,并且将由智能TV捕获之前和之后的预设时间对应的广播内容至少存储一次; 以及第二步骤,当根据用户的运动图像感测的拍摄图像选择信号是智能TV时,通过与所选择的拍摄图像匹配来实现与拍摄前后的预设时间相对应地存储的广播内容 被接收以选择由智能电视捕获的图像。