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1. 发明申请

US20100211466A1 SYSTEM AND METHOD FOR DISPLAYING CONTEXTUAL ADVERTISEMENTS WITH MEDIA 有权
标题翻译：用媒体显示上下文广告的系统和方法
公开(公告)号：US20100211466A1
公开(公告)日：2010-08-19
申请号：US12772522
申请日：2010-05-03
申请人： Steven Clarke-Martin , Chris Kalaboukis
发明人： Steven Clarke-Martin , Chris Kalaboukis
IPC分类号： G06Q30/00 , G06F17/30 , G06F3/048 , G06F3/00 , G06Q50/00
CPC分类号： G06Q30/0251 , G06Q30/02 , G06Q30/0255 , G06Q30/0277
摘要： Systems and methods have been developed for displaying contextually relevant advertisements to users as media objects are being rendered. One or more data sources with contextual information for different portions of each media object are maintained. From this contextual information, keywords may be generated and used to locate contextually-related advertisements. The advertisements are selected based on contextual information about the media object in order to match or otherwise be contextually relevant with the media content being rendered. As the subject matter of the media object changes during rendering, different advertisements related to the new context are provided that replace the prior advertisement. The advertisements are displayed in an area that could be used for other purposes when the rendering device is not rendering media objects.
摘要翻译：已经开发出系统和方法，用于在呈现媒体对象时向用户显示与内容相关的广告。维护一个或多个具有用于每个媒体对象的不同部分的上下文信息的数据源。根据该上下文信息，可以生成关键字并用于定位与内容相关的广告。基于关于媒体对象的上下文信息来选择广告，以便匹配或以其他方式与所呈现的媒体内容上下文相关。随着媒体对象的主题在呈现期间发生变化，提供了与新上下文相关的不同广告，其替代了先前的广告。当渲染设备不呈现媒体对象时，广告显示在可用于其他目的的区域中。

2. 发明授权

US08504917B2 Method and system for displaying contextual advertisements with media 有权
标题翻译：用媒体显示上下文广告的方法和系统
公开(公告)号：US08504917B2
公开(公告)日：2013-08-06
申请号：US13486296
申请日：2012-06-01
申请人： Steven Clarke-Martin , Chris Kalaboukis
发明人： Steven Clarke-Martin , Chris Kalaboukis
IPC分类号： G06F3/00 , G06F3/14
CPC分类号： G06Q30/0251 , G06Q30/02 , G06Q30/0255 , G06Q30/0277
摘要： Systems and methods have been developed for displaying contextually relevant advertisements to users as media objects are being rendered. One or more data sources with contextual information for different portions of each media object are maintained. From this contextual information, keywords may be generated and used to locate contextually-related advertisements. The advertisements are selected based on contextual information about the media object in order to match or otherwise be contextually relevant with the media content being rendered. As the subject matter of the media object changes during rendering, different advertisements related to the new context are provided that replace the prior advertisement. The advertisements are displayed in an area that could be used for other purposes when the rendering device is not rendering media objects.
摘要翻译：已经开发出系统和方法，用于在呈现媒体对象时向用户显示与内容相关的广告。维护一个或多个具有用于每个媒体对象的不同部分的上下文信息的数据源。根据该上下文信息，可以生成关键字并用于定位与内容相关的广告。基于关于媒体对象的上下文信息来选择广告，以便匹配或以其他方式与所呈现的媒体内容上下文相关。随着媒体对象的主题在呈现期间发生变化，提供了与新上下文相关的不同广告，其替代了先前的广告。当渲染设备不呈现媒体对象时，广告显示在可用于其他目的的区域中。

3. 发明申请

US20080249986A1 METHOD AND SYSTEM FOR DISPLAYING CONTEXTUAL ADVERTISEMENTS WITH MEDIA 有权
标题翻译：用媒体显示上下文广告的方法和系统
公开(公告)号：US20080249986A1
公开(公告)日：2008-10-09
申请号：US11697615
申请日：2007-04-06
申请人： Steven Clarke-Martin , Chris Kalaboukis
发明人： Steven Clarke-Martin , Chris Kalaboukis
IPC分类号： G06F3/00 , G06Q30/00
CPC分类号： G06Q30/0251 , G06Q30/02 , G06Q30/0255 , G06Q30/0277
摘要： Systems and methods have been developed for displaying contextually relevant advertisements to users as media objects are being rendered. One or more data sources with contextual information for different portions of each media object are maintained. From this contextual information, keywords may be generated and used to locate contextually-related advertisements. The advertisements are selected based on contextual information about the media object in order to match or otherwise be contextually relevant with the media content being rendered. As the subject matter of the media object changes during rendering, different advertisements related to the new context are provided that replace the prior advertisement. The advertisements are displayed in an area that could be used for other purposes when the rendering device is not rendering media objects.
摘要翻译：已经开发出系统和方法，用于在呈现媒体对象时向用户显示与内容相关的广告。维护一个或多个具有用于每个媒体对象的不同部分的上下文信息的数据源。根据该上下文信息，可以生成关键字并用于定位与内容相关的广告。基于关于媒体对象的上下文信息来选择广告，以便匹配或以其他方式与所呈现的媒体内容上下文相关。随着媒体对象的主题在呈现期间发生变化，提供了与新上下文相关的不同广告，其替代了先前的广告。当渲染设备不呈现媒体对象时，广告显示在可用于其他目的的区域中。

4. 发明授权

US08219911B2 System and method for displaying contextual advertisements with media 有权
标题翻译：用媒体显示上下文广告的系统和方法
公开(公告)号：US08219911B2
公开(公告)日：2012-07-10
申请号：US12772522
申请日：2010-05-03
申请人： Steven Clarke-Martin , Chris Kalaboukis
发明人： Steven Clarke-Martin , Chris Kalaboukis
IPC分类号： G06F3/00 , G06F3/14
CPC分类号： G06Q30/0251 , G06Q30/02 , G06Q30/0255 , G06Q30/0277
摘要： Systems and methods have been developed for displaying contextually relevant advertisements to users as media objects are being rendered. One or more data sources with contextual information for different portions of each media object are maintained. From this contextual information, keywords may be generated and used to locate contextually-related advertisements. The advertisements are selected based on contextual information about the media object in order to match or otherwise be contextually relevant with the media content being rendered. As the subject matter of the media object changes during rendering, different advertisements related to the new context are provided that replace the prior advertisement. The advertisements are displayed in an area that could be used for other purposes when the rendering device is not rendering media objects.
摘要翻译：已经开发出系统和方法，用于在呈现媒体对象时向用户显示与内容相关的广告。维护一个或多个具有用于每个媒体对象的不同部分的上下文信息的数据源。根据该上下文信息，可以生成关键字并用于定位与内容相关的广告。基于关于媒体对象的上下文信息来选择广告，以便匹配或以其他方式与所呈现的媒体内容上下文相关。随着媒体对象的主题在呈现期间发生变化，提供了与新上下文相关的不同广告，其替代了先前的广告。当渲染设备不呈现媒体对象时，广告显示在可用于其他目的的区域中。

5. 发明申请

US20120239496A1 METHOD AND SYSTEM FOR DISPLAYING CONTEXTUAL ADVERTISEMENTS WITH MEDIA 有权
标题翻译：用媒体显示上下文广告的方法和系统
公开(公告)号：US20120239496A1
公开(公告)日：2012-09-20
申请号：US13486296
申请日：2012-06-01
申请人： Steven Clarke-Martin , Chris Kalaboukis
发明人： Steven Clarke-Martin , Chris Kalaboukis
IPC分类号： G06Q30/02
CPC分类号： G06Q30/0251 , G06Q30/02 , G06Q30/0255 , G06Q30/0277
摘要： Systems and methods have been developed for displaying contextually relevant advertisements to users as media objects are being rendered. One or more data sources with contextual information for different portions of each media object are maintained. From this contextual information, keywords may be generated and used to locate contextually-related advertisements. The advertisements are selected based on contextual information about the media object in order to match or otherwise be contextually relevant with the media content being rendered. As the subject matter of the media object changes during rendering, different advertisements related to the new context are provided that replace the prior advertisement. The advertisements are displayed in an area that could be used for other purposes when the rendering device is not rendering media objects.
摘要翻译：已经开发出系统和方法，用于在呈现媒体对象时向用户显示与内容相关的广告。维护一个或多个具有用于每个媒体对象的不同部分的上下文信息的数据源。根据该上下文信息，可以生成关键字并用于定位与内容相关的广告。基于关于媒体对象的上下文信息来选择广告，以便匹配或以其他方式与所呈现的媒体内容上下文相关。随着媒体对象的主题在呈现期间发生变化，提供了与新上下文相关的不同广告，其替代了先前的广告。当渲染设备不呈现媒体对象时，广告显示在可用于其他目的的区域中。

6. 发明授权

US07739596B2 Method and system for displaying contextual advertisements with media 有权
标题翻译：用媒体显示上下文广告的方法和系统
公开(公告)号：US07739596B2
公开(公告)日：2010-06-15
申请号：US11697615
申请日：2007-04-06
申请人： Steven Clarke-Martin , Chris Kalaboukis
发明人： Steven Clarke-Martin , Chris Kalaboukis
IPC分类号： G06F3/00 , G06F3/14
CPC分类号： G06Q30/0251 , G06Q30/02 , G06Q30/0255 , G06Q30/0277
摘要： Systems and methods have been developed for displaying contextually relevant advertisements to users as media objects are being rendered. One or more data sources with contextual information for different portions of each media object are maintained. From this contextual information, keywords may be generated and used to locate contextually-related advertisements. The advertisements are selected based on contextual information about the media object in order to match or otherwise be contextually relevant with the media content being rendered. As the subject matter of the media object changes during rendering, different advertisements related to the new context are provided that replace the prior advertisement. The advertisements are displayed in an area that could be used for other purposes when the rendering device is not rendering media objects.
摘要翻译：已经开发出系统和方法，用于在呈现媒体对象时向用户显示与内容相关的广告。维护一个或多个具有用于每个媒体对象的不同部分的上下文信息的数据源。根据该上下文信息，可以生成关键字并用于定位与内容相关的广告。基于关于媒体对象的上下文信息来选择广告，以便匹配或以其他方式与所呈现的媒体内容上下文相关。随着媒体对象的主题在呈现期间发生变化，提供了与新上下文相关的不同广告，其替代了先前的广告。当渲染设备不呈现媒体对象时，广告显示在可用于其他目的的区域中。

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