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    • 1. 发明授权
    • Persistent sales agent for complex online transactions
    • 持续的销售代理,用于复杂的在线交易
    • US08635135B2
    • 2014-01-21
    • US13268096
    • 2011-10-07
    • Peter W. StevensonKevin C. DunnMichael Mills
    • Peter W. StevensonKevin C. DunnMichael Mills
    • G06Q40/00
    • G06Q30/0631G06N3/006G06Q30/0222G06Q30/06G06Q30/0601G06Q30/0641G06Q40/00G06Q40/08
    • The present invention includes systems and methods employing branded virtual characters across multiple network platforms throughout various stages of complex transactions (eg, selling insurance). These characters initially engage prospective customers on a network platform, such as a social network, and persist over time across other network platforms (eg, university and company websites) to educate consumers until they are ready to purchase—from their “trusted advisor”—particular products and services offered by various providers. Even after completing transactions, these characters continue to provide various services, such as notifying a customer whose circumstances have changed of a relevant product or service, while remaining available to answer questions and provide information upon demand. By employing a semi-automated model, the system of the present invention can answer many questions via predetermined vignettes and automated answers generated by expert systems, while still utilizing live human experts (often transparently) when necessary.
    • 本发明包括在复杂交易的各个阶段(例如销售保险)中跨多个网络平台采用品牌虚拟角色的系统和方法。 这些角色最初在网络平台(如社交网络)上接触潜在客户,并在其他网络平台(例如大学和公司网站)上持续存在,以便教育消费者,直到他们准备购买 - 从他们的“值得信赖的顾问” 各种提供商提供的特定产品和服务。 即使在完成交易之后,这些字符也将继续提供各种服务,例如通知有相关产品或服务发生变化的客户,同时可以回答问题并按要求提供信息。 通过采用半自动化模型,本发明的系统可以通过预定的小插曲和由专家系统产生的自动答案来回答许多问题,同时在必要时仍然利用现场人类专家(通常是透明的)。
    • 2. 发明授权
    • Persistent sales agent for complex transactions
    • 复杂交易的持续销售代理
    • US08060386B2
    • 2011-11-15
    • US12433720
    • 2009-04-30
    • Peter W. StevensonKevin C. DunnMichael Mills
    • Peter W. StevensonKevin C. DunnMichael Mills
    • G06Q40/00
    • G06Q30/0631G06N3/006G06Q30/0222G06Q30/06G06Q30/0601G06Q30/0641G06Q40/00G06Q40/08
    • The present invention includes systems and methods employing branded virtual characters across multiple network platforms throughout various stages of complex transactions (eg, selling insurance). These characters initially engage prospective customers on a network platform, such as a social network, and persist over time across other network platforms (eg, university and company websites) to educate consumers until they are ready to purchase—from their “trusted advisor”—particular products and services offered by various providers. Even after completing transactions, these characters continue to provide various services, such as notifying a customer whose circumstances have changed of a relevant product or service, while remaining available to answer questions and provide information upon demand. By employing a semi-automated model, the system of the present invention can answer many questions via predetermined vignettes and automated answers generated by expert systems, while still utilizing live human experts (often transparently) when necessary.
    • 本发明包括在复杂交易的各个阶段(例如销售保险)中跨多个网络平台采用品牌虚拟角色的系统和方法。 这些角色最初在网络平台(如社交网络)上接触潜在客户,并在其他网络平台(例如大学和公司网站)上持续存在,以便教育消费者,直到他们准备购买 - 从他们的“值得信赖的顾问” 各种提供商提供的特定产品和服务。 即使在完成交易之后,这些字符也将继续提供各种服务,例如通知有相关产品或服务发生变化的客户,同时可以回答问题并按要求提供信息。 通过采用半自动化模型,本发明的系统可以通过预定的小插曲和由专家系统产生的自动答案来回答许多问题,同时在必要时仍然利用现场人类专家(通常是透明的)。
    • 3. 发明授权
    • Configurable interactive assistant
    • 可配置的互动助手
    • US08660924B2
    • 2014-02-25
    • US13252926
    • 2011-10-04
    • Michael HochPeter W. StevensonKevin C. DunnMichael MillsRoger Bradley-Jungemann
    • Michael HochPeter W. StevensonKevin C. DunnMichael MillsRoger Bradley-Jungemann
    • G06Q40/00
    • G06Q30/0613G06N3/006G06Q30/0222G06Q30/0601G06Q30/0641G06Q40/08
    • The present invention employs branded virtual characters across multiple network platforms throughout various stages of complex transactions (eg, selling insurance). These characters initially engage prospective customers on a network platform, such as a social network, and persist over time across other network platforms (eg, university and company websites) to educate consumers until they are ready to purchase—e.g., from their “trusted advisor”—particular products and services offered by various providers. An extensible configuration tool (“Config Tool”) is provided to simplify the continued development of such a system, as well as customization of individual Product Modules (e.g., a Life Insurance Module) by product and service providers (e.g., insurance companies and employers) and other third-party developers (before and during runtime). This Config Tool provides a variety of extension points permitting virtual characters to be added and their appearance and behavior modified, along with the details of the products and services being offered.
    • 本发明在复杂交易的各个阶段(例如销售保险)中跨多个网络平台使用品牌虚拟人物。 这些角色首先在网络平台(如社交网络)上接触潜在客户,并在其他网络平台(例如大学和公司网站)上持续存在,以便教育消费者,直到他们准备购买,例如从他们的“值得信赖的顾问 “各种提供商提供的关键产品和服务。 提供了一个可扩展的配置工具(“配置工具”),以简化此类系统的持续开发,以及产品和服务提供商(如保险公司和雇主)对个别产品模块(如人寿保险模块)的定制 )和其他第三方开发人员(运行之前和之间)。 此配置工具提供了各种扩展点,允许添加虚拟字符,并修改其外观和行为,以及所提供的产品和服务的详细信息。
    • 4. 发明申请
    • CONFIGURABLE INTERACTIVE ASSISTANT
    • 可配置互动助理
    • US20120330791A1
    • 2012-12-27
    • US13252926
    • 2011-10-04
    • Peter StevensonKevin C. DunnMichael MillsMichael HochRoger Bradley-Jungemann
    • Peter StevensonKevin C. DunnMichael MillsMichael HochRoger Bradley-Jungemann
    • G06Q30/00
    • G06Q30/0613G06N3/006G06Q30/0222G06Q30/0601G06Q30/0641G06Q40/08
    • The present invention employs branded virtual characters across multiple network platforms throughout various stages of complex transactions (eg, selling insurance). These characters initially engage prospective customers on a network platform, such as a social network, and persist over time across other network platforms (eg, university and company websites) to educate consumers until they are ready to purchase—e.g., from their “trusted advisor”—particular products and services offered by various providers. An extensible configuration tool (“Config Tool”) is provided to simplify the continued development of such a system, as well as customization of individual Product Modules (e.g., a Life Insurance Module) by product and service providers (e.g., insurance companies and employers) and other third-party developers (before and during runtime). This Config Tool provides a variety of extension points permitting virtual characters to be added and their appearance and behavior modified, along with the details of the products and services being offered.
    • 本发明在复杂交易的各个阶段(例如销售保险)中跨多个网络平台使用品牌虚拟人物。 这些角色最初在网络平台(如社交网络)上接触潜在客户,并在其他网络平台(例如大学和公司网站)上持续存在,以便教育消费者,直到他们准备购买 - 例如,从其值得信赖的顾问 - 各种提供商提供的特定产品和服务。 提供了可扩展配置工具(Config Tool),以简化这种系统的持续开发,以及产品和服务提供商(如保险公司和雇主)对个别产品模块(如人寿保险模块)的定制和 其他第三方开发者(运行前和运行时)。 此配置工具提供了各种扩展点,允许添加虚拟字符,并修改其外观和行为,以及所提供的产品和服务的详细信息。