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    • 2. 发明申请
    • SYSTEM FOR PROVIDING OFFER GROUPS TO CURATE PROMOTIONAL OFFERS
    • 提供优惠团体以提供促销优惠的制度
    • US20130117099A1
    • 2013-05-09
    • US13292076
    • 2011-11-08
    • Mark Hunter MadsenJune OakesWilliam Nicholas Weir
    • Mark Hunter MadsenJune OakesWilliam Nicholas Weir
    • G06Q30/02
    • G06Q30/0633G06Q30/0641
    • An improved system and method of providing offer groups to curate an offer list of promotional offers from multiple offer sources in an online service is provided. Components for offer groups support operations accessible through a graphical use interface for creating, editing, joining, and searching for offer groups, as well as curating and viewing offers of offer groups. Such operations may be governed according to rules of membership of an offer group, roles of members of an offer group, rules of visibility of an offer group, and rules of curating promotional offers for the list of promotional offers of the offer group. A user may create an offer group which others may join to participate in curating offers of interest to the group. Or users may identify and join offer groups of interest to browse curated lists of promotional offers pertaining to those interests.
    • 提供了一种改进的系统和方法,其提供报价组以在在线服务中策划来自多个报价源的促销优惠的报价列表。 提供组的组件支持通过用于创建,编辑,加入和搜索优惠组的图形用途界面,以及策划和查看优惠组的优惠。 这样的操作可以根据报价组的成员资格规则,报价组的成员的角色,报价组的可见性规则,以及为报价组的促销报价列表策划促销优惠的规则。 用户可以创建其他人可以加入的报价组,以参与组织对利益的报价。 或者用户可以识别并加入感兴趣的报价组,以浏览与这些兴趣相关的促销优惠的策划名单。
    • 3. 发明申请
    • Methods and apparatus for measurinfg the effect of online advertising on online user behavior
    • 在线广告对在线用户行为的影响的方法和设备
    • US20070260519A1
    • 2007-11-08
    • US11601273
    • 2006-11-17
    • Bruce Robert SattleyTaylor Andrew ShreinerEthan Evan PraterMark Hunter Madsen
    • Bruce Robert SattleyTaylor Andrew ShreinerEthan Evan PraterMark Hunter Madsen
    • G06Q30/00
    • G06Q30/02G06Q30/0242G06Q30/0255G06Q30/0256G06Q30/0269G06Q30/0277
    • Described herein are methods and apparatus for measuring the effect of an online advertisement campaign on online behavior (searches relevant to the campaign and/or click activity on particular sponsored, algorithmic, and/or third-party links) of exposed users who have received a campaign advertisement. Online events of exposed and unexposed users are logged during a pre-campaign period (before any users receive any campaign advertisements) and a campaign period (when exposed users receive a campaign advertisement). A variety of behavior measurements and metrics may be determined using the logged user events. A metric may indicate the difference of an online activity between exposed and unexposed users during the campaign period or between exposed users during the pre-campaign and campaign periods. A metric may indicate the campaign's effect on an online activity by exposed users during the pre-campaign and campaign period in comparison to the online activity by unexposed users during the same periods.
    • 这里描述了用于测量在线广告活动对在线行为(与针对特定赞助,算法和/或第三方链接的活动和/或点击活动相关的搜索)对已经接收到的暴露用户的影响的方法和装置 活动广告 在活动前期间(任何用户收到任何广告系列广告之前)和广告系列期间(暴露的用户收到广告系列广告)时,系统会记录曝光和未曝光用户的在线活动。 可以使用记录的用户事件来确定各种行为测量和度量。 一个指标可能表明在广告活动期间或暴露的用户之前在广告系列和广告系列期间之间的在线活动的曝光和未曝光用户之间的差异。 一个指标可能表示广告系列在广告系列和广告系列期间的曝光用户对在线活动的影响,与在同一时期未被曝光的用户的在线活动相比。
    • 4. 发明申请
    • SYSTEM FOR PERSONALLY CURATING AN OFFER LIST
    • 用于个人修饰提单的系统
    • US20140074628A1
    • 2014-03-13
    • US13612652
    • 2012-09-12
    • Mark Hunter MadsenWilliam Nicholas Weir
    • Mark Hunter MadsenWilliam Nicholas Weir
    • G06Q30/02
    • G06Q30/0277
    • An improved system and method for personally curating an offer list of promotional offers from multiple offer sources in an online service is provided. Components for personally curated offer lists support operations accessible through a graphical use interface for creating, editing, sharing, and updating personally curated offer lists, as well as curating and viewing offers of the offer lists. A user may author and manage a personal list of promotional offers curated from multiple offer sources, such as brands, product types, places, deal clubs, shopping pals, and offer lists. The personally curated offer list may be shared with others such as shopping pals who may have similar interests. New offers may be added to the personally curated offer list, and the present invention may further notify others with whom the list is shared of such updates to the offer list.
    • 提供了一种改进的系统和方法,用于个人策划在线服务中的多个提供来源的促销优惠的报价列表。 用于个人策划的报价列表的组件支持操作,可通过图形用户界面访问,用于创建,编辑,共享和更新个人策划的报价列表,以及策划和查看优惠列表的优惠。 用户可以创作和管理从多个报价来源(例如品牌,产品类型,地点,交易俱乐部,购物通知和报价列表)策划的促销优惠的个人列表。 个人策划的报价单可能与其他可能具有类似兴趣的购物者分享。 新的优惠可以被添加到个人策划的优惠列表中,并且本发明可以进一步通知与列表被共享的那些更新到列表的其他人。
    • 5. 发明申请
    • SYSTEM AND METHOD FOR EXTRACTING OFFERS FROM A MARKETING COMMUNICATION
    • 从营销通信中提取优惠的系统和方法
    • US20130117098A1
    • 2013-05-09
    • US13292022
    • 2011-11-08
    • Mark Hunter MadsenJune OakesWilliam Nicholas Weir
    • Mark Hunter MadsenJune OakesWilliam Nicholas Weir
    • G06Q30/02
    • G06Q30/0201G06Q30/0202
    • An improved system and method for generating offers from marketing communications is provided. Marketing communications, including marketing emails, may be received, and offer information may be extracted from the marketing communications. A marketing message retrieved may be parsed to identify and extract offer information including the brand, headline text, description, and other content. Offers may be generated from the offer information extracted from the marketing communications, and may be stored in persistent storage for serving to users of an online offer service through a variety of user interfaces. In various embodiments, messages identified from recognized brands may be presented in a graphical user interface for a user to read with messages from unrecognized brands. Furthermore, either the message or an offer generated from a message may be displayed in various embodiments through a variety of user interfaces where its relevance may be specified by a user's interests.
    • 提供了一种用于从营销通信产生报价的改进的系统和方法。 可能会收到市场营销信息,包括营销电子邮件,并且可以从营销传播中提取报价信息。 可以解析检索到的营销消息来识别和提取包括品牌,标题文本,描述和其他内容的报价信息。 可以从从营销通信中提取的报价信息生成优惠,并且可以通过各种用户界面将其存储在持久存储器中,以供给在线报价服务的用户。 在各种实施例中,从识别的品牌识别的消息可以呈现在图形用户界面中,供用户使用来自未识别品牌的消息进行阅读。 此外,消息或从消息产生的报价可以通过各种用户界面在各种实施例中显示,其中其相关性可以由用户的兴趣来指定。
    • 6. 发明申请
    • METHOD FOR PERSONALLY CURATING AN OFFER LIST
    • 用于个人护理供应商清单的方法
    • US20140074585A1
    • 2014-03-13
    • US13612738
    • 2012-09-12
    • Mark Hunter MadsenWilliam Nicholas Weir
    • Mark Hunter MadsenWilliam Nicholas Weir
    • G06Q30/02
    • G06Q30/0239
    • An improved system and method for personally curating an offer list of promotional offers from multiple offer sources in an online service is provided. Components for personally curated offer lists support operations accessible through a graphical use interface for creating, editing, sharing, and updating personally curated offer lists, as well as curating and viewing offers of the offer lists. A user may author and manage a personal list of promotional offers curated from multiple offer sources, such as brands, product types, places, deal clubs, shopping pals, and offer lists. The personally curated offer list may be shared with others such as shopping pals who may have similar interests. New offers may be added to the personally curated offer list, and the present invention may further notify others with whom the list is shared of such updates to the offer list.
    • 提供了一种改进的系统和方法,用于个人策划在线服务中的多个提供来源的促销优惠的报价列表。 用于个人策划的报价列表的组件支持操作,可通过图形用户界面访问,用于创建,编辑,共享和更新个人策划的报价列表,以及策划和查看优惠列表的优惠。 用户可以创作和管理从多个报价来源(例如品牌,产品类型,地点,交易俱乐部,购物通知和报价列表)策划的促销优惠的个人列表。 个人策划的报价单可能与其他可能具有类似兴趣的购物者分享。 新的优惠可以被添加到个人策划的优惠列表中,并且本发明可以进一步通知与列表被共享的那些更新到列表的其他人。
    • 7. 发明申请
    • METHOD FOR PROVIDING OFFER GROUPS TO CURATE PROMOTIONAL OFFERS
    • 提供提供组织以促进促销活动的方法
    • US20130117095A1
    • 2013-05-09
    • US13292078
    • 2011-11-08
    • Mark Hunter MadsenJune OakesWilliam Nicholas Weir
    • Mark Hunter MadsenJune OakesWilliam Nicholas Weir
    • G06Q30/02
    • G06Q30/0611G06Q50/01
    • An improved system and method of providing offer groups to curate an offer list of promotional offers from multiple offer sources in an online service is provided. Components for offer groups support operations accessible through a graphical use interface for creating, editing, joining, and searching for offer groups, as well as curating and viewing offers of offer groups. Such operations may be governed according to rules of membership of an offer group, roles of members of an offer group, rules of visibility of an offer group, and rules of curating promotional offers for the list of promotional offers of the offer group. A user may create an offer group which others may join to participate in curating offers of interest to the group. Or users may identify and join offer groups of interest to browse curated lists of promotional offers pertaining to those interests.
    • 提供了一种改进的系统和方法,其提供报价组以在在线服务中策划来自多个报价源的促销优惠的报价列表。 提供组的组件支持通过用于创建,编辑,加入和搜索优惠组的图形用途界面,以及策划和查看优惠组的优惠。 这样的操作可以根据报价组的成员资格规则,报价组的成员的角色,报价组的可见性规则,以及为报价组的促销报价列表策划促销优惠的规则。 用户可以创建其他人可以加入的报价组,以参与组织对利益的报价。 或者用户可以识别并加入感兴趣的报价组,以浏览与这些兴趣相关的促销优惠的策划名单。
    • 8. 发明申请
    • METHOD USING A GRAPHICAL USER INTERFACE TO PERFORM OPERATIONS ON OFFER GROUPS TO CURATE PROMOTIONAL OFFERS
    • 使用图形用户界面执行提供组合操作以促进促销活动的方法
    • US20130117088A1
    • 2013-05-09
    • US13292081
    • 2011-11-08
    • Mark Hunter MadsenJune OakesWilliam Nicholas Weir
    • Mark Hunter MadsenJune OakesWilliam Nicholas Weir
    • G06Q30/02
    • G06Q30/02
    • An improved system and method of providing offer groups to curate an offer list of promotional offers from multiple offer sources in an online service is provided. Components for offer groups support operations accessible through a graphical use interface for creating, editing, joining, and searching for offer groups, as well as curating and viewing offers of offer groups. Such operations may be governed according to rules of membership of an offer group, roles of members of an offer group, rules of visibility of an offer group, and rules of curating promotional offers for the list of promotional offers of the offer group. A user may create an offer group which others may join to participate in curating offers of interest to the group. Or users may identify and join offer groups of interest to browse curated lists of promotional offers pertaining to those interests.
    • 提供了一种改进的系统和方法,其提供报价组以在在线服务中策划来自多个报价源的促销优惠的报价列表。 提供组的组件支持通过用于创建,编辑,加入和搜索优惠组的图形用途界面,以及策划和查看优惠组的优惠。 这样的操作可以根据报价组的成员资格规则,报价组的成员的角色,报价组的可见性规则,以及为报价组的促销报价列表策划促销优惠的规则。 用户可以创建其他人可以加入的报价组,以参与组织对利益的报价。 或者用户可以识别并加入感兴趣的报价组,以浏览与这些兴趣相关的促销优惠的策划名单。
    • 9. 发明申请
    • SYSTEM AND METHOD FOR A USER INTERFACE TO PROVIDE INFORMATION ABOUT OFFERS EXTRACTED FROM A MARKETING COMMUNICATION
    • 用户界面的系统和方法提供关于通过营销通信提取的信息的信息
    • US20130117080A1
    • 2013-05-09
    • US13292039
    • 2011-11-08
    • Mark Hunter MadsenJune OakesWilliam Nicholas Weir
    • Mark Hunter MadsenJune OakesWilliam Nicholas Weir
    • G06Q30/02
    • G06Q10/107G06Q30/0251
    • An improved system and method for generating offers from marketing communications is provided. Marketing communications, including marketing emails, may be received, and offer information may be extracted from the marketing communications. A marketing message retrieved may be parsed to identify and extract offer information including the brand, headline text, description, and other content. Offers may be generated from the offer information extracted from the marketing communications, and may be stored in persistent storage for serving to users of an online offer service through a variety of user interfaces. In various embodiments, messages identified from recognized brands may be presented in a graphical user interface for a user to read with messages from unrecognized brands. Furthermore, either the message or an offer generated from a message may be displayed in various embodiments through a variety of user interfaces where its relevance may be specified by a user's interests.
    • 提供了一种用于从营销通信产生报价的改进的系统和方法。 可能会收到市场营销信息,包括营销电子邮件,并且可以从营销传播中提取报价信息。 可以解析检索到的营销消息来识别和提取包括品牌,标题文本,描述和其他内容的报价信息。 可以从从营销通信中提取的报价信息生成优惠,并且可以通过各种用户界面将其存储在持久存储器中,以供给在线报价服务的用户。 在各种实施例中,从识别的品牌识别的消息可以呈现在图形用户界面中,供用户使用来自未识别品牌的消息进行阅读。 此外,消息或从消息产生的报价可以通过各种用户界面在各种实施例中显示,其中其相关性可以由用户的兴趣来指定。