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    • 6. 发明申请
    • Methods and Systems for Forced Advertising
    • 强制广告的方法和系统
    • US20090249390A1
    • 2009-10-01
    • US12481484
    • 2009-06-09
    • Johnny B. Corvin
    • Johnny B. Corvin
    • H04N7/10
    • H04N21/6543G06Q30/02H04N5/445H04N5/76H04N5/775H04N7/165H04N21/4331H04N21/4383H04N21/44H04N21/44004H04N21/44016H04N21/458H04N21/478H04N21/6587H04N21/812
    • Methods and systems for forced advertising are provided. These methods and systems determine when a forced advertisement is to be presented, determine what forced advertisement is to be presented, and control how the forced advertisement is to be presented. A forced advertisement may be received prior to the time at which the forced advertisement is to be presented or when needed. The forced advertisement may be presented when certain broadcast advertisements are being broadcast, at certain times of the day, or at certain times within a program. The forced advertisements may be selected based upon content of a replaced broadcast advertisement, content of a nearby program, or independently of any broadcast-related factors. Finally, forced advertisements may be presented so that a television viewer cannot escape viewing the advertisement by changing channels or turning off the television.
    • 提供强制广告的方法和系统。 这些方法和系统确定何时要呈现强制广告,确定强制广告将被呈现,并控制如何呈现强制广告。 强制广告可以在强制广告被呈现或需要之前被接收。 强制广告可以在某些广播广播正在广播时,在一天中的特定时间,或者在节目内的特定时间被呈现。 可以基于替换的广播广告的内容,附近节目的内容或独立于任何广播相关因素来选择强制广告。 最后,可以呈现强制广告,使得电视观众不能通过改变频道或关闭电视来逃避观看广告。