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    • 5. 发明申请
    • SMART DEVICE ASSISTED COMMERCE
    • 智能设备协助商业
    • WO2013095333A1
    • 2013-06-27
    • PCT/US2011/065863
    • 2011-12-19
    • INTEL CORPORATIONLI, HongBALTHASAR, EddieWOUHAYBI, Rita HKGIL, TaehoPRICE, MarkRAJAN, Anand
    • LI, HongBALTHASAR, EddieWOUHAYBI, Rita HKGIL, TaehoPRICE, MarkRAJAN, Anand
    • H04W88/02G06Q30/06H04W4/02
    • G06Q30/0623G06Q50/01H04W4/21H04W4/80
    • Systems, devices, and methods used to provide real-time product information for retail products and services are generally disclosed herein. One example embodiment includes a referral application operating on a smartphone, configured to correlate data from multiple sources and provide context-aware recommendations and information relevant to a product or service being evaluated by a consumer in the physical shopping environment (such as a retail store). For example, the data may be obtained from a retailer's product information database, a retailer's competitor information database, an advertiser information database, an Internet-hosted service, a social network, or similar internal or external information sources. The real-time product information may be correlated, aggregated, and displayed to the user to either facilitate the retail purchase in the store, or encourage another online or retail purchase. Techniques for providing location-based advertisements and tailored product offerings based on the user's shopping activity are also described herein.
    • 通常在此公开了用于为零售产品和服务提供实时产品信息的系统,设备和方法。 一个示例性实施例包括在智能手机上操作的推荐应用,其被配置为将来自多个源的数据相关联并且提供上下文感知建议和与在物理购物环境(诸如零售商店)中的消费者评估的产品或服务相关的信息, 。 例如,数据可以从零售商的产品信息数据库,零售商的竞争者信息数据库,广告商信息数据库,因特网托管服务,社交网络或类似的内部或外部信息源获得。 实时产品信息可以相关联,聚合并且显示给用户,以促进商店中的零售购买,或鼓励另一种在线或零售购买。 本文还描述了基于用户的购物活动提供基于位置的广告和量身定制的产品的技术。