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    • 1. 发明授权
    • Content customization with security for client preferences
    • 内容自定义,具有客户端偏好设置的安全性
    • US09519717B2
    • 2016-12-13
    • US13039174
    • 2011-03-02
    • Gur KimchiMatthew Graham DyorLili ChengRichard J. QianMarc Eliot DavisSteven William Macbeth
    • Gur KimchiMatthew Graham DyorLili ChengRichard J. QianMarc Eliot DavisSteven William Macbeth
    • G06F3/00G06F17/30
    • G06F21/6263G06F17/30554G06F17/30867G06F17/3089
    • Techniques for content customization with security for client preferences are described herein. The techniques describe the customization of content provided by websites according to preferences, such as the interests, “likes” and demographic and/or geographic information of users. Additional techniques describe aspects of keeping the users' preferences secure from the website, so that the users' privacy and anonymity are protected. In one implementation, a “trusted entity” is trusted by users to obtain and store the preferences. Content may be obtained by the trusted entity from a content provider, such as a website. The content may be changed according to the preferences. The content is then provided to the users. In view of the changes made by the trusted entity, the user enjoys a customized version of the content. Additional techniques describe limits to customization, based on permissible customizations and frameworks generated by the content providers.
    • 本文描述了用于客户端偏好的安全性的用于内容定制的技术。 这些技术描述了根据喜好为网站提供的内容的定制,例如用户的兴趣,“喜欢”和人口统计学和/或地理信息。 附加技术描述了保持用户偏好从网站安全的方面,使得用户的隐私和匿名受到保护。 在一个实现中,“受信任的实体”被用户信任以获得和存储偏好。 内容可以由可信实体从诸如网站的内容提供商获得。 可以根据喜好改变内容。 然后将内容提供给用户。 鉴于可信实体所做的更改,用户享有内容的定制版本。 附加技术基于内容提供商生成的允许的自定义和框架来描述定制的限制。
    • 5. 发明申请
    • ONLINE MARKETPLACE WITH SHIPPING INCENTIVES
    • 在线市场与运输激励
    • US20130006739A1
    • 2013-01-03
    • US13174309
    • 2011-06-30
    • Eric HorvitzGur KimchiLili ChengDoug BurgerStelios PaparizosMarc Davis
    • Eric HorvitzGur KimchiLili ChengDoug BurgerStelios PaparizosMarc Davis
    • G06Q30/00
    • G06Q30/0222G06Q10/0832G06Q10/08355G06Q30/06
    • A marketplace server and method for facilitating purchase transactions are provided. A marketplace server may include a routing engine configured to receive an order for goods from a first computing device associated with a first customer, with the order including a first delivery address of the customer. The routing engine also calculates a delivery route to the first delivery address. An offer engine is configured to create an offer for other goods. The offer includes a shipping incentive associated with a second delivery address of a second customer. The offer may be targeted to the second customer based on a proximity of the second delivery address to the delivery route. The offer engine sends the offer to a second computing device associated with the second customer. Upon receiving an acceptance of the offer from the computing device, the offer engine processes a purchase transaction for the offer.
    • 提供了一种用于促进采购交易的市场服务器和方法。 市场服务器可以包括路由引擎,路由引擎被配置为从与第一客户相关联的第一计算设备接收货物的订单,该订单包括客户的第一传送地址。 路由引擎还计算到第一个传送地址的传输路由。 优惠引擎被配置为为其他商品创建报价。 该优惠包括与第二客户的第二送货地址相关联的运送激励。 基于第二递送地址与递送路线的接近度,该优惠可以针对第二客户。 报价引擎将报价发送给与第二客户相关联的第二计算设备。 在接收到来自计算设备的报价的接收之后,报价引擎处理该报价的购买交易。
    • 6. 发明授权
    • Online marketplace with shipping incentives
    • 在线市场与航运激励
    • US08768763B2
    • 2014-07-01
    • US13174309
    • 2011-06-30
    • Eric HorvitzGur KimchiLili ChengDoug BurgerStelios PaparizosMarc Davis
    • Eric HorvitzGur KimchiLili ChengDoug BurgerStelios PaparizosMarc Davis
    • G06Q30/00
    • G06Q30/0222G06Q10/0832G06Q10/08355G06Q30/06
    • A marketplace server and method for facilitating purchase transactions are provided. A marketplace server may include a routing engine configured to receive an order for goods from a first computing device associated with a first customer, with the order including a first delivery address of the customer. The routing engine also calculates a delivery route to the first delivery address. An offer engine is configured to create an offer for other goods. The offer includes a shipping incentive associated with a second delivery address of a second customer. The offer may be targeted to the second customer based on a proximity of the second delivery address to the delivery route. The offer engine sends the offer to a second computing device associated with the second customer. Upon receiving an acceptance of the offer from the computing device, the offer engine processes a purchase transaction for the offer.
    • 提供了一种用于促进采购交易的市场服务器和方法。 市场服务器可以包括路由引擎,路由引擎被配置为从与第一客户相关联的第一计算设备接收货物的订单,该订单包括客户的第一传送地址。 路由引擎还计算到第一个传送地址的传输路由。 优惠引擎被配置为为其他商品创建报价。 该优惠包括与第二客户的第二送货地址相关联的运送激励。 基于第二递送地址与递送路线的接近度,该优惠可以针对第二客户。 报价引擎将报价发送给与第二客户相关联的第二计算设备。 在接收到来自计算设备的报价的接收之后,报价引擎处理该报价的购买交易。
    • 10. 发明授权
    • Depersonalizing location traces
    • 个性化位置痕迹
    • US08463289B2
    • 2013-06-11
    • US13163396
    • 2011-06-17
    • Gil ShklarskiBrian BeckmanEyal OfekKenn Daniel CartierShai HerzogGur KimchiBernard Lawrence Johnston
    • Gil ShklarskiBrian BeckmanEyal OfekKenn Daniel CartierShai HerzogGur KimchiBernard Lawrence Johnston
    • H04W24/00
    • H04W12/02H04W64/00H04W88/08
    • Positional information is provided while minimizing the possibility that personally identifiable information can be derived therefrom. Positional information is received in the form of trails that can be aggregated. Individual cells of a grid reflect a quantity of aggregated trails through those cells, an average intensity and direction of movement through those cells, or a more detailed distribution thereof. Alternatively, individual trails are aggregated to an aggregated trail in the form of a line. Further obfuscation of personally identifiable information occurs by resampling aggregated positional information, by introducing false positional information, or by falsely modifying existing positional information, in a manner that does not impact the overall aggregations, and by pruning, or deleting, positional information, especially around sensitive locations, such as a user's home, place of business, or other location that users typically would seek to keep private. Provision of positional information is delayed until a sufficient amount is received.
    • 提供位置信息,同时最小化可以从其导出个人身份信息的可能性。 以可聚合的路径的形式收到位置信息。 网格的单个细胞反映了通过这些细胞的聚集迹线的数量,通过这些细胞的平均强度和移动方向,或其更详细的分布。 或者,单个路径将以行的形式聚合到聚合路径。 对个人识别信息的进一步模糊发生是通过重新采样聚合的位置信息,引入错误的位置信息,或以不影响总体聚集的方式错误地修改现有的位置信息,以及通过修剪或删除位置信息,特别是在 敏感位置,例如用户的家庭,营业地点或用户通常将寻求保密的其他位置。 提供位置信息被延迟直到接收到足够的量。