专利快速检索-快速检索全球专利，免费商用专利数据库-IPRDB

1. 发明申请

WO2010096413A3 CHARACTERIZING USER INFORMATION 审中-公开
公开(公告)号：WO2010096413A3
公开(公告)日：2010-08-26
申请号：PCT/US2010/024366
申请日：2010-02-17
申请人： GOOGLE INC. , SIRAJUDDIN, Sarah , WANG, Xuefu , GUHA, Angshuman , ZAMIR, Oren E. , WEINBERG, Aitan
发明人： SIRAJUDDIN, Sarah , WANG, Xuefu , GUHA, Angshuman , ZAMIR, Oren E. , WEINBERG, Aitan
IPC分类号： G06Q50/00
摘要： Among other disclosed subject matter, a computer-implemented method for characterizing user information includes receiving a plurality of identifiers associated with respective users. The method includes identifying, using the plurality of identifiers, any information portions in an information collection relating to at least one of the users, the information collection reflecting network activities by the users. The method includes generating a record that includes the plurality of identifiers associated with the corresponding information portions. The method includes identifying at least one of the information portions as corresponding to a category established for user classification. The method includes identifying a subset of the plurality of identifiers as associated with the category; and. The method includes providing a list to a content provider from whom the plurality of identifiers was received, the list including the subset of the plurality of identifiers and indicating that the subset is associated with the category.

2. 发明申请

WO2006019852A1 NAMED URL ENTRY 审中-公开
公开(公告)号：WO2006019852A1
公开(公告)日：2006-02-23
申请号：PCT/US2005/024909
申请日：2005-07-13
申请人： GOOGLE INC. , PISCITELLO, John , WANG, Xuefu , TONG, Simon , HAGAN, Breen
发明人： PISCITELLO, John , WANG, Xuefu , TONG, Simon , HAGAN, Breen
IPC分类号： G06F17/30
CPC分类号： G06F17/30887 , G06F17/30011 , G06F17/30528 , G06F17/30554 , G06F17/30657 , G06F17/3066 , G06F17/30864 , G06F17/30867 , Y10S707/99933 , Y10S707/99934 , Y10S707/99935 , Y10S707/99936
摘要： Methods and systems allow users to enter natural language terms that describe a particular web site into an address field of a browser instead of a formal URL. The terms are evaluated to determine whether they correspond, with a high likelihood, to a particular web site. If so, this web site may be immediately accessed. If not, a list of search results based on the terms may be displayed by the browser.
摘要翻译：方法和系统允许用户将描述特定网站的自然语言术语输入浏览器的地址字段而不是正式URL。对这些术语进行评估，以确定它们是否高度相似于特定网站。如果是这样，可以立即访问该网站。如果没有，浏览器可能会显示基于条款的搜索结果列表。

3. 发明申请

WO2012050915A2 AUTOMATED LOCAL ADVERTISING INTERFACE 审中-公开
标题翻译：自动化的本地广告界面
公开(公告)号：WO2012050915A2
公开(公告)日：2012-04-19
申请号：PCT/US2011/053750
申请日：2011-09-28
申请人： GOOGLE INC. , MEHTA, Bhavesh R. , MCEVOY, Kiley , WANG, Xuefu , JALAN, Abhinav , JAIN, Ankur , TANG, Xinyu , MINOGUE, David
发明人： MEHTA, Bhavesh R. , MCEVOY, Kiley , WANG, Xuefu , JALAN, Abhinav , JAIN, Ankur , TANG, Xinyu , MINOGUE, David
IPC分类号： G06Q30/00
CPC分类号： G06Q30/0246 , G06Q30/0273 , G06Q30/0276
摘要： Systems, methods, and computer program products for automating local content are described. In some implementations, an ad manager and a business table can be provided by a backend system. The business table can store, for example, user information, user account information including billing information, campaign related information and advertisement data associated with one or more local business advertisers as well as geo-targeting information. Based on the information stored in the business table, the ad manager can tailor a specific online advertising campaign on behalf of a local business advertiser. Where new or updated information is found, the ad manager can initiate campaign management updates to one or more business ad listings associated with the local business advertiser.
摘要翻译：描述用于自动化本地内容的系统，方法和计算机程序产品。在一些实现中，后端系统可以提供广告管理器和业务表。业务表可以存储例如用户信息，包括计费信息，活动相关信息和与一个或多个本地商业广告商相关联的广告数据的用户帐户信息以及地理定位信息。根据业务表中存储的信息，广告经理可以代表本地商业广告客户定制特定的在线广告活动。在找到新的或更新的信息的地方，广告管理者可以对与本地商业广告商相关联的一个或多个商业广告列表启动广告系列管理更新。

4. 发明申请

WO2010104932A1 CATEGORY SIMILARITIES 审中-公开
标题翻译：类别相似性
公开(公告)号：WO2010104932A1
公开(公告)日：2010-09-16
申请号：PCT/US2010/026794
申请日：2010-03-10
申请人： GOOGLE INC. , WANG, Xuefu , GUHA, Angshuman , WEINBERG, Aitan , ZAMIR, Oren, E.
发明人： WANG, Xuefu , GUHA, Angshuman , WEINBERG, Aitan , ZAMIR, Oren, E.
IPC分类号： G06Q30/00
CPC分类号： G06Q30/00 , G06Q30/0202 , G06Q30/0241 , G06Q30/0251 , G06Q30/0254 , G06Q30/0255 , G06Q30/0256 , G06Q30/0277
摘要： Methods, systems, and apparatus for determining similarity measures between vertical categories based on users' online activities. The similarity measures are symmetric similarity measures based on both a similarity measure of a first vertical category relative to a second vertical category and a similarity measure of the second vertical category relative to the first vertical category.
摘要翻译：用于基于用户的在线活动来确定垂直类别之间的相似性度量的方法，系统和装置。相似性度量是基于相对于第二垂直类别的第一垂直类别的相似性度量和相对于第一垂直类别的第二垂直类别的相似性度量的对称相似度度量。

5. 发明申请

WO2010104928A1 GENERATING USER PROFILES 审中-公开
标题翻译：生成用户配置文件
公开(公告)号：WO2010104928A1
公开(公告)日：2010-09-16
申请号：PCT/US2010/026789
申请日：2010-03-10
申请人： GOOGLE INC. , WANG, Xuefu , SIRAJUDDING, Sarah , ZAMIR, Oren, E. , WEINBERG, Aitan
发明人： WANG, Xuefu , SIRAJUDDING, Sarah , ZAMIR, Oren, E. , WEINBERG, Aitan
IPC分类号： H04N7/025
CPC分类号： G06Q30/02 , G06Q30/0204 , G06Q30/0255 , G06Q30/0269 , G06Q30/0601
摘要： Methods, systems, and apparatus, including computer program products, for generating user identifier profiles. A user identifier profile characterizes a user based on events that occurred during past user sessions for a user (e.g., past online activities). An event is an action that occurs during a user session, such as a web page view, an advertisement click-through, and a conversion. A user identifier profile can be used, for example, to select advertisements targeted to the user. A user identifier profile includes information about inferred user interests and inferred user demographics.
摘要翻译：用于生成用户标识符简档的方法，系统和装置，包括计算机程序产品。用户标识符轮廓基于在用户的过去用户会话期间发生的事件（例如，过去的在线活动）来表征用户。事件是在用户会话期间发生的操作，例如网页浏览，广告点击和转换。例如，可以使用用户标识符简档来选择针对用户的广告。用户标识符配置文件包括关于推断的用户兴趣和推断的用户人口统计信息的信息。

6. 发明公开

EP2399235A2 CHARACTERIZING USER INFORMATION 无效
标题翻译：表征用户信息
公开(公告)号：EP2399235A2
公开(公告)日：2011-12-28
申请号：EP10744208.9
申请日：2010-02-17
申请人： Google Inc.
发明人： SIRAJUDDIN, Sarah , WANG, Xuefu , GUHA, Angshuman , ZAMIR, Oren E. , WEINBERG, Aitan
IPC分类号： G06Q50/00
CPC分类号： G06F17/30867 , G06Q30/02
摘要： Among other disclosed subject matter, a computer-implemented method for characterizing user information includes receiving a plurality of identifiers associated with respective users. The method includes identifying, using the plurality of identifiers, any information portions in an information collection relating to at least one of the users, the information collection reflecting network activities by the users. The method includes generating a record that includes the plurality of identifiers associated with the corresponding information portions. The method includes identifying at least one of the information portions as corresponding to a category established for user classification. The method includes identifying a subset of the plurality of identifiers as associated with the category; and. The method includes providing a list to a content provider from whom the plurality of identifiers was received, the list including the subset of the plurality of identifiers and indicating that the subset is associated with the category.

7. 发明公开

EP2622560A2 AUTOMATED LOCAL ADVERTISING INTERFACE 无效
标题翻译：自动本地广告界面
公开(公告)号：EP2622560A2
公开(公告)日：2013-08-07
申请号：EP11833067.9
申请日：2011-09-28
申请人： Google Inc.
发明人： MEHTA, Bhavesh R. , MCEVOY, Kiley , WANG, Xuefu , JALAN, Abhinav , JAIN, Ankur , TANG, Xinyu , MINOGUE, David
IPC分类号： G06Q30/00
CPC分类号： G06Q30/0246 , G06Q30/0273 , G06Q30/0276
摘要： Systems, methods, and computer program products for automating local content are described. In some implementations, an ad manager and a business table can be provided by a backend system. The business table can store, for example, user information, user account information including billing information, campaign related information and advertisement data associated with one or more local business advertisers as well as geo-targeting information. Based on the information stored in the business table, the ad manager can tailor a specific online advertising campaign on behalf of a local business advertiser. Where new or updated information is found, the ad manager can initiate campaign management updates to one or more business ad listings associated with the local business advertiser.
摘要翻译：描述了用于自动化本地内容的系统，方法和计算机程序产品。在一些实现中，广告管理器和商业表可以由后端系统提供。商业表可以存储例如用户信息，包括账单信息的用户账户信息，与一个或多个本地商业广告商相关联的活动相关信息和广告数据以及地理定位信息。根据存储在业务表中的信息，广告经理可以代表本地商业广告客户定制特定的在线广告活动。在找到新的或更新的信息的地方，广告管理员可以启动对与本地商业广告商相关联的一个或多个商业广告列表的广告活动管理更新。

8. 发明公开

EP1769404A1 NAMED URL ENTRY 无效转让
标题翻译：不得进入网址
公开(公告)号：EP1769404A1
公开(公告)日：2007-04-04
申请号：EP05771520.3
申请日：2005-07-13
申请人： Google, Inc.
发明人： PISCITELLO, John , WANG, Xuefu , TONG, Simon , HAGAN, Breen
IPC分类号： G06F17/30
CPC分类号： G06F17/30887 , G06F17/30011 , G06F17/30528 , G06F17/30554 , G06F17/30657 , G06F17/3066 , G06F17/30864 , G06F17/30867 , Y10S707/99933 , Y10S707/99934 , Y10S707/99935 , Y10S707/99936
摘要： A method for providing a search result that contains a visual representation, e.g., a thumbnail view, displayed in association to the link of the corresponding web page. A search engine determines the most highly ranked web page from the search results and provides it to the user. A relevance score for the search results can be determined based on a click through rate. The relevance score for the most relevant search result of the search results is determined according to a threshold value.

你已经成功收藏专利！

检索式保存成功!

IPRDB

热门服务

关于我们

友情链接

联系方式