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1. 发明申请

US20050125290A1 Audience targeting system with profile synchronization 审中-公开
标题翻译：具有配置文件同步的受众群体定位系统
公开(公告)号：US20050125290A1
公开(公告)日：2005-06-09
申请号：US10981758
申请日：2004-11-05
申请人： Gil Beyda , Donald Locker , Krishna Balasubramanian , Kevin McDonald , Albert Wenger , Joseph Wilson
发明人： Gil Beyda , Donald Locker , Krishna Balasubramanian , Kevin McDonald , Albert Wenger , Joseph Wilson
IPC分类号： G06Q30/00 , G06F17/60
CPC分类号： G06Q30/02 , G06Q30/0255 , G06Q30/0258 , G06Q30/0269
摘要： Systems, methods and apparatus for delivering content to an audience member over a computer network. A console allows a user to define audience segments that are organized in hierarchical fashion. The segments are then calculated by collecting profile data for audience members and determining whether members have attributes that a defined by the audience segments. The hierarchical definition of segments allows audience segments to be logically combined and facilitates efficient recalculation of audience segments. Profile synchronization provides an authoritative identifier that is used to reconcile the potential issuance of multiple identifiers for a given audience member.
摘要翻译：通过计算机网络向观众提供内容的系统，方法和装置。控制台允许用户定义以分级方式组织的观众段。然后通过收集观众成员的简档数据并确定成员是否具有由观众段定义的属性来计算细分。片段的分层定义允许细分受众群在逻辑上相结合，并有助于高效重新计算细分受众群。配置文件同步提供了权威标识符，用于调整给定受众成员的潜在签发多个标识符。

2. 发明申请

US20050125289A1 Audience targeting system with segment management 有权
标题翻译：具有细分管理的受众群体定位系统
公开(公告)号：US20050125289A1
公开(公告)日：2005-06-09
申请号：US10981733
申请日：2004-11-05
申请人： Gil Beyda , Donald Locker , Krishna Balasubramanian , Kevin McDonald , Albert Wenger , Joseph Wilson
发明人： Gil Beyda , Donald Locker , Krishna Balasubramanian , Kevin McDonald , Albert Wenger , Joseph Wilson
IPC分类号： G06Q30/00 , G06F17/60
CPC分类号： G06Q30/02 , G06Q30/0251 , G06Q30/0255 , G06Q30/0269 , G06Q30/0277
摘要： Systems, methods and apparatus for delivering content to an audience member over a computer network. A console allows a user to define audience segments that are organized in hierarchical fashion. The segments are then calculated by collecting profile data for audience members and determining whether members have attributes that a defined by the audience segments. The hierarchical definition of segments allows audience segments to be logically combined and facilitates efficient recalculation of audience segments. Profile synchronization provides an authoritative identifier that is used to reconcile the potential issuance of multiple identifiers for a given audience member.
摘要翻译：通过计算机网络向观众提供内容的系统，方法和装置。控制台允许用户定义以分级方式组织的观众段。然后通过收集观众成员的简档数据并确定成员是否具有由观众段定义的属性来计算细分。片段的分层定义允许细分受众群在逻辑上相结合，并有助于高效重新计算细分受众群。配置文件同步提供了权威标识符，用于调整给定受众成员的潜在签发多个标识符。

3. 发明申请

US20070124208A1 Method and apparatus for tagging data 审中-公开
标题翻译：用于标记数据的方法和装置
公开(公告)号：US20070124208A1
公开(公告)日：2007-05-31
申请号：US11586068
申请日：2006-10-25
申请人： Joshua Schachter , Albert Wenger
发明人： Joshua Schachter , Albert Wenger
IPC分类号： G06Q30/00
CPC分类号： G06F17/2235 , G06F3/0482 , G06F16/93 , G06F16/9562 , G06F16/9566 , G06F17/218 , G06Q10/10 , G06Q30/0241 , G06Q30/0277 , G06Q50/01 , G06Q50/184
摘要： A system is provided that permits the use of classification information that can be interpreted by a computer system. To this end, a system and method may be provided for creating classification information that may be interpreted by a computer system. Such classification information may be associated with content, and permit a computer system to process the content based on the classification information. In one example, classification information may be associated by a user, system, or process with a portion of content, and a computer system processes the content based on the classification information. For instance, the classification information may cause content to be processed in a particular way, presented to a user by a particular application program, cause the content to be forwarded to a particular user, or otherwise influence how the content is handled.
摘要翻译：提供了允许使用可由计算机系统解释的分类信息的系统。为此，可以提供用于创建可由计算机系统解释的分类信息的系统和方法。这样的分类信息可以与内容相关联，并且允许计算机系统基于分类信息来处理内容。在一个示例中，分类信息可以由具有一部分内容的用户，系统或过程相关联，并且计算机系统基于分类信息处理内容。例如，分类信息可能导致以特定方式处理内容，由特定应用程序呈现给用户，导致将内容转发给特定用户，或以其他方式影响内容的处理方式。

4. 发明授权

US08768772B2 System and method for selecting advertising in a social bookmarking system 有权
标题翻译：在社会书签系统中选择广告的系统和方法
公开(公告)号：US08768772B2
公开(公告)日：2014-07-01
申请号：US11273580
申请日：2005-11-14
申请人： Joshua Schachter , Albert Wenger
发明人： Joshua Schachter , Albert Wenger
IPC分类号： G06Q30/02 , G06Q30/00
CPC分类号： G06Q30/0263 , G06Q30/02 , Y10S707/99943
摘要： One aspect relates to a social bookmarking system that has the capability of displaying advertisements based on user input provided to the system. Advertisements displayed to the user may be determined based on one or more classifications provided by the social bookmarking system and selected by the user. Further, classification information that is created, used, or otherwise associated with the particular user may be used to determine ads displayed to that user. Another aspect relates to a system for collecting user classifications of content and using such classifications to match ads to appropriate content. In such a manner, more appropriate associations between ads and content may be made. Such classifications may be collected, for example, using a social bookmarking system. Further, advertisers may subscribe to classifications created in the social bookmarking system, allowing their advertisements to be displayed to users that perform actions with the subscribed classification. Also, advertisers may be permitted to submit their own classification information to the social bookmarking system.
摘要翻译：一方面涉及具有基于提供给系统的用户输入来显示广告的能力的社会书签系统。可以基于由社会书签系统提供并由用户选择的一个或多个分类来确定向用户显示的广告。此外，可以使用与特定用户创建，使用或以其他方式关联的分类信息来确定向该用户显示的广告。另一方面涉及用于收集内容的用户分类并使用这样的分类来将广告匹配到适当的内容的系统。以这种方式，可以进行广告和内容之间更适当的关联。可以收集这样的分类，例如使用社会书签系统。此外，广告商可以订阅在社交书签系统中创建的分类，使得他们的广告可以显示给执行订阅分类的动作的用户。另外，也可以允许广告主向社会书签系统提交自己的分类信息。

5. 发明申请

US20080183541A1 Method of transmitting portions of media 审中-公开
标题翻译：传送媒体部分的方法
公开(公告)号：US20080183541A1
公开(公告)日：2008-07-31
申请号：US11698777
申请日：2007-01-26
申请人： Albert Wenger , Susan Danziger
发明人： Albert Wenger , Susan Danziger
IPC分类号： G06Q30/00
CPC分类号： G06Q30/0264 , G06Q30/02
摘要： System and method for providing portions of a media to a recipient according a schedule. Recipient may submit a schedule identifying times and/or days and a desired media. Portions of the identified media may be transmitted to the recipient at the scheduled times and/or days. The transmission may include an email message or other message to the recipient. Advertisements may be inserted into the portions of the media. The advertisements may be targeted at the recipient of the portions of the media and inserted according to an advertising plan of a distributor of the media. Transmission may be part of a registration-less system.
摘要翻译：用于根据时间表向接收者提供媒体的部分的系统和方法。收件人可以提交一个表格来确定时间和/或日期和期望的媒体。所识别的媒体的部分可以在预定的时间和/或天发送到接收者。传输可以包括电子邮件消息或其他消息给接收者。广告可以插入媒体的部分。广告可以针对媒体的部分的接收者并且根据媒体分发者的广告计划插入。传输可能是无注册系统的一部分。

6. 发明申请

US20070067217A1 System and method for selecting advertising 审中-公开
标题翻译：选择广告的系统和方法
公开(公告)号：US20070067217A1
公开(公告)日：2007-03-22
申请号：US11231337
申请日：2005-09-20
申请人： Joshua Schachter , Albert Wenger
发明人： Joshua Schachter , Albert Wenger
IPC分类号： G06Q30/00
CPC分类号： G06Q30/02 , G06Q30/0269
摘要： One aspect relates to a system for collecting user classifications of content and using such classifications to match ads to appropriate content. In such a manner, more appropriate associations between ads and content may be made. Such classifications may be collected, for example, using a social bookmarking system.
摘要翻译：一个方面涉及用于收集用户对内容的分类并使用这样的分类来将广告匹配到适当的内容的系统。以这种方式，可以进行广告和内容之间更适当的关联。可以收集这样的分类，例如使用社会书签系统。

7. 发明申请

US20070067331A1 System and method for selecting advertising in a social bookmarking system 有权
标题翻译：在社会书签系统中选择广告的系统和方法
公开(公告)号：US20070067331A1
公开(公告)日：2007-03-22
申请号：US11273580
申请日：2005-11-14
申请人： Joshua Schachter , Albert Wenger
发明人： Joshua Schachter , Albert Wenger
IPC分类号： G06F7/00
CPC分类号： G06Q30/0263 , G06Q30/02 , Y10S707/99943
摘要： One aspect relates to a social bookmarking system that has the capability of displaying advertisements based on user input provided to the system. Advertisements displayed to the user may be determined based on one or more classifications provided by the social bookmarking system and selected by the user. Further, classification information that is created, used, or otherwise associated with the particular user may be used to determine ads displayed to that user. Another aspect relates to a system for collecting user classifications of content and using such classifications to match ads to appropriate content. In such a manner, more appropriate associations between ads and content may be made. Such classifications may be collected, for example, using a social bookmarking system. Further, advertisers may subscribe to classifications created in the social bookmarking system, allowing their advertisements to be displayed to users that perform actions with the subscribed classification. Also, advertisers may be permitted to submit their own classification information to the social bookmarking system.
摘要翻译：一方面涉及具有基于提供给系统的用户输入来显示广告的能力的社会书签系统。可以基于由社会书签系统提供并由用户选择的一个或多个分类来确定向用户显示的广告。此外，可以使用与特定用户创建，使用或以其他方式关联的分类信息来确定向该用户显示的广告。另一方面涉及用于收集内容的用户分类并使用这样的分类来将广告匹配到适当的内容的系统。以这种方式，可以进行广告和内容之间更适当的关联。可以收集这样的分类，例如使用社会书签系统。此外，广告商可以订阅在社交书签系统中创建的分类，使得他们的广告可以显示给执行订阅分类的动作的用户。另外，也可以允许广告主向社会书签系统提交自己的分类信息。

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