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1. 发明授权

US07103904B1 Methods and apparatus for broadcasting interactive advertising using remote advertising templates 失效
标题翻译：使用远程广告模板广播互动广告的方法和装置
公开(公告)号：US07103904B1
公开(公告)日：2006-09-05
申请号：US09345223
申请日：1999-06-30
申请人： Dean J. Blackketter , Daniel J. Zigmond , Sandra R. Bernardi , Timothy F. Park
发明人： Dean J. Blackketter , Daniel J. Zigmond , Sandra R. Bernardi , Timothy F. Park
IPC分类号： H04N7/10 , H04N7/025
CPC分类号： H04N21/435 , H04N5/44543 , H04N7/088 , H04N7/17318 , H04N21/235 , H04N21/4331 , H04N21/4622 , H04N21/478 , H04N21/4782 , H04N21/6543 , H04N21/812 , H04N21/8543 , H04N21/8586
摘要： Described are methods and apparatus for enhancing a television advertisement simultaneously displayed on a number of remote receivers. In one embodiment, one or more advertisement templates are stored in memory on each of the remote receivers. The templates include formatting information and data fields into which can be inserted predefined types of information. For example, a selected template may be adapted to receive and display an advertiser's name, product, and a hyperlink to the advertiser's web site. A content creator, (e.g., a program producer, broadcaster, affiliate, cable company or satellite provider), embeds an advertisement summary in a data service channel of a broadcast signal. The advertisement summary includes a resource identifier unique to a selected one of the advertisement templates. Upon receiving an advertisement summary directed to a resident advertisement template, the receiver combines custom advertisement information provided in the advertisement summary with formatting information provided in the advertisement template. The receiver employs the combined information to create and display a custom advertisement, which may include hyperlinks to additional produce or service information.
摘要翻译：描述了用于增强同时显示在多个远程接收器上的电视广告的方法和装置。在一个实施例中，一个或多个广告模板存储在每个远程接收器上的存储器中。模板包括格式化信息和数据字段，其中可以插入预定类型的信息。例如，所选择的模板可以适于接收和显示广告商的名称，产品和到该广告商的网站的超链接。内容创作者（例如，节目制作人，广播公司，联盟，有线电视公司或卫星供应商）将广告摘要嵌入在广播信号的数据服务频道中。广告摘要包括对所选广告模板中的一个唯一的资源标识符。在接收到针对常驻广告模板的广告摘要时，接收器将广告摘要中提供的定制广告信息与广告模板中提供的格式信息相结合。接收机使用组合信息来创建和显示定制广告，其可以包括对附加产品或服务信息的超链接。

2. 发明授权

US06415438B1 Trigger having a time attribute 有权
标题翻译：具有时间属性的触发器
公开(公告)号：US06415438B1
公开(公告)日：2002-07-02
申请号：US09412839
申请日：1999-10-05
申请人： Dean J. Blackketter , Daniel J. Zigmond , Timothy F. Park
发明人： Dean J. Blackketter , Daniel J. Zigmond , Timothy F. Park
IPC分类号： H04N716
CPC分类号： H04N21/8547 , H04N5/44 , H04N7/088 , H04N7/17318 , H04N21/235 , H04N21/2393 , H04N21/2665 , H04N21/4331 , H04N21/435 , H04N21/4622 , H04N21/4782 , H04N21/8586
摘要： An interactive television trigger has a time attribute value that indicates a future time when the trigger is to be executed. In many situations, the trigger is sent to the receiver unit prior to the future time (e.g., to account for bandwidth limitations or to allow prefetching of an information resource associated with the trigger). Redundant triggers may be sent as the future time draws closer. In this way, if the receiver unit did not receive a previously sent trigger for some reason, a redundant trigger is available for execution. The receiver unit may ignore duplicate triggers. The time attribute value also may indicate a life span during which the trigger is valid so that, if a user switches video channels but returns to a video channel for which execution of the trigger is desired, the trigger may be re-executed during the life span.
摘要翻译：交互式电视触发器具有时间属性值，其指示将要执行触发的将来时间。在许多情况下，在未来的时间（例如，考虑带宽限制或允许预取与触发相关联的信息资源）的触发器被发送到接收器单元。随着未来时间的延长，可能会发送冗余触发器。以这种方式，如果由于某种原因接收器单元没有接收到先前发送的触发，则冗余触发可用于执行。接收器单元可能会忽略重复触发。时间属性值还可以指示触发有效期间的寿命，使得如果用户切换视频通道但是返回到期望触发器的执行的视频通道，则可以在生命期间重新执行触发跨度。

3. 发明授权

US07885517B2 Scheduling the recording of television programs 有权
标题翻译：安排录制电视节目
公开(公告)号：US07885517B2
公开(公告)日：2011-02-08
申请号：US11115669
申请日：2005-04-27
申请人： Dean J. Blackketter , Timothy F. Park , Daniel J. Zigmond , Sharon F. Glusker , John R. Matheny
发明人： Dean J. Blackketter , Timothy F. Park , Daniel J. Zigmond , Sharon F. Glusker , John R. Matheny
IPC分类号： H04N5/765
CPC分类号： H04N5/44513 , H04N5/44543 , H04N21/4334 , H04N21/4532 , H04N21/4622 , H04N21/47214 , H04N21/4722 , H04N21/4758 , H04N21/488 , H04N21/4882 , H04N21/812
摘要： A television receiving system displays an advertisement for a future television program. If the future television program is identified as recordable, the system also displays an option to set a reminder for the advertised program and/or an option to record the advertised program on a video recorder. If a viewer of the advertisement selects the reminder option, then a reminder is programmed in the system. If the viewer selects the record option, then the system automatically programs the video recorder to record the advertised program. If the viewer has established an interactive session during a television advertisement, and has not completed the interactive session when the advertisement ends, then the current television program is paused until the interactive session is completed.
摘要翻译：电视接收系统显示未来电视节目的广告。如果未来的电视节目被识别为可记录的，则该系统还显示一个选项，用于为所通告的节目设置提醒和/或在广播节目录像机上记录所宣传节目的选项。如果广告的观众选择提醒选项，则在系统中编程提醒。如果观众选择记录选项，则系统自动对录像机进行编程，以记录所通告的节目。如果观众在电视广告期间建立了交互式会话，并且当广告结束时尚未完成交互式会话，则暂停当前电视节目直到交互式会话完成。

4. 发明授权

US07676138B2 Television program pause for interactive sessions 有权
标题翻译：电视节目暂停交互式会议
公开(公告)号：US07676138B2
公开(公告)日：2010-03-09
申请号：US11115676
申请日：2005-04-27
申请人： Dean J. Blackketter , Timothy F. Park , Daniel J. Zigmond , Sharon F. Glusker , John R. Matheny
发明人： Dean J. Blackketter , Timothy F. Park , Daniel J. Zigmond , Sharon F. Glusker , John R. Matheny
IPC分类号： H04N5/78
CPC分类号： H04N5/44513 , H04N5/44543 , H04N21/4334 , H04N21/4532 , H04N21/4622 , H04N21/47214 , H04N21/4722 , H04N21/4758 , H04N21/488 , H04N21/4882 , H04N21/812
摘要： A television receiving system displays an advertisement for a future television program. If the future television program is identified as recordable, the system also displays an option to set a reminder for the advertised program and/or an option to record the advertised program on a video recorder. If a viewer of the advertisement selects the reminder option, then a reminder is programmed in the system. If the viewer selects the record option, then the system automatically programs the video recorder to record the advertised program. If the viewer has established an interactive session during a television advertisement, and has not completed the interactive session when the advertisement ends, then the current television program is paused until the interactive session is completed.
摘要翻译：电视接收系统显示未来电视节目的广告。如果未来的电视节目被识别为可记录的，则该系统还显示一个选项，用于为所通告的节目设置提醒和/或在广播节目录像机上记录所宣传节目的选项。如果广告的观众选择提醒选项，则在系统中编程提醒。如果观众选择记录选项，则系统自动对录像机进行编程，以记录所通告的节目。如果观众在电视广告期间建立了交互式会话，并且当广告结束时尚未完成交互式会话，则暂停当前电视节目直到交互式会话完成。

5. 发明授权

US07305692B2 Scheduling the recording of television programs 有权
标题翻译：安排录制电视节目
公开(公告)号：US07305692B2
公开(公告)日：2007-12-04
申请号：US11115719
申请日：2005-04-27
申请人： Dean J. Blackketter , Timothy F. Park , Daniel J. Zigmond , Sharon F. Glusker , John R. Matheny
发明人： Dean J. Blackketter , Timothy F. Park , Daniel J. Zigmond , Sharon F. Glusker , John R. Matheny
IPC分类号： H04N5/445 , H04N5/91
CPC分类号： H04N5/44513 , H04N5/44543 , H04N21/4334 , H04N21/4532 , H04N21/4622 , H04N21/47214 , H04N21/4722 , H04N21/4758 , H04N21/488 , H04N21/4882 , H04N21/812
摘要： A television receiving system displays an advertisement for a future television program. If the future television program is identified as recordable, the system also displays an option to set a reminder for the advertised program and/or an option to record the advertised program on a video recorder. If a viewer of the advertisement selects the reminder option, then a reminder is programmed in the system. If the viewer selects the record option, then the system automatically programs the video recorder to record the advertised program. If the viewer has established an interactive session during a television advertisement, and has not completed the interactive session when the advertisement ends, then the current television program is paused until the interactive session is completed.
摘要翻译：电视接收系统显示未来电视节目的广告。如果未来的电视节目被识别为可记录的，则该系统还显示一个选项，用于为所通告的节目设置提醒和/或在广播节目录像机上记录所宣传节目的选项。如果广告的观众选择提醒选项，则在系统中编程提醒。如果观众选择记录选项，则系统自动对录像机进行编程，以记录所通告的节目。如果观众在电视广告期间建立了交互式会话，并且当广告结束时尚未完成交互式会话，则暂停当前电视节目直到交互式会话完成。

6. 发明授权

US07197758B1 Method and apparatus for indexing video programs 有权
标题翻译：索引视频节目的方法和装置
公开(公告)号：US07197758B1
公开(公告)日：2007-03-27
申请号：US09561390
申请日：2000-04-27
申请人： Dean J. Blackketter , Timothy F. Park , Daniel J. Zigmond , John R. Matheny
发明人： Dean J. Blackketter , Timothy F. Park , Daniel J. Zigmond , John R. Matheny
IPC分类号： H04N5/445 , H04N5/00 , H04N7/173 , G06F13/00 , G06F3/00
CPC分类号： H04N21/26283 , G11B27/105 , G11B27/3027 , G11B27/329 , H04N5/783 , H04N21/235 , H04N21/4147 , H04N21/4312 , H04N21/4314 , H04N21/4334 , H04N21/4348 , H04N21/435 , H04N21/43622 , H04N21/4532 , H04N21/4728 , H04N21/482 , H04N21/4825 , H04N21/812 , H04N21/8405 , H04N21/8455 , H04N21/8456
摘要： A television program is received that includes an index that identifies multiple television program segments contained in the television program. The index of program segments is displayed to a television viewer, and the television viewer is allowed to select at least one program segment for recording. The index of program segments can identify the name of each program segment, the time period during which each program segment is transmitted, the program type for each program segment, the content rating for each program segment, or whether the viewer is required to watch a particular program segment. The selected program segments may be recorded on a video recorder. The television viewer is also allowed to select the order of viewing of the program segments.
摘要翻译：收到包括标识电视节目中包含的多个电视节目片段的索引的电视节目。节目片段的索引被显示给电视观众，并且允许电视观看者选择至少一个节目片段进行录制。程序段的索引可以标识每个程序段的名称，每个程序段的传输时间段，每个程序段的程序类型，每个程序段的内容分级，还是观察者是否需要监视特定程序段。所选择的节目片段可以被记录在录像机上。电视观看者还可以选择观看节目片段的顺序。

7. 发明授权

US07159232B1 Scheduling the recording of television programs 有权
公开(公告)号：US07159232B1
公开(公告)日：2007-01-02
申请号：US09441708
申请日：1999-11-16
申请人： Dean J. Blackketter , Timothy F. Park , Daniel J. Zigmond , Sharon F. Glusker , John Matheny
发明人： Dean J. Blackketter , Timothy F. Park , Daniel J. Zigmond , Sharon F. Glusker , John Matheny
IPC分类号： H04N5/445
CPC分类号： H04N5/44513 , H04N5/44543 , H04N21/4334 , H04N21/4532 , H04N21/4622 , H04N21/47214 , H04N21/4722 , H04N21/4758 , H04N21/488 , H04N21/4882 , H04N21/812
摘要： A television receiving system displays an advertisement for a future television program. If the future television program is identified as recordable, the system also displays an option to set a reminder for the advertised program and/or an option to record the advertised program on a video recorder. If a viewer of the advertisement selects the reminder option, then a reminder is programmed in the system. If the viewer selects the record option, then the system automatically programs the video recorder to record the advertised program. If the viewer has established an interactive session during a television advertisement, and has not completed the interactive session when the advertisement ends, then the current television program is paused until the interactive session is completed.

8. 发明授权

US06560777B2 Broadcast enhancement trigger addressed to multiple uniquely addressed information resources 有权
标题翻译：广播增强触发寻址到多个唯一寻址的信息资源
公开(公告)号：US06560777B2
公开(公告)日：2003-05-06
申请号：US09287984
申请日：1999-04-07
申请人： Dean J. Blackketter , Daniel J. Zigmond , Timothy F. Park
发明人： Dean J. Blackketter , Daniel J. Zigmond , Timothy F. Park
IPC分类号： H04N7173
CPC分类号： H04N21/8586 , H04N7/088 , H04N21/4622 , H04N21/4782 , H04N21/812
摘要： The invention is a method and apparatus for simultaneously enhancing two or more unique HTML pages (information resources) using a single enhancement trigger. A content creator, (e.g., a program producer, broadcaster, affiliate, cable company, or satellite provider), embeds an enhancement trigger in a data service channel of a broadcast video signal. The embedded enhancement trigger includes a collective resource identifier that identifies two or more information resources, such as a collection of different HTML pages. The content creator can then broadcast the enhancement trigger to the several information resources to enhance them all using a single enhancement trigger.
摘要翻译：本发明是一种用于使用单个增强触发同时增强两个或多个唯一HTML页面（信息资源）的方法和装置。内容创作者（例如，节目制作人，广播机构，分支机构，有线电视公司或卫星提供商）在广播视频信号的数据服务频道中嵌入增强触发。嵌入式增强触发器包括识别两个或多个信息资源的集合资源标识符，诸如不同HTML页面的集合。然后，内容创建者可以将增强触发广播到多个信息资源，以使用单个增强触发来增强它们。

9. 发明授权

US06571392B1 Receiving an information resource from the internet if it is not received from a broadcast channel 有权
标题翻译：如果没有从广播频道接收到，则从互联网接收信息资源
公开(公告)号：US06571392B1
公开(公告)日：2003-05-27
申请号：US09295436
申请日：1999-04-20
申请人： Daniel J. Zigmond , Dean J. Blackketter
发明人： Daniel J. Zigmond , Dean J. Blackketter
IPC分类号： H04N7173
CPC分类号： H04H20/93 , H04N7/17318 , H04N21/4331 , H04N21/435 , H04N21/4622 , H04N21/4782 , H04N21/8586
摘要： In interactive television, information from an information resource may be displayed along with television video in a synchronized fashion. When information is to be displayed at a point in the television video, a Uniform Resource Identifier (URI) that identifies the information resource is broadcast along with the television video on a one-way broadcast communication channel. A receiver unit receives the URI from the broadcast channel. If the information resource identified by the URI is available locally (for example, is present in local storage on the receiver unit), then the receiver unit uses the URI to retrieve the information resource locally. If, on the other hand, the information resource is not available locally, then the receiver unit uses the URI to retrieve the information resource from the Internet. The information resource can therefore be received from a high speed source (for example, from VBI lines 10-20) if such reception is possible, but if such reception is not possible then the information resource can be retrieved. from another source (for example, from the Internet). Once the receiver unit has retrieved the information resource, the receiver unit can display the information along with the television video.
摘要翻译：在交互式电视中，来自信息资源的信息可以以电视视频同步显示。当在电视视频中的某个点显示信息时，识别信息资源的统一资源标识符（URI）与电视视频一起在单向广播通信信道上被广播。接收机单元从广播信道接收该URI。如果URI识别的信息资源在本地可用（例如，存在于接收机单元的本地存储器中），则接收器单元使用该URI来本地检索信息资源。另一方面，如果信息资源在本地不可用，则接收器单元使用URI从因特网检索信息资源。因此，如果这样的接收是可能的，则可以从高速源（例如，从VBI线10-20）接收信息资源，但是如果这样的接收是不可能的，则可以检索信息资源。来自另一个来源（例如，从互联网）。一旦接收器单元检索到信息资源，接收器单元就可以显示与电视视频一起的信息。

10. 发明授权

US07636927B2 Document data structure and method for integrating broadcast television with web pages 有权
标题翻译：用于将广播电视与网页集成的文档数据结构和方法
公开(公告)号：US07636927B2
公开(公告)日：2009-12-22
申请号：US10892705
申请日：2004-07-16
申请人： Daniel J. Zigmond , David R. Anderson , Dean J. Blackketter
发明人： Daniel J. Zigmond , David R. Anderson , Dean J. Blackketter
IPC分类号： H04N5/445 , G06F3/00 , G06F13/00
CPC分类号： H04N21/44012 , G06F17/30896 , H04N21/4622 , H04N21/858
摘要： Described are a method and apparatus for incorporating broadcast television into Web pages. Broadcast television can be embedded into Web pages using, for example, a “tv:” attribute in conjunction with common HTML tags. Within the “tv:” attribute, a Web-page author can reference a TV station by channel number, network, or broadcast call letters. HTML documents are parsed to recover both the conventional-tags and tags that include TV attributes. The resulting Web pages display the identified broadcast TV in a frame specified by the TV attribute. One embodiment supports the presentation of television in the background of an HTML document. In that embodiment, HTML tags corresponding to overlying HTML content are provided with an attribute that defines a level of transparency from zero to one-hundred percent. The transparency attribute allows content providers to overlay any type of HTML information over a broadcast television show without completely obscuring the underlying show. This aspect of the invention employs a z attribute that can be used to specify the relative position of broadcast television and overlying HTML content.
摘要翻译：描述了将广播电视并入网页的方法和装置。广播电视可以使用例如“tv：”属性结合常见的HTML标签嵌入到网页中。在“电视：”属性中，网页作者可以通过频道号，网络或广播电话信号引用电视台。解析HTML文档以恢复包含TV属性的常规标签和标签。所得到的网页以TV属性指定的帧中显示所识别的广播TV。一个实施例支持在HTML文档的背景中呈现电视。在该实施例中，与覆盖的HTML内容相对应的HTML标签被提供有将透明度从零到百分之一定义的属性。透明度属性允许内容提供商通过广播电视节目覆盖任何类型的HTML信息，而不会完全遮蔽基础节目。本发明的这个方面采用可以用于指定广播电视和叠加HTML内容的相对位置的z属性。

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