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    • 4. 发明专利
    • AUTOMATIC CUSTOMER RELATIONSHIP MANAGEMENT SYSTEM USING ARTIFICIAL INTELLIGENE BASED PERSONALIZED ADVERTISEMENT AND OFFERINGS
    • AU2021104517A4
    • 2022-05-26
    • AU2021104517
    • 2021-07-24
    • AGRAWAL PUSHP DEEPSHIKHA MSCHANSORIYA MUKESH DRDUBEY DIKSHA MSKHARE ASHISH DRMISHRA JYOTI MSPAYASI SANJAY MRSHARMA VIVEK DR
    • KHARE ASHISHSHARMA VIVEKCHANSORIYA MUKESHAGRAWAL PUSHP DEEPSHIKHADUBEY DIKSHAMISHRA JYOTIPAYASI SANJAY
    • G06Q30/02G06N20/00
    • AUTOMATIC CUSTOMER RELATIONSHIP MANAGEMENT SYSTEM USING ARTIFICIAL INTELLIGENE BASED PERSONALIZED ADVERTISEMENT AND The present invention relates to a system and method for automatic customer relationship management system using artificial intelligence for providing personalized advertisements and offerings related to the product of a business organization. The objective of present invention is to solve the anomalies presented in the prior art techniques and using advanced technique for providing customized and personalized best offers and products available related to the user choice and searching history. The disclosure presents an automatic customer relationship management system which comprises a central server which is backed by two main components artificial intelligent CRM crawler and artificial intelligent CRM engine that are based on artificial intelligent models which are competent enough to learn themselves and provides an automatic and self-learned system for provide personalized offerings and advertisements to the customers. The proposed invention comprises a server storing the data related to the customers of a business organization. The said data is stored in the database storing data related to the customers like name, contact number, email-id, date of birth and other data related to the customers. The server involved in the present invention is artificial intelligence (Al) enabled server. The present invention discloses a computer implemented method for automatic CRM system for an organization for providing personalized advertisements and offerings, the method comprises: obtaining, by the artificial intelligent CRM crawler, the data related to the user choices using contact and email-id from company's website, telephone, live chat, direct mail, marketing materials and social networks; collecting and associating the gathered data to the corresponding customer on the central server; analyzing, by the artificial intelligent CRM engine, based on collected data and customer purchase history, user preferences and choices; determining, by the artificial intelligent CRM engine, offers available with the determined user preference and choice category based on data available on company's website and offers available on the server; posting, by the artificial intelligent CRM engine, best offers and product available in the determined user preferences through various channels like email, SMS, advertisement on to be browsed pages etc. Database (102) Customer 1 Customer 2 server (103) Communication network (101) Customer n Al CRM Al CRM Crawler engine (104) (105) Figure 1: Block diagram of automatic Customer relationship management system