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    • 1. 发明授权
    • Interest-based keywords for prominent entity and by location
    • 基于兴趣的突出实体和位置的关键字
    • US09026516B1
    • 2015-05-05
    • US13206017
    • 2011-08-09
    • Charles ChapinVibhor NanavatiXuefu WangXinyu TangBhavesh R. MehtaShalini Agarwal
    • Charles ChapinVibhor NanavatiXuefu WangXinyu TangBhavesh R. MehtaShalini Agarwal
    • G06F17/30
    • G06F17/3005G06F17/3087
    • Methods, systems, and apparatus, including computer programs encoded on a computer-readable storage medium, and including a method for providing content. The method comprises receiving a request for content from a user, the request for content being associated with a location and including one or more keywords. The method further comprises determining a prominent entity in proximity to the location and one or more categories associated with the prominent entity. The method further comprises evaluating historical search queries received from the user to determine one or more interests of the user. The method further comprises determining one or more additional keywords based on the evaluating. The method further comprises determining one or more content items based at least in part on the one or more keywords, the categories and the one or more additional keywords. The method further comprises providing the one or more content items responsive to the request.
    • 方法,系统和装置,包括在计算机可读存储介质上编码的计算机程序,并且包括用于提供内容的方法。 所述方法包括从用户接收对内容的请求,所述内容请求与位置相关联并且包括一个或多个关键字。 该方法还包括确定邻近该位置的突出实体以及与该突出实体相关联的一个或多个类别。 该方法还包括评估从用户接收的历史搜索查询以确定用户的一个或多个兴趣。 该方法还包括基于评估来确定一个或多个附加关键字。 该方法还包括至少部分地基于一个或多个关键字,类别和一个或多个附加关键字来确定一个或多个内容项。 该方法还包括响应于该请求提供一个或多个内容项。