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    • 10. 发明申请
    • SYNCHRONIZATION OF INTERACTIVITY WITH LINEAR ADVERTISEMENT IN A MOBILE BROADCAST NETWORK
    • 在移动广播网络中与线性广告交互的同步化
    • US20110270653A1
    • 2011-11-03
    • US12769503
    • 2010-04-28
    • Binita GuptaEitan PilipskiRajkumar PitchaimaniNagaraju NaikQi XueCarla L. Riney
    • Binita GuptaEitan PilipskiRajkumar PitchaimaniNagaraju NaikQi XueCarla L. Riney
    • G06Q30/00
    • H04N21/812G06Q30/0241H04N21/4722H04N21/8545H04N21/858
    • Methods, systems, and apparatus for synchronizing interactive advertisements with linear advertisements, including: a traffic module configured to generate advertisement schedule information about slots for linear advertisements on channels; an automation module configured to detect cue messages in real-time media, each cue message indicating a respective start time and a respective index of a respective slot for respective linear advertisements, and to forward information about the cue messages; and an interactivity production module configured to receive the advertisement schedule information, the information about the cue messages, and information about interactive sequences, each interactive sequence to be synchronized with a respective spot for an associated linear advertisement, to generate an interactivity event for each respective interactive sequence, to calculate a start time for each respective interactivity event using information about a respective associated cue message, and to forward an activation message with the respective start time for each respective interactivity event.
    • 用于将交互式广告与线性广告同步的方法,系统和装置,包括:业务模块,被配置为生成关于频道上的线性广告的广告的广告时间表信息; 自动化模块,被配置为检测实时媒体中的提示消息,每个提示消息指示相应的开始时间和相应的线性广告的相应时隙的相应索引,并且转发关于提示消息的信息; 以及交互生产模块,被配置为接收广告调度信息,关于提示消息的信息以及关于交互序列的信息,每个交互序列将与相关联的线性广告的相应点同步,以产生用于每个相应的线性广告的交互性事件 使用关于相应的相关联的提示消息的信息来计算每个相应的交互性事件的开始时间,并且为每个相应的交互性事件转发具有相应开始时间的激活消息。