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    • 5. 发明公开
    • 감성광고 기반의 모션 결제 기능을 구비한 스마트 TV
    • 基于LOGOTIONAL ADVERTISEMENT的具有运动支付功能的智能电视
    • KR1020140075973A
    • 2014-06-20
    • KR1020120143848
    • 2012-12-11
    • 박수조송지성한양대학교 에리카산학협력단최민철홍정의변성훈전영주
    • 박수조송지성최민철홍정의변성훈전영주
    • H04N21/478G06Q30/06
    • G06Q30/0603G06K9/00335G06Q20/401G06Q30/0251H04N21/44218H04N21/44222
    • The present invention relates to a smart TV which has a motion payment function based on an emotional advertisement. The smart TV, which has the motion payment function about an advertisement object which is selected in the implicit advertisement process or the explicit advertisement process when displaying broadcast content in the streaming way of a broadcast transmission frame unit by dividing advertisement processes into the implicit advertisement process and the explicit advertisement process, includes a motion payment module which performs a preceding payment by transmitting preceding payment information to a payment server through a data communication network for the payment of a selected advertisement object as a selection signal about the advertisement object is received in broadcast content which is displayed on an output unit as an UI screen, detects motion gesture information according to the movement of a remote control, transmits the motion gesture information to the payment server, and makes the payment server complete a motion payment about the selected advertisement object in case of corresponding to the previously stored personal motion information.
    • 智能电视技术领域本发明涉及一种具有基于情感广告的运动支付功能的智能电视机。 智能电视具有关于广告对象的运动支付功能,该广告对象在通过将广告过程分割为隐式广告过程而以广播传输帧单元的流式传输方式显示广播内容时在隐式广告处理或显式广告过程中选择 并且显式广告处理包括一个运动支付模块,该运动支付模块通过用于支付所选择的广告对象的数据通信网络将支付服务器发送到支付服务器来执行前述支付,作为关于广告对象的选择信号在广播中被接收 作为UI画面显示在输出单元上的内容根据遥控器的移动来检测运动手势信息,将运动手势信息发送到支付服务器,并使支付服务器完成关于所选广告对象的运动支付 的情况下 对应于先前存储的个人运动信息。
    • 7. 发明公开
    • 감성광고 기능을 구비한 스마트 TV 기반의 모션 결제 방법
    • 基于智能电视的运动支付方式与标志广告功能
    • KR1020140075967A
    • 2014-06-20
    • KR1020120143817
    • 2012-12-11
    • 박수조송지성한양대학교 에리카산학협력단최민철홍정의변성훈전영주
    • 박수조송지성최민철홍정의변성훈전영주
    • H04N21/478G06Q30/06
    • G06Q30/0603G06Q20/401G06Q30/0251H04N21/44218H04N21/44222
    • The present invention relates to a smart TV-based motion payment method which has an emotional advertisement function. The motion payment method about an advertisement object, which is selected in an explicit advertisement process when a smart TV displays broadcast content in a streaming way of a broadcast transmission frame unit by dividing advertisement processes into an implicit advertisement process and the explicit advertisement process, includes: a first step in which the smart TV transmits preceding payment information to a payment server through a data communication network for the payment of a selected advertisement object according to the reception of a selection signal about the advertisement object in broadcast content which is displayed in an output unit as an UI screen; and a second step in which the smart TV detects motion gesture information according to the movement of a remote control, transmits the motion gesture information to the payment server, and completes a motion payment about the selected advertisement object when the motion gesture information corresponds to personal motion information which is previously stored by the payment server.
    • 本发明涉及一种具有情绪广告功能的基于智能电视的运动支付方法。 关于广告对象的运动支付方法,其在智能电视以广播传输帧单元的流媒体方式显示广播内容时通过将广告处理分为隐式广告处理和显式广告处理在显式广告过程中选择,包括 :第一步骤,智能电视根据在广播内容中显示的广播内容中关于广告对象的选择信号的接收,通过数据通信网络向支付服务器发送用于支付所选择的广告对象的先前支付信息。 输出单元作为UI屏幕; 智能电视根据遥控器的移动来检测运动手势信息的第二步骤,当运动手势信息对应于个人时,将运动手势信息发送到支付服务器,并完成关于所选择的广告对象的运动支付 以前由支付服务器存储的运动信息。