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    • 1. 发明申请
    • SYSTEMS AND METHODS FOR VIRAL PROMOTION OF CONTENT
    • 用于内容推广的系统和方法
    • US20150220996A1
    • 2015-08-06
    • US14169570
    • 2014-01-31
    • Venkata S.J.R. BhamidipatiYingfeng OhMichael GrishaverBaoshi YanHuining Feng
    • Venkata S.J.R. BhamidipatiYingfeng OhMichael GrishaverBaoshi YanHuining Feng
    • G06Q30/02G06Q50/00
    • Techniques for viral promotion of content are described. According to various embodiments, a user request to promote a content item to a member base of an online social network service is received. For example, the request to promote the content item may be received from an advertiser or marketer in conjunction with a request to receive a predetermined number of social activity signals (e.g., likes, shares, follows, comments, etc.) in association with the content item (e.g., as part of an advertising or marketing campaign). Viral promotion seed user definition information specifying one or more definitions of a viral promotion seed user is then accessed. Thereafter, a particular member of the online social network service is classified as the viral promotion seed user, based on the viral promotion seed user definition information. The content item is then selectively promoted to the viral promotion seed user.
    • 描述了病毒推广内容的技术。 根据各种实施例,接收将内容项目推广到在线社交网络服务的成员基础的用户请求。 例如,促销内容项目的请求可以与广告商或市场营销者一起接收预定数量的社交活动信号(例如,喜欢,分享,跟随,评论等)的请求而被接收,该请求与 内容项目(例如,作为广告或营销活动的一部分)。 然后访问指定病毒推广种子用户的一个或多个定义的病毒推广种子用户定义信息。 此后,基于病毒推广种子用户定义信息,在线社交网络服务的特定成员被分类为病毒推广种子用户。 然后将内容项目选择性地提升到病毒推广种子用户。