专利快速检索-快速检索全球专利，免费商用专利数据库-IPRDB

1. 发明申请

US20080033787A1 Preference information-based metrics 有权
标题翻译：优先信息指标
公开(公告)号：US20080033787A1
公开(公告)日：2008-02-07
申请号：US11657388
申请日：2007-01-24
申请人： Sev Keil , Dick Wittink , Hiek van der Scheer , Andrew Golden
发明人： Sev Keil , Dick Wittink , Hiek van der Scheer , Andrew Golden
IPC分类号： G06F17/30
CPC分类号： G06Q10/06 , G06Q10/06375 , G06Q30/02 , G06Q30/0203
摘要： A system to determine metrics based on preference information. The metrics may be presented to a client in several forms and may include at least one of: impact of change in attribute on change in share; impact of change in attribute on share; impact of change in attribute on change in normalized utility; willingness to pay; relation of price and share, given a change in an attribute; gap analysis; gap with competition; unacceptable attribute levels; vulnerability; clout; brand favorability; brand vulnerability; and change in margin due to acceptable change in comparison product.
摘要翻译：基于偏好信息确定度量的系统。指标可以以几种形式呈现给客户，并且可以包括以下至少一个：属性对变化的变化的影响; 属性对股份变动的影响; 属性变化对规范效用变化的影响; 支付意愿; 给定一个属性变化的价格和份额的关系; 缺口分析; 与竞争差距; 不可接受的属性级别脆弱性影响力品牌优势; 品牌脆弱性; 并因比较产品可接受的变化而改变边际。

2. 发明申请

US20060218162A1 System to determine respondent-specific product attribute levels 有权
标题翻译：系统确定受访者特定的产品属性级别
公开(公告)号：US20060218162A1
公开(公告)日：2006-09-28
申请号：US11089271
申请日：2005-03-24
申请人： Sev Keil , Dick Wittink , Hiek Van der Scheer
发明人： Sev Keil , Dick Wittink , Hiek Van der Scheer
IPC分类号： G06F17/00
CPC分类号： G06F17/50 , G06F2217/04 , G06Q10/06
摘要： Provided in some aspects are reception of an indication of one or more acceptable product attribute levels of a first product attribute, and determination of one or more product attribute levels of a second product attribute based on the one or more attribute levels of the first attribute and on an association between at least a first attribute level of the first attribute and a second attribute level of a second attribute. Further to the above aspect, some aspects provide presentation, prior to the reception step, of a plurality of attribute levels of the first attribute, and presentation of the one or more attribute levels of the second attribute, wherein attribute levels of only one attribute are simultaneously presented.
摘要翻译：在一些方面中提供的是接收第一产品属性的一个或多个可接受产品属性级别的指示，以及基于第一属性的一个或多个属性级别确定第二产品属性的一个或多个产品属性级别，以及在第一属性的至少第一属性级别和第二属性的第二属性级别之间的关联上。在上述方面中，一些方面在接收步骤之前提供第一属性的多个属性级别以及第二属性的一个或多个属性级别的呈现，其中仅一个属性的属性级别是同时呈现。

3. 发明申请

US20060026081A1 System to quantify consumer preferences 有权
公开(公告)号：US20060026081A1
公开(公告)日：2006-02-02
申请号：US10635387
申请日：2003-08-06
申请人： Sev Keil , Dick Wittink , Hiek Scheer
发明人： Sev Keil , Dick Wittink , Hiek Scheer
IPC分类号： G07F7/00
CPC分类号： G06Q30/02 , G06Q30/0202 , G06Q30/0203
摘要： A user interface includes a plurality of selectable graphical elements, each of the graphical elements representing a respective attribute level of a product attribute, a first area for presenting at least one of the plurality of selectable graphical elements that has been designated by a respondent as representing an unacceptable attribute level, a second area for presenting one of the plurality of selectable graphical elements that has been designated by the respondent as representing a least-preferred attribute level, and a third area for presenting one of the plurality of selectable graphical elements that has been designated by the respondent as representing a most-preferred attribute level.

你已经成功收藏专利！

检索式保存成功!

IPRDB

热门服务

关于我们

友情链接

联系方式