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1. 发明申请

WO2012128895A2 METHODS AND APPARATUS TO DETERMINE MEDIA IMPRESSIONS 审中-公开
标题翻译：确定媒体印象的方法和设备
公开(公告)号：WO2012128895A2
公开(公告)日：2012-09-27
申请号：PCT/US2012026760
申请日：2012-02-27
申请人： NIELSEN CO US LLC , SRIVASTAVA SEEMA V , OLIVER JAMES R , DONATO PAUL , MAZUMDAR MAINAK , AURISSET JULIETTE , RAO KUMAR , PEREZ ALBERT R , GAUNT JOSH , PENG YUTAO
发明人： SRIVASTAVA SEEMA V , OLIVER JAMES R , DONATO PAUL , MAZUMDAR MAINAK , AURISSET JULIETTE , RAO KUMAR , PEREZ ALBERT R , GAUNT JOSH , PENG YUTAO
CPC分类号： H04L43/04 , G06F17/30038 , G06F17/30876 , G06Q30/0201 , G06Q30/0241 , G06Q30/0246 , G06Q30/0251 , G06Q30/0277 , H04L67/22 , H04N21/812
摘要： Examples to determine media impressions are disclosed. An example method includes detecting a cookie identifier established by a database proprietor at a computing device, determining an impression of media, wherein the impression occurs after the cookie identifier is established, determining a first panelist identifier associated with the impression based on the cookie identifier, determining a second panelist identifier associated with the impression based on determination of a user identity by a panelist meter associated with the computing device, and storing an adjustment factor determined by comparing the first panelist identifier and the second panelist identifier.
摘要翻译：公开了确定媒体印象的示例。示例性方法包括检测由计算设备上的数据库所有者建立的cookie标识符，确定媒体的印象，其中所述印象在所述cookie标识符建立之后发生，基于所述cookie标识确定与所述印象相关联的第一小组成员标识符，基于与所述计算设备相关联的小组成员测量仪确定用户身份，并且存储通过比较所述第一小组成员标识符和所述第二小组成员标识符而确定的调整因子来确定与所述印象相关联的第二小组成员标识符。

2. 发明申请

WO2012128895A3 METHODS AND APPARATUS TO DETERMINE MEDIA IMPRESSIONS 审中-公开
标题翻译：确定媒体印象的方法和设备
公开(公告)号：WO2012128895A3
公开(公告)日：2013-04-04
申请号：PCT/US2012026760
申请日：2012-02-27
申请人： NIELSEN CO US LLC , SRIVASTAVA SEEMA V , OLIVER JAMES R , DONATO PAUL , MAZUMDAR MAINAK , AURISSET JULIETTE , RAO KUMAR , PEREZ ALBERT R , GAUNT JOSH , PENG YUTAO
发明人： SRIVASTAVA SEEMA V , OLIVER JAMES R , DONATO PAUL , MAZUMDAR MAINAK , AURISSET JULIETTE , RAO KUMAR , PEREZ ALBERT R , GAUNT JOSH , PENG YUTAO
IPC分类号： G06F17/00 , G06F17/40
CPC分类号： H04L43/04 , G06F17/30038 , G06F17/30876 , G06Q30/0201 , G06Q30/0241 , G06Q30/0246 , G06Q30/0251 , G06Q30/0277 , H04L67/22 , H04N21/812
摘要： Examples to determine media impressions are disclosed. An example method includes detecting a cookie identifier established by a database proprietor at a computing device, determining an impression of media, wherein the impression occurs after the cookie identifier is established, determining a first panelist identifier associated with the impression based on the cookie identifier, determining a second panelist identifier associated with the impression based on determination of a user identity by a panelist meter associated with the computing device, and storing an adjustment factor determined by comparing the first panelist identifier and the second panelist identifier.
摘要翻译：公开了确定媒体印象的示例。示例性方法包括检测由计算设备上的数据库所有者建立的cookie标识符，确定媒体的印象，其中所述印象在所述cookie标识符建立之后发生，基于所述cookie标识确定与所述印象相关联的第一小组成员标识符，基于与所述计算设备相关联的小组成员测量仪确定用户身份，并且存储通过比较所述第一小组成员标识符和所述第二小组成员标识符而确定的调整因子来确定与所述印象相关联的第二小组成员标识符。

3. 发明申请

WO2013025227A1 METHODS AND APPARATUS TO ANALYZE AND ADJUST DEMOGRAPHIC INFORMATION 审中-公开
标题翻译：方法和设备分析和调整人口统计信息
公开(公告)号：WO2013025227A1
公开(公告)日：2013-02-21
申请号：PCT/US2011/052762
申请日：2011-09-22
申请人： THE NIELSEN COMPANY (US), LLC , PEREZ, Albert, R. , GAUNT, Josh
发明人： PEREZ, Albert, R. , GAUNT, Josh
IPC分类号： G06F17/00 , G06F17/30
CPC分类号： G06Q30/0204 , G06Q10/067 , G06Q30/0201 , G06Q30/0246
摘要： Methods, apparatus, and articles of manufacture to analyze and adjust demographic information of audience members are disclosed. An example method involves generating a first model based on reference demographic data corresponding to panelists and based on second demographic data and behavioral data from a database proprietor. The second demographic data and the behavioral data correspond to ones of the panelists having user accounts with the database proprietor. The method also involves using the first model to partition the second demographic data into a plurality of nodes, each node representing a respective subset of the second demographic data. The method also involves redistributing at least some of the second demographic data between at least some of the nodes to generate a second model.
摘要翻译：披露了分析和调整受众成员人口统计信息的方法，装置和制品。示例性方法涉及基于与小组成员相对应的参考人口统计数据并且基于来自数据库所有者的第二人口统计数据和行为数据来生成第一模型。第二个人口统计数据和行为数据对应于具有数据库所有者的用户帐户的小组成员。该方法还涉及使用第一模型将第二人口统计数据划分成多个节点，每个节点表示第二人口统计数据的相应子集。该方法还涉及在至少一些节点之间重新分配至少一些第二人口统计学数据以产生第二模型。

4. 发明申请

WO2012128895A9 METHODS AND APPARATUS TO DETERMINE MEDIA IMPRESSIONS 审中-公开
公开(公告)号：WO2012128895A9
公开(公告)日：2012-09-27
申请号：PCT/US2012/026760
申请日：2012-02-27
申请人： THE NIELSEN COMPANY (US), LLC , SRIVASTAVA, Seema, V. , OLIVER, James, R. , DONATO, Paul , MAZUMDAR, Mainak , AURISSET, Juliette , RAO, Kumar , PEREZ, Albert, R. , GAUNT, Josh , PENG, Yutao
发明人： SRIVASTAVA, Seema, V. , OLIVER, James, R. , DONATO, Paul , MAZUMDAR, Mainak , AURISSET, Juliette , RAO, Kumar , PEREZ, Albert, R. , GAUNT, Josh , PENG, Yutao
IPC分类号： G06F17/00 , G06F17/40
摘要： Examples to determine media impressions are disclosed. An example method includes detecting a cookie identifier established by a database proprietor at a computing device, determining an impression of media, wherein the impression occurs after the cookie identifier is established, determining a first panelist identifier associated with the impression based on the cookie identifier, determining a second panelist identifier associated with the impression based on determination of a user identity by a panelist meter associated with the computing device, and storing an adjustment factor determined by comparing the first panelist identifier and the second panelist identifier.

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