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    • 1. 发明申请
    • Social networking word game
    • 社交网络文字游戏
    • US20110230246A1
    • 2011-09-22
    • US13048235
    • 2011-03-15
    • Michael Helman BrookLun-Shin Yuen
    • Michael Helman BrookLun-Shin Yuen
    • A63F9/24
    • A63F13/46A63F3/0421A63F3/0423A63F13/65A63F13/80A63F2003/0428A63F2011/0062A63F2300/61A63F2300/8064
    • A social networking word game that features a set of letters generated randomly from a list of player-associated names or themed words, with letter values determined by the ordinal position of the letter in the name or word, wherein the player is presented with a set of these randomly generated letters and corresponding values and must within a given time limit and a given point system, assemble the highest scoring single word or words. Each player's unique game content may in turn be used to generate new instances of the game. The game can be played as part of a community of players, where each player's unique sub-community is managed by a server, which handles player-to-player challenges and the presentation of game instances. The client side collects game data, the server side processes this data, and then makes it available to the community at large.
    • 一种社交网络文字游戏,其特征在于从播放器相关名称或主题词列表中随机生成的一组字母,其中字母值由字母的名称或字词的顺序位置确定,其中播放器被呈现为一组 的这些随机生成的字母和相应的值,并且必须在给定的时间限制内和给定的点系统中,组合得分最高的单个单词或单词。 每个玩家独特的游戏内容可能会被用于生成新的游戏实例。 游戏可以作为玩家社区的一部分,每个玩家的独特子社区由服务器管理,该服务器处理玩家对玩家的挑战和游戏实例的呈现。 客户端收集游戏数据,服务器端处理此数据,然后将其提供给整个社区。
    • 3. 发明申请
    • System and method for online advertising driven by predicting user interest
    • 通过预测用户兴趣推动在线广告系统和方法
    • US20090171763A1
    • 2009-07-02
    • US12006179
    • 2007-12-31
    • Jessi DongWei DuSam P. HamiltonMichael HelmanAparna SeetharamanYang Wang
    • Jessi DongWei DuSam P. HamiltonMichael HelmanAparna SeetharamanYang Wang
    • G06Q30/00
    • G06Q30/02G06Q10/04G06Q30/0273G06Q40/00
    • An improved system and method for online advertising driven by predicting user interest is provided. An advertising demand engine may be provided for selecting advertisements to be served to a user for display with requested content. An advertisement may be correlated to an advertisement previously selected by a user or by other users in the user's segment. An advertising correlation engine may be provided for correlating an advertisement to another advertisement using collaborative filtering, an advertising clustering engine may be provided for clustering correlated advertisements using item-based collaborative filtering, and a user correlation engine may be provided for segmenting users by selected advertisements and creating a cluster of advertisements associated with each cluster of users. Correlated advertisements that are selected may be allocated web page placements and then served to a user for display with requested content.
    • 提供了一种通过预测用户兴趣推动的改进的在线广告系统和方法。 可以提供广告需求引擎用于选择要被提供给用户的广告以便显示所请求的内容。 广告可以与先前由用户或用户区段中的其他用户选择的广告相关联。 可以提供广告相关引擎,用于使用协作过滤将广告与另一广告相关联,可以提供广告聚类引擎用于使用基于项目的协作过滤来聚类相关联的广告,并且可以提供用户相关引擎,用于通过选择的广告来分割用户 以及创建与每个用户群集相关联的广告群集。 所选择的相关广告可以被分配网页展示,然后被提供给用户以显示所请求的内容。