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1. 发明申请

US20110093336A1 METHODS AND SYSTEMS FOR DELIVERING CUSTOMIZED ADVERTISEMENTS 有权
标题翻译：用于传递自定义广告的方法和系统
公开(公告)号：US20110093336A1
公开(公告)日：2011-04-21
申请号：US12978127
申请日：2010-12-23
申请人： Hermann Calabria
发明人： Hermann Calabria
IPC分类号： G06Q30/00
CPC分类号： G06Q30/02 , G06Q10/10 , G06Q30/0204 , G06Q30/0236 , G06Q30/0255 , G06Q30/0267 , G06Q30/0269 , G06Q30/0271 , G06Q30/0601 , G06Q30/0603 , G06Q30/0631 , G06Q30/0633 , G06Q30/0641 , G06Q50/01
摘要： Methods and systems for selecting and customizing an advertisement for a known user are disclosed. The advertisement is customized responsive to social distance between the user and members of the user's social network.
摘要翻译：公开了用于为已知用户选择和定制广告的方法和系统。响应于用户和用户社交网络的成员之间的社交距离来定制广告。

2. 发明授权

US07881975B2 Methods and systems using client-side scripts for review requests 有权
标题翻译：使用客户端脚本查看请求的方法和系统
公开(公告)号：US07881975B2
公开(公告)日：2011-02-01
申请号：US11855915
申请日：2007-09-14
申请人： Hermann Calabria
发明人： Hermann Calabria
IPC分类号： G06Q30/00
CPC分类号： G06Q30/02 , G06Q10/10 , G06Q30/0204 , G06Q30/0236 , G06Q30/0255 , G06Q30/0267 , G06Q30/0269 , G06Q30/0271 , G06Q30/0601 , G06Q30/0603 , G06Q30/0631 , G06Q30/0633 , G06Q30/0641 , G06Q50/01
摘要： The embodiments of the present system include a review engine that is connected to support modules and databases that receive, store, and retrieve reviews, based upon the subject and the users' relationship to the authors of the reviews. The review engine comprises a social network engine, a rate and rank engine, a credentials engine and a privacy engine. These engines allow reviews to be sorted, filtered and ordered in terms of relevance when presented to the user. Numerous methods are also provided by the system that receive, store and retrieve reviews.
摘要翻译：本系统的实施例包括审查引擎，其连接到支持模块和数据库，其基于主题和用户与评论作者的关系来接收，存储和检索评论。审查引擎包括社交网络引擎，速率和秩引擎，凭证引擎和隐私引擎。这些引擎允许在呈现给用户时对相关性进行排序，过滤和排序。系统还提供许多接收，存储和检索评论的方法。

3. 发明授权

US07752082B2 Social-network enabled review system with subject-owner controlled reviews 有权
标题翻译：社会网络启用的审查系统与主题所有者控制的评论
公开(公告)号：US07752082B2
公开(公告)日：2010-07-06
申请号：US11855903
申请日：2007-09-14
申请人： Hermann Calabria
发明人： Hermann Calabria
IPC分类号： G06Q30/00
CPC分类号： G06Q30/02 , G06Q10/10 , G06Q30/0204 , G06Q30/0236 , G06Q30/0255 , G06Q30/0267 , G06Q30/0269 , G06Q30/0271 , G06Q30/0601 , G06Q30/0603 , G06Q30/0631 , G06Q30/0633 , G06Q30/0641 , G06Q50/01
摘要： The embodiments of the present system include a review engine that is connected to support modules and databases that receive, store, and retrieve reviews, based upon the subject and the users' relationship to the authors of the reviews. The review engine comprises a social network engine, a rate and rank engine, a credentials engine and a privacy engine. These engines allow reviews to be sorted, filtered and ordered in terms of relevance when presented to the user. Numerous methods are also provided by the system that receive, store and retrieve reviews.
摘要翻译：本系统的实施例包括审查引擎，其连接到支持模块和数据库，其基于主题和用户与评论作者的关系来接收，存储和检索评论。审查引擎包括社交网络引擎，速率和秩引擎，凭证引擎和隐私引擎。这些引擎允许在呈现给用户时对相关性进行排序，过滤和排序。系统还提供许多接收，存储和检索评论的方法。

4. 发明授权

US07752081B2 Social-network enabled review system with subject-owner controlled syndication 有权
标题翻译：社会网络启用审查系统与主题所有者控制联合
公开(公告)号：US07752081B2
公开(公告)日：2010-07-06
申请号：US11855876
申请日：2007-09-14
申请人： Hermann Calabria
发明人： Hermann Calabria
IPC分类号： G06Q30/00
CPC分类号： G06Q30/02 , G06Q10/10 , G06Q30/0204 , G06Q30/0236 , G06Q30/0255 , G06Q30/0267 , G06Q30/0269 , G06Q30/0271 , G06Q30/0601 , G06Q30/0603 , G06Q30/0631 , G06Q30/0633 , G06Q30/0641 , G06Q50/01
摘要： The embodiments of the present system include a review engine that is connected to support modules and databases that receive, store, and retrieve reviews, based upon the subject and the users' relationship to the authors of the reviews. The review engine comprises a social network engine, a rate and rank engine, a credentials engine and a privacy engine. These engines allow reviews to be sorted, filtered and ordered in terms of relevance when presented to the user. Numerous methods are also provided by the system that receive, store and retrieve reviews.
摘要翻译：本系统的实施例包括审查引擎，其连接到支持模块和数据库，其基于主题和用户与评论作者的关系来接收，存储和检索评论。审查引擎包括社交网络引擎，速率和等级引擎，凭证引擎和隐私引擎。这些引擎允许在呈现给用户时对相关性进行排序，过滤和排序。系统还提供许多接收，存储和检索评论的方法。

5. 发明申请

US20080004941A1 Social-Network Enabled Review System With Social Distance Based Syndication 有权
标题翻译：社会网络启用评估系统与基于社会距离的联合
公开(公告)号：US20080004941A1
公开(公告)日：2008-01-03
申请号：US11855865
申请日：2007-09-14
申请人： Hermann Calabria
发明人： Hermann Calabria
IPC分类号： G06F17/30
CPC分类号： G06Q30/02 , G06Q10/10 , G06Q30/0204 , G06Q30/0236 , G06Q30/0255 , G06Q30/0267 , G06Q30/0269 , G06Q30/0271 , G06Q30/0601 , G06Q30/0603 , G06Q30/0631 , G06Q30/0633 , G06Q30/0641 , G06Q50/01
摘要： The embodiments of the present system include a review engine that is connected to support modules and databases that receive, store, and retrieve reviews, based upon the subject and the users' relationship to the authors of the reviews. The review engine comprises a social network engine, a rate and rank engine, a credentials engine and a privacy engine. These engines allow reviews to be sorted, filtered and ordered in terms of relevance when presented to the user. Numerous methods are also provided by the system that receive, store and retrieve reviews.
摘要翻译：本系统的实施例包括审查引擎，其连接到支持模块和数据库，其基于主题和用户与评论作者的关系来接收，存储和检索评论。审查引擎包括社交网络引擎，速率和秩引擎，凭证引擎和隐私引擎。这些引擎允许在呈现给用户时对相关性进行排序，过滤和排序。系统还提供许多接收，存储和检索评论的方法。

6. 发明申请

US20070050279A1 Reverse bidding for trip services 审中-公开
标题翻译：反向出价旅行服务
公开(公告)号：US20070050279A1
公开(公告)日：2007-03-01
申请号：US11213107
申请日：2005-08-26
申请人： Qingfeng Huang , Daniel Greene , Juan Liu , Hermann Calabria
发明人： Qingfeng Huang , Daniel Greene , Juan Liu , Hermann Calabria
IPC分类号： G06Q99/00 , G06Q40/00
CPC分类号： G06Q30/06 , G06Q30/0207
摘要： A method for reverse bidding of trip services among mobile communication devices. over a communication network is stored and executed as an application for use by network devices. The method includes specifying destination and selection criteria of a vehicle user and developing a trip specification based on the destination and selection criteria. Offers for services are solicited via transmission to an advertising service or directly from service providers, who have received the trip specification. When bids are received for the solicited offers, the trip specification is revised to accommodate the received bids. The revised trip specification is presented to the vehicle user for approval and use in navigating the approved route.
摘要翻译：一种移动通信设备中跳闸业务的反向投标方法。通过通信网络存储和执行为网络设备使用的应用。该方法包括指定车辆用户的目的地和选择标准，并基于目的地和选择标准制定行程规范。通过传送到广告服务或直接从接受旅行规范的服务提供商索取服务的优惠。收到招标报价后，修改旅行规范以适应收到的出价。修改后的行程规范将提交给车辆用户进行批准和使用，以便在批准的路线上行驶。

7. 发明申请

US20060143068A1 Vendor-driven, social-network enabled review collection system 有权
标题翻译：供应商驱动，启用社交网络的审查收集系统
公开(公告)号：US20060143068A1
公开(公告)日：2006-06-29
申请号：US11022567
申请日：2004-12-23
申请人： Hermann Calabria
发明人： Hermann Calabria
IPC分类号： G07G1/00 , G06F17/30
CPC分类号： G06Q30/0603 , G06Q30/0623
摘要： The embodiments of the present system include a review engine that is connected to support modules and databases that receive, store and retrieve reviews, based upon the subject and the users' relationship to the authors of the reviews. The review engine comprises a social network engine, a rate and rank engine, a credentials engine and a privacy engine. These engines allow reviews to be sorted, filtered and ordered in terms of relevance when presented to the user. Numerous methods are also provided by the system that receive, store and retrieve reviews.
摘要翻译：本系统的实施例包括审查引擎，其连接到基于主题和用户与评论作者的关系的接收，存储和检索评论的支持模块和数据库。审查引擎包括社交网络引擎，速率和秩引擎，凭证引擎和隐私引擎。这些引擎允许在呈现给用户时对相关性进行排序，过滤和排序。系统还提供许多接收，存储和检索评论的方法。

8. 发明申请

US20050144067A1 Identifying and reporting unexpected behavior in targeted advertising environment 审中-公开
标题翻译：在有针对性的广告环境中识别和报告意外行为
公开(公告)号：US20050144067A1
公开(公告)日：2005-06-30
申请号：US10742380
申请日：2003-12-19
申请人： Ayman Farahat , Hermann Calabria , Francine Chen , Daniel Greene
发明人： Ayman Farahat , Hermann Calabria , Francine Chen , Daniel Greene
IPC分类号： G06Q30/00 , G06F17/60
CPC分类号： G06Q30/02 , G06Q30/0254 , G06Q30/0269 , G06Q30/0275 , G06Q30/08
摘要： A method for generating or determining data sources useful for detecting non-conforming behavior associated with pay-per-click advertising in a keyword searching environment includes: a) observing behavior associated with the pay-per-click advertising, b) predicting behavior associated with the observed behavior, and c) comparing the observed behavior to the predicted behavior to identify unexpected behavior associated with the pay-per-click advertising. In another embodiment, a method of monitoring behavior associated with targeted advertising in a keyword searching environment is provided. In another aspect, an apparatus for monitoring behavior associated with targeted advertising in a keyword searching environment includes: at least one observed behavior model, at least one predicted behavior model, and at least one comparator logic process to identify non-confirming behavior associated with the targeted advertising.
摘要翻译：用于生成或确定用于检测与关键词搜索环境中的每次点击付费广告相关联的不符合行为的数据源的方法包括：a）观察与每次点击付费广告相关联的行为，b）预测与观察到的行为，以及c）将观察到的行为与预测行为进行比较，以识别与每次点击付费广告相关联的意外行为。在另一个实施例中，提供了一种在关键词搜索环境中监视与目标广告相关联的行为的方法。在另一方面，一种用于监视与关键字搜索环境中的目标广告相关联的行为的装置包括：至少一个观察行为模型，至少一个预测行为模型以及至少一个比较器逻辑过程，以识别与有针对性的广告。

9. 发明申请

US20050144065A1 Keyword advertisement management with coordinated bidding among advertisers 审中-公开
标题翻译：关键字广告管理与广告商之间的协调出价
公开(公告)号：US20050144065A1
公开(公告)日：2005-06-30
申请号：US10741354
申请日：2003-12-19
申请人： Hermann Calabria , Francine Chen , Ayman Farahat , Daniel Greene
发明人： Hermann Calabria , Francine Chen , Ayman Farahat , Daniel Greene
IPC分类号： G06Q30/00 , G06F17/60
CPC分类号： G06Q30/02 , G06Q30/0272 , G06Q30/0275 , G06Q30/08 , G06Q40/04
摘要： A method of coordinating one or more bids for one or more groups of advertisers for placement of at least one advertisement in association with a search results list is provided. The search results list is generated in response to a search query. The method includes: a) collecting information from at least two advertisers in the advertiser group and b) devising a joint strategy for the advertiser group for bidding in the keyword auction. In another embodiment, a method of generating a bid for a first advertiser for placement of a first advertisement in association with a search results list is provided. In another embodiment, an apparatus for generating the bid for the first advertiser is provided. Is still another embodiment, a method of coordinating bids from a first advertiser and a second advertiser for placement of at least one advertisement in association with a first search results list is provided.
摘要翻译：提供了一种协调一个或多个广告商组的一个或多个出价以放置与搜索结果列表相关联的至少一个广告的方法。搜索结果列表是响应于搜索查询生成的。该方法包括：a）从广告商组中的至少两个广告客户收集信息，以及b）为广告主组织设计关键字竞价中的出价的联合策略。在另一个实施例中，提供了一种生成针对第一广告商的投标以便与搜索结果列表相关联地放置第一广告的方法。在另一个实施例中，提供了用于为第一广告主生成出价的装置。还是另一个实施例，提供了一种协调来自第一广告商和第二广告商的出价以便放置与第一搜索结果列表相关联的至少一个广告的方法。

10. 发明授权

US07822646B2 Social-network enabled review system with subject-owner controlled syndication management 有权
标题翻译：具有主题所有者控制的联合管理的社会网络启用审查系统
公开(公告)号：US07822646B2
公开(公告)日：2010-10-26
申请号：US11855909
申请日：2007-09-14
申请人： Hermann Calabria
发明人： Hermann Calabria
IPC分类号： G06Q30/00
CPC分类号： G06Q30/02 , G06Q10/10 , G06Q30/0204 , G06Q30/0236 , G06Q30/0255 , G06Q30/0267 , G06Q30/0269 , G06Q30/0271 , G06Q30/0601 , G06Q30/0603 , G06Q30/0631 , G06Q30/0633 , G06Q30/0641 , G06Q50/01
摘要： The embodiments of the present system include a review engine that is connected to support modules and databases that receive, store, and retrieve reviews, based upon the subject and the users' relationship to the authors of the reviews. The review engine comprises a social network engine, a rate and rank engine, a credentials engine and a privacy engine. These engines allow reviews to be sorted, filtered and ordered in terms of relevance when presented to the user. Numerous methods are also provided by the system that receive, store and retrieve reviews.
摘要翻译：本系统的实施例包括审查引擎，其连接到支持模块和数据库，其基于主题和用户与评论作者的关系来接收，存储和检索评论。审查引擎包括社交网络引擎，速率和秩引擎，凭证引擎和隐私引擎。这些引擎允许在呈现给用户时对相关性进行排序，过滤和排序。系统还提供许多接收，存储和检索评论的方法。

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