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71. 发明申请

US20130073971A1 Displaying Social Networking System User Information Via a Map Interface 有权
标题翻译：通过地图界面显示社交网络系统用户信息
公开(公告)号：US20130073971A1
公开(公告)日：2013-03-21
申请号：US13239355
申请日：2011-09-21
申请人： Jeff Huang , Samuel Lessin , Thomas Andrew Watson , Mark E. Zuckerberg
发明人： Jeff Huang , Samuel Lessin , Thomas Andrew Watson , Mark E. Zuckerberg
IPC分类号： G06F15/16 , G06F3/048
CPC分类号： G06Q50/01 , G06F17/30241 , G06F17/30867 , G06F17/3087
摘要： The invention provides a display interface in a social networking system that enables the presentation of information related to a user in a timeline or map view. The system accesses information about a user of a social networking system, including both data about the user and social network activities related to the user. The system then selects one or more of these pieces of data and/or activities from a certain time period and gathers them into timeline units based on their relatedness and their relevance to users. These timeline units are ranked by relevance to the user, and are used to generate a timeline or map view for the user containing visual representations of the timeline units organized by location or time. The timeline or map view is then provided to other users of the social networking system that wish to view information about the user.
摘要翻译：本发明提供一种社交网络系统中的显示界面，其能够在时间线或地图视图中呈现与用户相关的信息。系统访问关于社交网络系统的用户的信息，包括关于用户的数据和与用户相关的社交网络活动。然后，系统从特定时间段选择这些数据和/或活动中的一个或多个，并根据其相关性及其与用户的相关性将它们收集到时间轴单元中。这些时间轴单元由与用户的相关性排序，并且用于为用户生成包含由位置或时间组织的时间轴单元的视觉表示的时间线或地图视图。然后将时间线或地图视图提供给希望查看关于用户的信息的社交网络系统的其他用户。

72. 发明申请

US20130073970A1 Aggregating Social Networking System User Information for Display Via Stories 有权
标题翻译：聚合社交网络系统用户信息通过故事显示
公开(公告)号：US20130073970A1
公开(公告)日：2013-03-21
申请号：US13239354
申请日：2011-09-21
申请人： Serkan Piantino , Daniel Klatzko Gibson , Jeff Huang , Paul M. McDonald , Arun Vijayvergiya , Steven Young , Raylene Kay Yung , Mark E. Zuckerberg
发明人： Serkan Piantino , Daniel Klatzko Gibson , Jeff Huang , Paul M. McDonald , Arun Vijayvergiya , Steven Young , Raylene Kay Yung , Mark E. Zuckerberg
IPC分类号： G06F3/01 , G06F15/16
CPC分类号： G06F3/0481 , G06F3/04847 , G06F17/30064 , G06F17/3053 , G06F17/30867 , G06Q50/01
摘要： The invention provides a display interface in a social networking system that enables the presentation of information related to a user in a timeline or map view. The system accesses information about a user of a social networking system, including both data about the user and social network activities related to the user. The system then selects one or more of these pieces of data and/or activities from a certain time period and gathers them into timeline units based on their relatedness and their relevance to users. These timeline units are ranked by relevance to the user, and are used to generate a timeline or map view for the user containing visual representations of the timeline units organized by location or time. The timeline or map view is then provided to other users of the social networking system that wish to view information about the user.
摘要翻译：本发明提供一种社交网络系统中的显示界面，其能够在时间线或地图视图中呈现与用户相关的信息。系统访问关于社交网络系统的用户的信息，包括关于用户的数据和与用户相关的社交网络活动。然后，系统从特定时间段选择这些数据和/或活动中的一个或多个，并根据其相关性及其与用户的相关性将它们收集到时间轴单元中。这些时间轴单元由与用户的相关性排序，并且用于为用户生成包含由位置或时间组织的时间轴单元的视觉表示的时间线或地图视图。然后将时间线或地图视图提供给希望查看关于用户的信息的社交网络系统的其他用户。

73. 发明申请

US20120124483A1 Multi Mode Message Reply Interface 审中-公开
标题翻译：多模式消息回复界面
公开(公告)号：US20120124483A1
公开(公告)日：2012-05-17
申请号：US13284562
申请日：2011-10-28
申请人： Mark E. Zuckerberg , Drew W. Hamlin , Andrew G. Bosworth
发明人： Mark E. Zuckerberg , Drew W. Hamlin , Andrew G. Bosworth
IPC分类号： G06F3/01 , G06F15/16
CPC分类号： H04L51/16 , G06F15/16 , G06N5/025 , G06N20/00 , H04L51/08 , H04L51/36 , H04L69/14
摘要： A messaging system that organizes and presents messages to users of the messaging system. The messaging system includes a mailbox module that receives messages and generates conversation threads from the messages. Messages received from different electronic message channels may be aggregated into a common conversation thread. The conversation threads are also organized in a message interface and then presented to a user of the messaging system. The messaging system may include a social networking system that stores social information about users, which can be used to organize the conversation threads. Other features include a multi mode message interface, and a method for adding contextual information to messages.
摘要翻译：消息传递系统，用于组织和向消息系统的用户发送消息。消息系统包括一个邮箱模块，用于从消息中接收消息并生成会话线程。从不同的电子消息频道接收的消息可以被聚合成一个通用的对话线程。对话线程也被组织在消息接口中，然后呈现给消息系统的用户。消息系统可以包括存储关于用户的社交信息的社交网络系统，其可以用于组织对话线程。其他功能包括多模式消息接口和用于向消息添加上下文信息的方法。

74. 发明申请

US20120124148A1 Adding Contextual Information to Messages 有权
标题翻译：向消息添加上下文信息
公开(公告)号：US20120124148A1
公开(公告)日：2012-05-17
申请号：US13284574
申请日：2011-10-28
申请人： Drew W. Hamlin , Daniel Hsiao , Mark E. Zuckerberg
发明人： Drew W. Hamlin , Daniel Hsiao , Mark E. Zuckerberg
IPC分类号： G06F15/16
CPC分类号： H04L51/16 , G06F15/16 , G06F15/18 , G06N5/025 , H04L51/08 , H04L51/36 , H04L69/14
摘要： A messaging system that organizes and presents messages to users of the messaging system. The messaging system includes a mailbox module that receives messages and generates conversation threads from the messages. Messages received from different electronic message channels may be aggregated into a common conversation thread. The conversation threads are also organized in a message interface and then presented to a user of the messaging system. The messaging system may include a social networking system that stores social information about users, which can be used to organize the conversation threads. Other features include a multi mode message interface, and a method for adding contextual information to messages.
摘要翻译：消息传递系统，用于组织和向消息系统的用户发送消息。消息系统包括一个邮箱模块，用于从消息中接收消息并生成会话线程。从不同的电子消息频道接收的消息可以被聚合成一个通用的对话线程。对话线程也被组织在消息接口中，然后呈现给消息系统的用户。消息系统可以包括存储关于用户的社交信息的社交网络系统，其可以用于组织对话线程。其他功能包括多模式消息接口和用于向消息添加上下文信息的方法。

75. 发明申请

US20120124147A1 Organizing Messages Into Conversation Threads 有权
标题翻译：将消息组织成对话主题
公开(公告)号：US20120124147A1
公开(公告)日：2012-05-17
申请号：US13284555
申请日：2011-10-28
申请人： Drew W. Hamlin , Daniel Hsiao , Mark E. Zuckerberg , Andrew G. Bosworth , Joel Benjamin Seligstein , Ross David Bayer
发明人： Drew W. Hamlin , Daniel Hsiao , Mark E. Zuckerberg , Andrew G. Bosworth , Joel Benjamin Seligstein , Ross David Bayer
IPC分类号： G06F15/16
CPC分类号： H04L51/16 , G06F15/16 , G06F15/18 , G06N5/025 , H04L51/08 , H04L51/36 , H04L69/14
摘要： A messaging system that organizes and presents messages to users of the messaging system. The messaging system includes a mailbox module that receives messages and generates conversation threads from the messages. Messages received from different electronic message channels may be aggregated into a common conversation thread. The conversation threads are also organized in a message interface and then presented to a user of the messaging system. The messaging system may include a social networking system that stores social information about users, which can be used to organize the conversation threads. Other features include a multi mode message interface, and a method for adding contextual information to messages.
摘要翻译：消息传递系统，用于组织和向消息系统的用户发送消息。消息系统包括一个邮箱模块，用于从消息中接收消息并生成会话线程。从不同的电子消息频道接收的消息可以被聚合成一个通用的对话线程。对话线程也被组织在消息接口中，然后呈现给消息系统的用户。消息系统可以包括存储关于用户的社交信息的社交网络系统，其可以用于组织对话线程。其他功能包括多模式消息接口和用于向消息添加上下文信息的方法。

76. 发明申请

US20120095836A1 Social Advertisements Based on Actions on an External System 有权
标题翻译：基于外部系统的社会广告
公开(公告)号：US20120095836A1
公开(公告)日：2012-04-19
申请号：US13338190
申请日：2011-12-27
申请人： Timothy A. Kendall , Matthew R. Cohler , Mark E. Zuckerberg , Yun-Fang Juan , Robert Kang-Xing Jin , Justin M. Rosenstein , Andrew G. Bosworth , Yishan Wong , Adam D'Angelo , Chamath M. Palihapitiya
发明人： Timothy A. Kendall , Matthew R. Cohler , Mark E. Zuckerberg , Yun-Fang Juan , Robert Kang-Xing Jin , Justin M. Rosenstein , Andrew G. Bosworth , Yishan Wong , Adam D'Angelo , Chamath M. Palihapitiya
IPC分类号： G06Q30/02
CPC分类号： G06Q30/0269 , G06Q30/02 , G06Q30/0215 , G06Q30/0254 , G06Q30/0255 , G06Q30/0275 , H04L12/1859 , H04L67/18 , H04L67/22 , H04L67/306 , H04W4/02 , H04W4/20
摘要： A social networking system generates socially-relevant ads for a user based on actions taken by other users to whom the user is connected. These may be actions taken on, and determined by, an external system, information about which actions can be received by the social networking system and used for matching to an advertisement request. The social networking system may determine a social context for advertising to a user based on the action and may generate an advertisement for the matched ad request that includes an informational message communicating the social context (i.e., an ad with the information message appended to it, a news story for the informational message, etc.). The ad may be targeted to the user based on user affinity for the ad, based on an object interacted with or an action taken by the user's connections on or external to the social networking system, among other criteria.
摘要翻译：社交网络系统根据用户所连接的其他用户所采取的动作，为用户生成与社交相关的广告。这些可能是由外部系统采取并由外部系统确定的行为，关于社交网络系统可以接收哪些动作并用于与广告请求匹配的信息。社交网络系统可以基于该动作来确定用于向用户进行广告的社交环境，并且可以为匹配的广告请求生成包括传达社交上下文的信息消息的广告（即，附有信息消息的广告，信息消息的新闻故事等）。基于与用户在社交网络系统上或外部的连接进行交互或者采取的动作的对象以及其他标准，该广告可以基于用户对广告的兴趣而定向到用户。

77. 发明申请

US20110029388A1 Social Advertisements and Other Informational Messages on a Social Networking Website, and Advertising Model for Same 审中-公开
标题翻译：社交广告和社交网站上的其他信息消息，以及广告模式
公开(公告)号：US20110029388A1
公开(公告)日：2011-02-03
申请号：US12853241
申请日：2010-08-09
申请人： Timothy A. Kendall , Matthew R. Cohler , Mark E. Zuckerberg , Yun-Fang Juan , Robert Kang-Xing Jin , Justin M. Rosenstein , Andrew G. Bosworth , Yishan Wong , Adam D'Angelo , Chamath M. Palihapitiya
发明人： Timothy A. Kendall , Matthew R. Cohler , Mark E. Zuckerberg , Yun-Fang Juan , Robert Kang-Xing Jin , Justin M. Rosenstein , Andrew G. Bosworth , Yishan Wong , Adam D'Angelo , Chamath M. Palihapitiya
IPC分类号： G06Q30/00
CPC分类号： G06Q30/0269 , G06Q30/02 , G06Q30/0215 , G06Q30/0254 , G06Q30/0255 , G06Q30/0275 , H04L12/1859 , H04L67/18 , H04L67/22 , H04L67/306 , H04W4/02 , H04W4/20
摘要： A social networking website logs information about actions taken by members of the website. For a particular member of the website, the website generates socially relevant ads for the member based on the actions logged for other members on the website to whom the member is connected (i.e., the member's online friends). The advertiser associated with the social ad may compensate the social networking website for publishing the ad on the website. When presenting a member with a social ad, the website may optimize advertising revenue by selecting an ad from the received ads that will maximize the expected value of the social ad. The expected value may be computed according to a function that includes the member's affinity for the ad content and the bid amount. The technique is also applied for providing socially relevant information off the social networking website.
摘要翻译：社交网站记录有关网站成员采取的行动的信息。对于网站的特定成员，该网站根据与该成员所在网站（即该会员的在线朋友）上的其他成员记录的动作，为该成员生成与社交相关的广告。与社交广告商相关联的广告可能会补偿社交网站在网站上发布广告。当向会员介绍社交广告时，网站可以通过从接收到的广告中选择一个可以最大化社交广告预期价值的广告来优化广告收入。期望值可以根据包括成员对广告内容的相似性和出价金额的功能来计算。该技术也适用于从社交网站提供社交相关信息。

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